5. The regional strategy inNorth Denmark Region The North Denmark Region is to be : the Danish ITS region where new technologies are developed and tested before they are implemented throughout the country
6. Agenda What is ITS ? Trends Public sector achievements EU – ITS Directive ITS in Denmark Solutions two examples The future What can/will you do ?
7. What is ITS ? Change of behavior towards sustainability using new technology
21. Use of capacity 20-60% of total road capacity used only Trips outside peak-hour Cars in use 5% of the time Car sharing P-houses/cellars 20-30% of bus capacity used Better logistic More passengers
24. Public sector achievements today The Public sectors customers all travelers before (do I go, when, how(modes)) under – behavior, change mode, info after a trip – Co2 acount, travel-log
25. Public sector ambitions tomorrow:Intelligent green mobility To optimize the use of existing Infrastructure roads, terminals, trains etz.
26. Public sector ambitions tomorrow:Intelligent green mobility To change the behavior of all travelers with ITS towards les congestion (10-20% with ITS) better safety (10-25 % with ITS) better environment (5-10% with ITS)
27. Public sector ambitions tomorrow reliable information to all travelers information before, under and after trip more persons in cars
28. Major opportunities Optimize the public transport cooperative mobility to ensure seamless travel informations has to follow the travelers iTraveler Close dialogue between PA and companies investment from Public Authorities in ITS
29. EU ITS Directive
30. ITS Directive The Council of the European Union, on 10 May 2010, adopted the proposal for a directive on the deployment of Intelligent Transport Systems in the field of road transport The directive defines priority areas, and priority actions within those areas, in order to foster the deployment of ITS.
31. ITS Directive - priorities optimal use of road, traffic and travel data priority actions: EU-wide multimodal travel and real-time traffic information services as well as road safety related minimum universal traffic information services continuity of traffic and freight management ITS services actions: e.g. ensuring information flow; tracking and tracing of freight ITS road safety and security applications priority actions: EU-wide eCall services as well as reservation and information systems services for safe and secure parking places for trucks and commercial vehicles linking the vehicle with the transport infrastructure actions: e.g. systems for exchange of data or information between vehicles, infrastructures and between vehicle and infrastructure
34. ITS investment 2010-2014in Denmark app. 125 mio. € on ITS on road/in cars app. 100 mio. € on ITS in Public transport ERTMS 3 bill. € (2012-2020) implementing eCall – signing MoU Road Pricing trucks 2012 Road Pricing all cars 2015-2017 ?
35. ITSDanmark Decided activities Automatic speed control - points More passengers in public transport Faster busses Digital roadmap ITS on roads New traffic model e-call - implementation Roadpricing trucks - 2012 Roadpricing all cars – 2016 ?
36. Example Public transport - 150 m€ Travel card – easy to use Check-out by exit Check-in by start Follow status
38. Solutions 1 More focus on public transport as a part of the transport chain
39. Solutions 2 To day 1,2 person pr. car Support systems in order to get more passengers in cars
40. Solutions 3 One open replaceable information platform in all cars More focus on standardization and open platforms Cooperation between car manufactures and suppliers for the aftermarked
41. Solutions 4- Focus on mobile phone (personal angel) Route guidance from start to end Intelligent information Booking Personal agent helps you Reliable service
42. Major risks a car lives 15 years – a mobile phone 1 year lack in standardization in Vehicles lack in willingness to cooperate
44. The regional strategy inNorth Denmark Region The North Denmark Region is to be : the Danish ITS region where new technologies are developed and tested before they are implemented throughout the country
57. Kompact terminal BusPC’s AVL -server GPRS / WLAN Planner PubTrans Dynamic information Bus priority
58. High level of information Travel time = Quality time Fast and efficient transport Travel garanti The ITS vision for public transport On Demand Public transport
61. IMIKASK – the vision The vision The traveler can use the mobile phone to book a trip, get info on this before and after the trip and pay for the trip as if it is done to a company independent of the transport company, authorities, administrative regions or countries
62. IMIKASK – facts Project period 01.12.2010 – 01.12.2013 Budget 3,9 mio. € (29,4 mio. DKr.) Participants Västtrafik (S), Göteborg Stad Färdtjänsten (S), Västra Götalandsregionen (S), Hallandstrafiken (S), Borås Stad (S), Midttrafik (DK), Region Midtjylland (DK), Nordjyllands Trafikselskab (DK), Region Nordjylland (DK), Jammerbugt Kommune (DK) og BeKTra (DK).
64. Demonstration Project Jammerbugt Municipality Testing i 2012: Bookings to flex tours via mobile phone with integration to Travel Planner Payment of the tour via mobile phone dynamic travel information for the traveler Note to drivers concerning connecting passengers
72. What can we do ? support standards PA: implement ITS on Roads implement ITS in Cars make all traffic information and data easy available free of charge make open systems thinking co-modality change our behavior ?
73. Change of behaviour ? Will you change your behavior ? buy at better car ? drive slower when advised ? transport with your neighbor eco-driving ? move your travel-time ? use e-meetings ? use WEB-casting ?
Nu har Michael fortalt om forretningen ITS testplatform Nordjylland. Jeg vil fortælle lidt mere konkret om hvad testplatformen er for en størrelse og hvad den skal bruges til. Platformen består grundlæggende af 500 GPS’ere i nordjyske biler, som, når de kører, hvert sekund de sender deres position, kurs og hastighed ind til en server hos Gatehouse. Den grundlæggende ide er herefter, at der ovenpå serveren placeres en række trafikrelaterede applikationer, der kan udnytte de informationer, der ligger i de lagrede GPS positioner. Lad mig først nævne nogle af de applikationer som vil blive udviklet som en del af det projekt vi søger midler til.