1. CHEYENNE STACY MOTTO
1675 N Basalt Drive, Pueblo West, CO 81007
(719) 569-7285 / cheyenne.motto@q.com
OBJECTIVE
Proven strategic leader with over 12 years of multi-brand experience with a record of transforming sales cultures, systems, and revenues.
Ability to recognize and create opportunities that have a positive impact on market share, profit and quality. Thrive in competitive
business situations and operate on the highest ethical level. A collaborative leader, trainer, and team builder producing top performing
employees and teams with a proven track record of meeting and exceeding goals. Talent for identifying and maximizing new business
opportunities with the market and surrounding market. A proven presenter and negotiator with the demonstrated ability to sell ideas,
concepts and programs to business partners. Expert at developing superior relationships with clients and local city professionals.
EXPERIENCE
January 2015 - Present Antlers Hilton / The Antlers Colorado Springs, CO
Director of Sales
Develop quarterly sales action plans, annual marketing plan, executive summary and hotel budgets
Successfully grew business transient production by 10% year over year through effective solicitation, share shifting and
relationship building
Responsible to meeting and exceeding monthly goals by effective leadership within the sales department
Manage a total of 9 employees (6 sales managers and 3 assistants) providing appropriate leadership and support, producing a
highly committed, top performing team.
Managed expenses to ensure proper flow through each month
Conducted weekly one-on-one meetings with each manager to coach, develop and work on areas of opportunities with each
individual. Acknowledged and rewarded successes
Participated in the transition team switching hotel from a Hilton to an independent property (associated with Preferred) up to
and including sales, operations, ecommerce and revenue management. Assisted in implementing systems for transition.
November 2007 – January 2015 Marriott / Courtyard by Marriott Pueblo, CO
Director of Sales and Marketing (August 2011-January 2015)
Responsible for new business development, sales and marketing of hotel
Hired and trained employees providing them with appropriate leadership and support, producing a highly committed, top
performing team of 3.
Increased group revenue by 28%, ADR by 20% and room nights by 11%. Business Transient production grew by 13%
Solicit new business through a network of contacts and research while managing existing clientele pertinent to Association,
Corporate, Government, SMERF, Business Transient and Contract segments
Revenue Management of hotel inventory and rate; responsible for day of revenue strategy and inventory control
Develop Annual Business Plan and Budgets to grow overall revenue year-over-year by strategically managing group, contract and
transient rooms and ADR
Maintain relationship with hotel contract business including corporate contract contacts associated with this group and the travel
agent responsible for booking the government funded section – this equals 25% of hotel’s annual room nights. This business has
been the base business for the hotel and attributes to the success of market share
Actively involved in many local community organizations, committed to growing and maintaining partnership of adjoining
Convention Center as well as influential city managers and executives
Transitioned hotel from Marriott to Courtyard in 2013
2. CHEYENNE STACY MOTTO
1675 N Basalt Drive, Pueblo West, CO 81007
(719) 569-7285 / cheyenne.motto@pueblomarriott.com
EXPERIENCE (continued)
November 2007 – January 2015 Marriott / Courtyard by Marriott Pueblo, CO
Associate Director of Sales (November 2008-August 2011)
Trained new Director of Sales on management company reporting such as month end reports, weekly journal, forecasting and
GM commentary
Assisted in leading the sales department in the absence of a Director of Sales (total of 6 months)
Trained and guided sales coordinator on taking over the catering segment up to and including Delphi training, Marsha/PMS
systems, selling of meeting space, and billing process
Maintained and shifted share on Business Travel accounts for property by utilizing Hotelligence reports, outside solicitation,
relationship building and community events. Proactively solicit and book corporate group rooms
Key player in revenue strategy for the hotel by participating in weekly revenue strategy calls
Responsible for overall Catering sales and execution of events
Maintain relationship with hotel contract business, SERTC, including corporate contract contacts associated with this group and
the travel agent responsible for booking the government funded section – this equals 25% of hotel’s annual room nights. This
business has continually grown RevPAR for the hotel 11 out of the last 12 months
Consistently passed annual brand audit
Meet and exceeded monthly and quarterly goals
Corporate Sales Manager (November 2007 – November 2008)
Meet and exceed company directed quarterly corporate goals
Responsible for prospecting and maintaining business contacts for corporate and association clientele. Solicit and secure new
Preferred Corporate business for hotel
Work with hotel executive committee with increasing Customer Satisfaction and Retention
Assist in generating creative marketing for hotel group business
November 2006 – November 2007 Courtyard by Marriott Denver Cherry Creek Denver, CO
Catering Sales Manager/ Corporate Sales Manager
Work directly with hotel Management Company to assist in the opening of hotel including but not limited to Sales and Marketing
directives, competitive set analysis, Catering and Sales Business Plan and design of hotel marketing collateral and department forms.
Oversee and work directly with group and social bookings from initial introduction of the client to the facility, through the
contractual and detailing process, ending with follow up of the event to build and strengthen the relationship to increase probability
for repeat business.
Focus on business transient and corporate group in market by proactive solicitation and community involvement
Target future Social and Catering only business by researching and proactively soliciting local companies and utilizing EZ Reader
Reports
Achieve and surpass company directed period goals for Corporate Group and Catering which consisted of Meeting Room Rental,
Food & Beverage and Audio Visual.
December 2003 – November 2006 The Denver Airport Marriott Aurora, CO
Catering Sales Manager (June 2003 - November 2006)
Solely responsible for prospecting, contracting and maintaining existing corporate and social clientele.
Work with Catering Business beginning with the preliminary booking process through the finalization of event creating a strong
communication with client and hotel to make certain a successful event.
Work closely with client during their function addressing all needs to ensure event expectations are met and exceeded.
Met and exceeded company directed quarterly goals
Assisted General Manager in monthly forecasting for catering and group sales
3. CHEYENNE STACY MOTTO
1675 N Basalt Drive, Pueblo West, CO 81007
(719) 569-7285 / cheyenne.motto@pueblomarriott.com
ACHIEVEMENTS AND COMMUNITY INVOLVEMENT
Ambassador, Colorado Springs Regional Business Alliance 2015
Hilton Director of Sales Symposium – 2015
Pyramid Director of Sales 101 – 2015
Board member of Pueblo City Center Partnership, 2012 – 2015
Board member of Pueblo Downtown Association, 2011 - 2013
2011 Sage Sales Summit
President, Pueblo Lodging Association, November 2009 – January 2011
Ambassador, Pueblo Chamber of Commerce, November 2008-2009
Marriott Government Sales Certified 2008
Completed Sage Professional Selling Strategy 2008
Marriott Certificate of Completion for Hotel Opening of the Courtyard by Marriott Denver Cherry Creek, March 2007
Certificate of Appreciation from The White House for assisting with Presidential Visit, October 2006 and October 2012
Ambassador, Aurora Chamber of Commerce 2005-2006
“Marriott” Wedding Planner Certification July 2005
Associate of the Year at The Denver Airport Marriott 2004
EDUCATION
1999–2000 Chandler Gilbert Community College Chandler, AZ
Studies in Business Management