First agenda for Spare Parts Business Plattform 2015, taking place on 4th-5th February in Stockholm. For updates, please visit http://www.sparepartseurope.com/

1. 2015
The World of Manufacturing
YOUR ESSENTIAL EXECUTIVE TOOLKIT Scandic Infra City, February 4th - 5th, Stockholm, Sweden
Europes No 1.
Service & Customer
Loyalty Expert
Find out more at
@ www.sparepartseurope.com
PLUS
Presents
BENCHMARK
YOUR
SPARE
PARTS
PERFORMANCE
a
event
a
event
Join us on: Spare Parts Europe Group
Twitter: @Prod_Lifecycle
3rd EDITION
The biggest Service Event of the year!
Chris Daffy
“Chris will show
you how to use
exceptional
service to
create an
addictive
customer
experience!”
Partners 2015

2. 2 Spare Parts Business Platform 2015
Speakers 2015
Lars Möller, General Manager Aftersales, Al Shirawi
Enterprises
Born and raised in Sweden and started my career with
Volvo Construction Equipment working in various positions
in administration, purchasing and unit sales for over 13 years
A total of 30 years’ experience in commercial vehicle and construc-tion
equipment business, covering sales and marketing and senior
after sales management (spare parts and service) focusing on turning
around loss making operations and improving professionalism in the
organization. Living and working in the Middle East and North Africa
for the last 17 years. Working with or for some of the biggest brands
in the industry such as Volvo CE, Komatsu, JCB, Volvo Trucks and Bus,
Scania, Freightliner, Manitou, Linde, Still and Ingersoll Rand. Passionate
about after sales business development with a focus on building of
trust, resource optimization and working towards lower gross margins
and improved net profit.
Marcel Keller, Head of Spare Parts Service
Business Area Machines, Ammann Schweiz AG
Marcel has a comprehensive experience of many years in
Supply Chain Management (procurement, sales order handling,
transport logistics, warehouse logistics, logistics controlling and trade
compliance) and project experience in Supply Chain Management with
traveling abroad. Marcel also has experience taking care of new logistics
center, Group-wide centralization of procurement for components,
optimization and standardization of group-wide logistics processes,
migration to a unified ERP system, centralization of several local distribution
warehouses to one European central warehouse, reorganization of a
supply chain organization, building and recruiting of a new European
Supply Operations team, Audits of logistics service providers, contract
and price negotiations with logistics service providers and with
suppliers. Marcel has skills and experience in leadership and project
management and is familiar with the handling of components and
spare parts within international companies. He also has experience in
the area export control/trade compliance as well as with the authorization
process for obtaining the status as “Approved Exporter” and “Authorized
Exporter”
Rickard Nilsson, Spares Business Director,
Electrolux
The spares business is a key business unit for Electrolux
Major Appliances EMEA. As the Spares Business Director, Rick-ard
has the responsibility to take great care of the consumers,
as well as deliver a major part of the EBIT contribution for Electrolux.
Tommaso Marson, Lead Pricing Manager, GE Oil & Gas
Tommaso Marson, CPP, is currently the Lead Pricing Manager
for the GE Oil & Gas. In this role, Tommaso is responsible
for the definition and implementation of new processes and
tools to drive the next generation of pricing capabilities. His
responsibilities include the identification of Business Require-ments,
the definition of process improvement opportunities and the
implementation of the best IT solution to sustain the state of the
art Pricing Best Practices. In his current position Tommaso helped
the team uncover Pricing opportunities by building an Information
infrastructure that allowed new Pricing analytics for the Spare Parts
business. Tommaso joined GE in 2009 and prior to this role Tommaso
worked for 5 years in Pricing with responsibilities ranging from devel-oping
Pricing tactics for the various product lines (Spare Parts, Field
Services and Repairs) together with the Commercial teams, to Financial
reporting and budgeting with the Finance team.
Ganesh Tandon, Head – Spare Parts (Sales & SCM),
Exports & Vehicle Logistics, Piaggio Vehicles Pvt.
Ltd. India
An astute Spare parts professional with 20 years of rich and
extensive experience in Spare parts Sales, warehousing & Supply
Chain Management with key focus on top line profitability, planning
strategies for directional management of spare parts, exports and
linkages with business plans to ensure stocks availability to meet
business goals. A keen planner, strategist & implementer with demon-strated
abilities in devising marketing activities and accelerating the
business growth for generating business.
Paolo Arduini, Group Logistic Project Officer,
Zoppas Industries Group
In last 4 years, all project colleagues had the opportunity to
see his own skills to growth, experience the power of changes,
share threat and acquire consciousness of our own role in
the customer satisfaction process. Not everybody was happy about
that, but the time proved we were right. The 3 project phases gave me
the opportunity to contribute sourcing from my professional tool box
several skills and experiences, from BPR, to statistical, negotiation and
supply chain, in a new business environment for me. My Industry, Depart-ment
and Academic background: In terms of Industries, I entered in the
labour world with 7 years in a Fashion biz niche, then I have been for last 18
years in Industrial Manufacturing, either in air conditioning/HVAC (Nardi
and Emerson Network Power), heating elements and PET packaging (both
with Zoppas Industries Group). In terms of Department, I have been in
sales for 11 years before moving into Operations, covering Plant manager,
Purchasing, Supply Chain, Logistic and last Spare Parts managerial
positions. In terms of skills, my academic background is Statistic as
university degree, Economic by MBA with some deep understanding
on IT stuff and Lean championship.
Markus Kellermann, Product & Price Management,
MAN Trucks & Bus
Markus holds a degree in business administration and has
17+ years of experience within the spare parts business. He
served in several positions in sales, marketing and product
management at major companies in the automotive business including
Bosch, ThyssenKrupp, Bilstein and Knorr-Bremse. At MAN Truck & Bus
headquarters in Munich he heads the product management and pricing
of MAN Genuine Parts covering strategic development, positioning
and optimization of MAN Genuine Parts worldwide. In this function he
is responsible for a turnover of more than 1.4 bn€ and is the largest
contributor to the company’s profit. Markus now works for more than
seven years for MAN Truck & Bus AG.
Chairman: Kraft Schumann, Founding Member &
Chairman, ISLA
Since 2008, Kraft has worked with many organizations as
consultant doing jobs such as Interim Head of wind turbine service,
consulting work in Service, Transport, Factoy Layout, Contracting etc;
new structure for service department of a solar panel manufacturer,
service/customer support systematic for a high-speed transportation
company, complete new service unit for an electric engine producer
to enter wind market Manifold Service / Service Logistics / transport
optimisation projects as Senior Advisor, Service carve-out for a swiss
manufacturer of oven-/heating-systems. Kraft also has a vast experience in
logistics, having held senior positions in leading organizations within
home appliance and machinery industries.
Per Stjernqvist, Managing Director, Volvo Construction
Equipment
Per is based in Denmark and is a Service Innovation Specialist.
He has 10 years with Volvo Trucks Sales- and Marketing, and
from 1997 to present Managing Director. Chairman in several Volvo
owned Construction Equipment dealerships around Europe. He is
currently working part time as Service Solution advisor for Volvo CE
HQ in Brussels. Former service advisor assignments: Afghanistan,
Kazakhstan and Russia. Guest Teacher at Copenhagen Business
School (MBA and Cand merc).

3. Spare Parts Business Platform 2015 3
Service Mastery Day - 2015
February 4th - 14.00 - 17.00
Number one speaker
on Customer Service
n Lean Six Sigma within Service Excellence
Organizations are on a shift from a product-focus to a customer-centric approach, in
a strive to reach Service Excellence. It is no longer acceptable to satisfy a customer;
rather, it has become business critical to delight them in order to gain a competitive
edge. From field technicians to spare parts managers, it is necessary to instill a
mentality of Service Excellence across the organization. Join this highly enter-taining
workshop from renowned service excellence expert Chris Daffy on how
organizations can build a reputation for service excellence and use service strategically
to increase customer loyalty, improve employee morale and boost sales and profits.
Chris focuses on easy to understand ideas and practical advice based on experience,
research and common sense. His presentations are humorous, entertaining, energetic
and inspirational and are always packed with simple concepts and techniques that
are of immediate value to all people in any type of business.
n What you’ll learn:
• Building a reputation for service excellence
• Use service strategically to increase customer loyalty
• Improve employee morale
• Customer service techniques to create business growth
• Create a Lean Six Sigma approach to reach Service Excellence
Chris Daffy
n Who should attend?
• Top executives wanting to understand the most appropriate strategic role of services in their organization
• Managers responsible for implementing services initiatives and tasked with contributing new and profitable revenue
• Everyone who touches the customer!
Powerful Presenter
Chris Daffy is one of the UK’s best-known customer service fanatics. Following a career as an engineer, salesman, marketer,
business manager and serial entrepreneur, he has spent the last 20 years focussing on helping organisations understand how
the latest customer service techniques are used to create business growth, customer loyalty, differentiation and sustainable
competitive advantage.
He is a Companion of The Institute of Customer Service and founder of The Marketing Group, The Feedback Factory, The
Academy of Service Excellence and The Leadership Forum. He has also worked with Manchester Business School and The
Institute of Customer Service to organise and host UK, European and American Study Tours of Service Excellence.
His first book, ‘Once a Customer - Always a Customer’ was first published in October 1996. There have since been nine more
print runs including ones for India and America. It is one of the UK’s top selling books on the subject of customer service and
is used as a training reference book by many of his customers.

4. 4 Spare Parts Business Platform 2015
Conference at a Glance
Day 1 - February 4th
11.00 Workshop Registration
11.30 Workshops 1 & 2
Pricing Inventory Management
14.00 Lean Six Sigma within Service Excellence
17.00 Firestarters & Networking Cocktail
19.30 Networking Dinner
Day 2 - February 5th
08.10 Morning Master Classes
09.05 Chairman’s Opening
09.15 Leaning Spare Parts Project
10.00 Pricing Improvement at GE Oil & Gas
10.30 Networking Break and 1-to-1 Meetings
Pricing Track Inventory Management Track
This event is researched
and developed for VP’s/
Heads/Directors of:
• Spare Parts
• Logistics
• Pricing
• Spares Center
• Spares/Logistics Services
• Aftersales/market
• Parts Product Manager
• Warehouse
• Parts Supply Chain
• Inventory
• Parts Marketing
• Business Development
• Procurement
• Stocking Management
• Global Distribution
From the following industries:
• Automotive
• Industrial Equipment/Machinery
• Marine
• Oil & Gas
• Aerospace & Defence
• Healthcare
• HVAC
• Mining
• Process Automation
• Railway/Transport
• Consumer Electronics
• Energy
• Pulp & Paper
11.00 Parts Pricing in Middle East
11.30 Sales Growth Initiatives
12.00 Pricing Excellence
11.00 Spare Planning
11.30 Global Spare Parts Operations
12.00 Leveraging the Aftermarket
12.30 Networking Lunch & VIP Luncheon
13.30 Executive Circles
15.00 Networking Break and 1-to-1 Meetings
15.30 Outsourcing warehouse logistics
16.00 Future Scenario
16.30 Value Based Pricing
17.15 Closing Remarks
17.20 Networking Drinks
Editorial Director Thomas Igou, thomas.igou@copperberg.com, Creative Director and Website Development Robert Dahlqvist, robert.
dahlqvist@coordinatum.com, Marketing Director Malin Petterson, +46 8 500 092 91, malin.petterson@copperberg.com, Senior Business
Advisor Åsa Karphammar, +46 8 120 505 53, asa.karphammar@copperberg.com, Copperberg AB, Lützengatan 2, 115 20 Stockholm,
Sweden, Sweden, Tel: +46 8 651 11 90, Fax:+46 8 441 07 93, Email: info@copperberg.com, www.copperberg.com
Copyright© Copperberg 2014. All rights Reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in
any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the copyright owner.
All views expressed in this journal are those of the respective contributors and are not necessarily the opinions of the publisher, neither do the
publishers endorse any of the claims made in the articles or the advertisements. Printed in Sweden

5. Spare Parts Business Platform 2015 5
“I was really pleased joining
the event , I got ideas about
new tools to be implemented,
trends and confirmation
that our decisions were in
the right direction.
- Global Project Leader, SIPA
Welcome to our 3rd annual Spare Parts Business Platform
Most manufacturers have understood that servitization is the way forward, because it helps lock in the
installed base, it has the potential for more stable revenues, it increases the differentiation of services,
it challenges competitors on value rather than price, and it meets customer demand for more service-based
contracts. The road to Service Transformation is a company-wide effort that needs support from
the spare parts business to achieve success.
More importantly, learn how spare parts
operations can be optimized to help grow
your aftersales business and increase service
margins, by integrating spare parts business
with service support.
Using best practice case studies, highly
interactive sessions, focused pre-conference
workshops, coupled with abundant networking
opportunities, the forum will gather high level
decision makers to discuss how spare parts
management is critical for a successful after-market
strategy and will leave you with plenty
of innovative ideas to bring back to the office.
Don’t miss this unique opportunity to network
with and benchmark from your peers.
Continue the conversation with me on LinkedIn
or Twitter.
I look forward to seeing you in Stockholm
February 4th - 5th.
At Spare Parts Business Platform
2015 you will gain insight from leading
organizations on what direction spare
parts needs to go to support servitization
initiatives. Explore innovative concepts
to develop a worldwide spare parts
supply chain vision to further roll
out service concepts in a market-segmented
approach. Discover value
creation ideas in order to move away
from cost plus pricing and to approach
value based pricing.
Sincerely,
http://www.linkedin.com/in/thomasigou
https://twitter.com/tomigou
Thomas Igou
The Editor
“

6. 6 Spare Parts Business Platform 2015
Content - Agenda 2015
Day 1 - February 4th
n 11.30 PRECONFERENCE WORKSHOPS - Limited Seats Available!
The pre-conference workshops are a new and exclusive feature which gives you, as a participant, the ability to kick start the
conference with a focused and content-heavy session where you will be able to both learn and share experiences around best
practices.
Pricing Workshop (approx. 2 hours)
Join an interactive workshop on the magical world of pricing.
Learn and share insights in a small group on ways to capture
market-based prices and how to approach a value-based pricing
model. The workshop will also approach the organizational
approach, and how to structure pricing internally, developing
pricing strategies, and collaboration with the sales department.
Inventory Management Workshop (approx. 2 hours)
This interactive workshop will give you insight on how to maintain
an optimal stock level in your warehouses. The workshop will
look into how to design and execute a strategy on a global
scale, amidst constant change, as well as how to optimize
entire inventory management systems. It will also approach
segmentations and differentiations in inventory management.
n 11.00 Workshop Registration
n 14.00 Lean Six Sigma within Service Excellence Seminar (see additional information on page 3)
n 17.00 Firestarters and Networking Cocktail
n 19.00 Networking Dinner
Day 2 - February 5th
n 08.10 Power Breakfast Master Classes
Kickstart the day with a powerful topic-specific morning masterclass. Over the course of 1 hour and in a highly interactive environment,
explore in-depths topics with a charismatic expert to develop your personal knowledge.
n 3D Printing Master Class (approx. 50 min)
Join this interactive Master Class about 3D Printing. Everyday,
new advancements are made when it comes to the technology
and materials used to develop additive manfufacturing, or 3D
Printing. Some manufacturers are already using it to print
critical parts. Learn about the current challenges and future
opportunities.
n Parts Catalogue Master Class (approx. 50 min)
Start the day and learn about how to optimize efficient and
accurate product documentation to increase sales. More and
more, manufacturers are moving into the e-business. What
types of software, and documentation do you need in order to
push sales through parts catalogues?
n 09.05 Chairman Opening - Kraft Schumann, Chairman, ISLA

7. Spare Parts Business Platform 2015 7
Content - Agenda 2015
n 09.15 Make it dance, the elephant: the Leaning Spare Parts Project
Always we try to cut it in parts and eat it piece by piece but sometimes we cannot and the input is “just do it at once”: performing
business process re-engineering in Spare Parts Division is no different than in any other Company Dept. excluding the fact that it
is all about a remodelling of the major profit source as machinery manufacturer, to improve customer satisfaction. This challenge
was named Leaning Spare Parts Project, a 4 years long journey.
• Potential of math application for supply chain management: select the model, the software and make it global
• Organization, consciousness and awareness: who really knows its processes and procedures layering in the years? How to bring it back to lean
flow for speed recovery. (Size the gap between ISO process and reality (daily’s habits))
• Execution: workaround actual Vs. required skills, threat and rejection from people
Paolo Arduini
Group Logistic Project Officer
Zoppas Industries Group
n 10.00 Pricing improvement initiatives at GE Oil & Gas
Tommaso will present the progress of a project of pricing capabilities enhancement that touches both Pricing Processes and all
the tools to support them, partially internally developed and others acquired from well-known software companies.
• From strategy to execution: key steps for margin expansion
• Monitoring, including all the real time data flow
• How to improve performance visibility through enhanced analytical capability
Tommaso Marson
Lead Pricing Manager
GE Oil & Gas
n 10.30 Networking Break and 1-to-1 Meetings
n FOCUS SESSIONS
The focus sessions are small, interactive presentations on how technologies, concepts, or processes can support the successful
change or new strategies of the spare parts function. Participants are able to choose the session of their choice, which leads
to greater focus and interaction in the room.
Inventory Management Track
n 11.00 Spares planning and complexity reduction at
Electrolux spares operation
Electrolux have under 2014 initiated a project where the target
is to increase spare part availability and reduce warehousing
cost. Electrolux is still very early in the project, but will during
this presentation share the main conclusions of how this balanced
improvement is planned to be implemented.
• How to reduce complexity of service supply chains
• Efficiency in spare planning to improve availability
• Case Study and key learnings
Rickard Nilsson, Spares Business Director, Electrolux
Pricing Track
n 11.00 Parts Pricing in the Middle East, alternatives to
cost plus
The Middle East is a typical cost plus market when it comes to
parts pricing. Al Shirawi Enterprises is aiming to be different. Listen
in on their case study as the presentation will cover some of the
backgrounds and what they are doing differently.
• Advantages with market based pricing
• Why is cost plus still being used so extensively in the Middle East
• Hurdles to implement market based pricing
Lars Möller, General Manager After Sales, Al Shirawi
Enterprises

8. EXECUTIVE CIRCLES
Roundtable discussions are often one of the most appreciated features at our events, because they allow participants to share
experiences, success and failures alike, in a more intimate setting. In stimulating work atmosphere, the participants discuss
new perspectives and ideas around a specific topic and the under the guidance of an assigned moderator. After 40 minutes, the
discussions end and participants move on to the next table. You will experience intensive discussions, share innovative ideas and
identify practical solutions. Topics (subject to change):
Value Based Pricing Introduction of new IT System
for central warehousing
Building a Service Sale
Structure
Outsourcing to 3PL
Optimizing Product
Documentation
Inventory Management
Best Practices
Spare Parts Pooling
Concepts
Forecasting principles on
lead time reduction
8 Spare Parts Business Platform 2015
Content - Agenda 2015
n 11.30 Global Spare Parts operations – how to optimize
the whole supply chain of customs, warehouse and dealer
networks to lower your costs
When operating on a global scale, it is critical for manufacturers
to create a lean environment in their supply chain set up to ensure
the most efficient operations. However, it can be complex and
challenging when so many actors scattered across the globe
are involved, and requirements are constantly changing over
time and across channels and regions.
• Coping with changing customer requirements to drive the
international spare parts business
• How to integrate IT systems to promote the optimal distribution chain
• Innovation as a differentiator: make use of new sales channels such
as the internet to increase market share
n 12.00 Leveraging the Aftermarket
The session will focus on the Aftermarket v/s the core business
of any organization & the likely impetus/focus it needs to bring
in huge margins. There will be special focus on revenue generation,
the supply chain management, and distribution models.
• Focus given to aftermarket and spare parts process
• IT systems as enabler
• Capabilities for spare parts supply chain
Ganesh Tandon, Head Spare Parts & Vehicle Logistics,
Piaggio Vehicles
n 11.30 Sales Growth Initiatives: Linking Customer Value
to Pricing Excellence
One of the most important factors in sales growth initiatives is
understand how to present value to customers. However, pricing
should not be neglected. No matter the perception of value,
pricing will always remain an enabler for revenue growth.
• Steps to consider for becoming a more customer facing organization
• Tools, tips and techniques to identify and quantify real customer value
• Training the organization to move the discussion from price to value
n 12.00 A journey towards Pricing Excellence
Within an increasingly more competitive and transparent
environment, professional pricing is key for running a credible
spare parts business. This requires dedicated resources and
continuous adaptations. In this session, I will present where we
are on this journey, and also share some practical steps of how
we have taken on the challenge.
• Listen to your customers, as well as the competition, and be proactive
• Visualize the ambition and secure top management involvement
• Work with facts and measure the progress
• Don’t underestimate the need for cross-functional competences
and a solid infrastructure
Per Enochsson, Director Maintenance & Spare
Parts Services, Tetra Pak
n 12.30 Networking Lunch & VIP Luncheon

9. Spare Parts Business Platform 2015 9
Content - Agenda 2015
n 15.00 Networking Break and 1-to-1 Meetings
n 15.30 Spare Parts Management - Outsourcing the warehouse logistics
In 2007 the business area “Compaction Machines” of Ammann Schweiz AG (4 production facilities at this time) recognized that
its decentralized organizational structure did not suit current after sales requirements. Market approach of new machines was
negatively influenced by problems with availability of parts, service levels and inefficiency. Based on these findings Ammann Schweiz AG
started an after sales project and finally joined in 2010 a logistics contract with Panopa Logistik GmbH with the aim of a ware-house
logistics outsourcing. In this session Marcel Keller, Head of Spare Parts Service, would like to give a short review about
above mentioned outsourcing project. And as he has comprehensive experience of many years in the collaboration with logistics
service providers he is finally going to demonstrate the pros and cons of a logistics outsourcing as well as its challenges from a
general perspective.
• What are the reasons for a logistics outsourcing?
• What logistical services can be outsourced? How are such services settled up (payment options)?
• How is the outsourcing process designed? How does the communication take place with the logistics service provider and what are the
control mechanisms?
• What are the pros and cons of outsourcing and what are the challenges to overcome?
Marcel Keller
Head of Spare Parts Service Business Area Machines
Ammann Schweiz AG
n 16.00 Future Scenario: when Spare Parts business changes from revenue to cost stream
The After Sales function is evolving as manufacturers understand that the profit margins are quite high, and at the same time customers
are expecting improved service offerings leading to new requirements. Imagine if 80% of your Aftersales revenue came from a
fixed amount of money you got every month based on your portfolio of Service & Repair Contracts!
• A look inside future scenarios of Spare Parts
• How to create a fixed income from Service & Repair Contracts
• Increase revenue from the Spare Parts Business
Per Stjernqvist
Managing Director
Volvo Construction Equipment
16.30 Value Based Pricing - from sketch to value
From a simple cable strap to a complete engine - how to transform a not even remotely comprehensible variety of 200 000+
products with historically grown prices into a sustainable and structured value based pricing.
Initial situation and challenges - how to start the journey?
• How to transform a strategy paper into reality?
• How to handle quantity and complexity of a spare parts portfolio?
• What is the market value for each of the 200 000+ parts?
• Is there something like a price elasticity of demand for spare parts?
Markus Kellermann
Head of Product & Price Management
MAN Truck & Bus AG
n 17.00 Chairman Closes the Conference

10. 10 Spare Parts Business Platform 2015
Venue - Scandic Infra City
One of Stockholms premier business hotels, we have selected this beautiful venue
for its’ proximity to the airport and its outstanding facilities just 15 minutes from
Arlanda Airport and 20 minutes from central Stockholm.
Scandic Infra City has been awarded the Travellers’ Choice 2013 by TripAdvisor in the category
Top 25 hotels in Sweden.
With a restaurant built around the largest indoor tropical garden in Scandinavia, excellent
gym and swimming facilities, we are sure you will be impressed and enjoy your stay.
n Accomodation at Scandic Infra City
We have negotiated a special rate for the rooms for all attendees at Infra City:
Single room 1.473 SEK per day
n Book your hotel room:
Use this link: www.scandichotels.com and fill in your details and your
bookingcode BCOO040215 to secure your reservation.
Phone: +46 8 517 344 77
n Conference Logistics:
Infra City has a fixed price with Taxi 020 from Arlanda Airport of 260 SEK
for 1 to 4 persons, or 390 SEK for 5 to 8 persons.
Call 020 20 20 20 and mention Infra City fixed price journey to the
operator.
Website: www.taxi020.se
n Attire:
Business Casual attire is recommended for the conference and evening
events.
n At the event:
The conference ticket includes all refreshments and any evening activities for
all attendees. Other costs such as travel, accomodation, airport transfers and
general expenses are the responsibility of the individual delegate.
n Event Co-ordination & Logisics:
All Copperberg conferences are run by Coordinatum Business Event
Management
For all logistical questions regarding the conference please contact:
Malcolm Larri
Email: malcolm.larri@coordinatum.com
Tel: +46 8 650 02 70
Emilia Rollan
Email: emilia.rollan@coordinatum.com
Tel: +46 8 650 02 70
Venue Address
Kanalvägen 10,
Upplands Väsby
Sweden
Phone: +46 8 517 344 00
Fax: +46 8 517 344 11
E-mail: infracity@scandichotels.com
website:
www.scandichotels.se/Hotels/Sverige/Stockholm/Scandic-Infra-City/

11. Spare Parts Business Platform 2015 11
Registration Fees
Join us - Today
Standard Rate
Essential Conference Package - Conference + Workshop A or B + Service Mastery Day 1990 EUR excl VAT
Inspirational Conference Package - Conference + Service Mastery Day 1790 EUR excl VAT
Specific Conference Package - Conference + Workshop A or B 1490 EUR excl VAT
Conference only 1290 EUR excl VAT
+
Join our
LinkedIn Group!
(Spare Parts Europe Group)
+
Follow us
on Twitter!
Twitter: @Prod_Lifecycle
+
3 Easy ways
to register:
Phone:
+46 8 651 10 90
Email:
registration@copperberg.com
Website:
www.sparepartseurope.com
Send your team program
Our agenda is the perfect opportunity for you to bring a cross-functional team.
When attending as a team of five or more you’ll receive additional benefits,
including complimentary registrations or discounts.
Group booking offer!
Book 3 get 1 free = 4 delegates
Book 5 get 2 free = 7 delegates
Book 8 get 3 free = 11 delegates
Use code BOOK3, BOOK5 or BOOK8 in the message field and we will contact
you for the additional attendees
Email: registration@copperberg.com
or call hotline: + 46 8 651 10 90
TERMS & CONDITIONS
+
Your booking is binding. You may substitute a delegate at any time. Please note that substitutions are not permitted unless approved by the
organizers. For all cancellations (without an approved substituted delegate) received in writing more than 5 business days prior to the event and,
a €120 (+VAT) administrative fee will be charged and a credit voucher for the remaining amount will be issued. Credit vouchers may be used at
any Midfield Media conference within one year of issuance. For cancellations less than 5 business days prior to the event, the full amount of the
delegate pass is non-refundable. Full payment is due 10 days upon invoice and no later than 5 business days prior to the event. Delegates that
have NOT submitted payment prior to the event will not be admitted to the event. Admittance is then only granted upon approval of credit card
payment directly onsite.

12. 12 Spare Parts Business Platform 2015
About us
World of Manufacturing
Copperberg is the specialist events organiser
for the Global Manufacturing industry. Created
for senior executives from global organisations -
our events are giving you the tools to improve
short term results whilst simultaneously
designing robust future strategies.
Power of Knowledge
Our platforms provide you with the perfect
combination of networking and education. We
give you leading edge ideas, innovative case
studies filled with key insights from leading
organizations combined with hundreds of
minutes of organized networking.
Building for the
future
“As long as no human,
no organization, is 100%
satisfied, our strive to
create the best business
platforms continues “
Herbert Spencer once said: “The great aim of education is not knowledge, but action”
On a daily basis we work hard to improve,
develop and innovate our conference
concepts in order to ensure the best
hands-on, real life strategies for all our
attendees.
When you exit the door after attending one
of our events our ambition is that you should
know how to convert the ideas, networking and
thought leadership sessions into real life action
and organizational growth, and that you have
created a network of industry peers that lasts a
lifetime.
Our team is headquartered in Stockholm,
Sweden, or as one of our key note speakers once
said – “the epicenter of Industrial manufacturing”.
The Copperberg team is characterized by its
experienced members with great knowledge
who design events to make a difference.
And we do make a difference.
It is a privilege to work with all the organizations
that are in our network and for every day we
grow more and more humble to the fact that
there is so much to learn. As long as no human,
no organization, is 100% satisfied, our strive to
create the best business platforms continues.
Sincerely,
Lisa Bergström
Managing Director
Copperberg
http://LinkedIn: se.linkedin.com/in/lisabergstrom Twitter: www.twitter.com/LisaBergstroem

13. Spare Parts Business Platform 2015 13
Thanks to our Partners 2014
Sponsor the 3rd Annual Spare
Parts Business Platform
Copperberg is the leading events organizer for the manufacturing industry, and the Spare Parts Business
Platform is the ideal platform to meet decision makers from leading manufacturers from across Europe
and industry verticals. Besides the content that is fully focusing the challenges faced by our community, in
order to fulfill your expectations and getting maximum ROI, we are constantly innovating and evolving the
conference format with interactive sessions, tools and networking opportunities to enable business critical
conversations with the attendees.
Why should you become a partner?
1Associate your brand
with the Manufacturing
Spare Parts
Business Forum
2
Limited Partner Oppor-tunities;
We are inviting a
limited number of part-ners,
all well evaluated for
the best matchmaking
effect
3
Benefit from the
European Marketing
coverage through our
extensive manufacturing
industry database
4Generate new business
opportunities with leading
manufacturing
organizations
5Be a part of business
critical conversations
that take this industry
forward
6
Show your solutions to
an audience that really
counts
7
By invitation only; All
attendees are carefully
screened for business
critical issues
We tailor make your
individual business
suit to fit your
specific business
objectives
Åsa Karphammar
Senior Business Advisor
Phone: +46 8 120 505 53
E-mail: asa.karphammar@
copperberg.com

14. Manufacturing Business Platforms 2014/2015
Calendar of Events
Copperberg is the specialist events organiser for the Global Manufacturing industry. Dedicated for senior executives from global organisations
- our events are giving you the tools to improve short term results whilst simultaneously designing robust future strategies.
8th Annual Aftermarket Business Platform 2014
October 22nd - 24th, Amsterdam, The Netherlands
The Aftermarket Business Platform is the leading European event for senior aftermarket executives, attracting 150+ participants from global
organizations. Now in its 7th edition, it focuses on current market challenges on how manufacturing companies can increase growth revenues from
their service divisions through success stories on the following topics: remote service management , spare parts, value based pricing/selling, value
proposition and total cost of ownership, data in the aftermarket, BRIC market strategies. Over the course of three days and plenty of networking
opportunities, participants will be confronted with tools and solutions to current challenges as well megatrends of the future.
www.aftermarketeurope.com
2nd Enterprise Asset Management 2014
November 11th - 12th, Copenhagen, Denmark
The Enterprise Asset Management is designed to meet the challenges and needs of Asset Management experts and maintenance design managers from
Europe and beyond. Packed with practical case studies from leading organizations in process and manufacturing industry, this two day conference will bring
up-to date topics that any asset professional can relay to. Emerging ISO standards, Asset management holistic approach, Change Management, EAM KPI’s,
Asset Lifecycle Management, Predictive Maintenance, M2M, Mobile EAM are only few of the topics that are going to be discussed at the conference.
www.eameurope.com
www.sparepartseurope.com
3nd Annual Spare Parts Business Platform 2015
February 4th - 5th, Stockholm, Sweden
Spare Parts Business Platform will return in February 2015 for its third edition. Following an extremely successful event, the conference will once again
gather senior spare parts executives for a two day event on how to optimize the spare parts process. The event will delve into topics such as parts pricing,
logistics and forecast, piracy, obsolescence, centralization vs. decentralization of warehouses, inventory management. Participants last year came from
all corners of Europe and offered plenty of networking opportunities to enhance sharing of experiences between peers.
www.copperberg.com
1st Annual Nordic Enterprise Mobility 2015
February, Stockholm, Sweden
The inaugural Nordic Enterprise Mobility will be the first of its kind for large Scandinavian organizations from all sectors, where CIOs and Enterprise
Architects will meet to discuss the challenges and solutions to implement an enterprise mobility strategy across the organization by coordinating and
aligning across business units, setting BYOD/COPE standards, securing the mobile infrastructure, and understanding the business value of mobility as a
supporting technology.
www.defencesupplychain.org
5th Annual Defence Collaboration and Logistics 2015
April, Amsterdam, The Netherlands
The Defence Collaboration and Logistics conference is coming back for the 5th time and this time in Amsterdam. This unique annual 3 day conference is
the only one in Europe and beyond gathering all the relevant stakeholders from the Defence sector and focusing on the current challenges that the Armed
Forces are facing regarding multinational logistics and collaboration, SmartDefence, policies, PPP, outsourcing, supply chain and logistic, trends in
technology and much more.
www.pricingeurope.com
3nd Annual Manufacturing Pricing Excellence Platform 2015
May, Amsterdam, The Netherlands
The Manufacturing Pricing Excellence is designed to meet the needs of pricing decision makers from the Manufacturing industry from Europe and beyond.
Packed with practical case studies from leading organizations across like Air Products, Syngenta, H.C Stark, the conference brings up-to.date topics that any
pricing professional can rely on. Effective Pricing Strategies, Change Management, Value Based Pricing, Pricing Confidence and Price Optimization are only
few of the topics that are going to be discussed at the conference.
2nd Annual Field Service Business Platform 2015
June 2015, Amsterdam, Netherlands
The Field Service Business Platform is designed to meet the challenges and needs of service and aftersales professionals from Europe and beyond. Packed
with practical case studies from leading organizations within the manufacturing industry, this two day conference will focus on how to optimize the service
division to turn it into a sustainable profit center. Topics discussed will revolve around mobility, workforce scheduling, predictive maintenance, and knowledge
management to support field technicians and increase customer loyalty.
www.fieldserviceexcellence.com
14 Spare Parts Business Platform 2015

15. Copperberg
Lützengatan 2,
115 20 Stockholm, Sweden
Phone: +46 8 650 02 70
Fax: +46 8 441 07 93
Email: info@copperberg.com
www.copperberg.com
© 2014 Copperberg. All rights reserved.
For more information, email info@copperberg.com or visit www.copperberg.com.
a
event