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Connie Cortez Resume 2016-2

Connie Cortez is a sales coordinator and administrative assistant with over 10 years of experience in office administration, sales coordination, and marketing. She has a track record of delivering strategic marketing processes and revenue-driven sales results as a critical team member. Cortez is bilingual in Spanish and English and has experience managing client relationships and accounts across various industries including broadcasting, printing, and television. She has consistently exceeded performance expectations in her roles.

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CONNIE CORTEZ
Sun Valley, CA | (818) 922-5394
cortezconnie@gmail.com
SALES COORDINATOR & ADMINISTRATIVE ASSISTANT
Office Administration | Sales Coordinator | Marketing Specialist
Experienced leader with over 10 years of professional experience in high-level office administration positions.
Critical team member, delivering strategic marketing processes and revenue-driven sales results. Innovative
contributor with a strong sense of professionalism. A highly-collaborative, driven and open-minded individual,
engaged in ethical, progressive practices to achieve overall organizational success. A valuable addition to any
organization. Fluent in Spanish and English.
 Consultative Sales
 Cultural Integration
 Strategic Planning & Analysis
 Industry Networking
 Open Communication
 Analyze and Fix Problems
 New Business Development
 Ethical Selling Practices
 Priority Organization
 Marketing Proficiency
 Sales Leadership
 Project Management
P R O F E S S I O N A L E XP E R I E N C E
Liberman Broadcast, Los Angeles, CA 2008 – Present
Junior Account Executive / National Sales Coordinator, 2014 – Present
 Liaise with Television and Radio Directors of West Coast Managers and National Offices to provide stellar
customer service to clients.
 Compile and deliver daily sales and administrative reports to all national offices.
 Consistently track performance of all contracted stations through proprietary posting system.
 Collaborate with finance department in assistance of new customers obtaining credit worthiness and
resolving financial discrepancy.
 Manage calendars, schedule meeting and prepare and submit expense reports.
 Cluster of new contracts and revisions totaling over $4 million per year.
 Successfully train 5 different employees to exceed individual position expectations.
Account Executive, 2008
 Successfully sold K-BUENA 105.5 FM’s advertising inventory for on-air sponsorship of commercials,
billboards, vignettes and promo spots.
 Developed and presented creative advertising and marketing campaigns within client requirements and
budgets.
 Worked hand-in-hand with clients to create promotional campaigns to improve branding and advertise
products and events, increasing sales revenue and attendance. Monitored campaign effectiveness.
 Managed relationship between clients and station to ensure effective communication and follow-through.
 Maintained budgets, managed costs, invoiced clients and undertook additional administrative tasks.
AlphaGraphics, Seattle, WA 2012 – 2013
Project Manager & Sales Coordinator
 Acted as the primary contact for all outside sales stores, successfully managing the client relationships.
 Communicated with production, design and accounting team on a regular basis for successful campaigns.
 Prepared required documentation for all phases of the job, including but not limited to: job ticket, delivery
receipts, layouts, alteration estimates and change orders.
 Developed and implemented detailed project plan to monitor and track all jobs jackets.
 Processed over 200 jobs a week, ensuring job completion and delivery to client standards by expected due
dates.
CONNIE CORTEZ
Page Two of Two
LA’s BEST, Los Angeles, CA 2012 – 2013
Program Coach
 Successfully engaged with students on a daily basis through the creation of critical learning opportunities
and successfully integrated ideas & strategies.
 Planned linguistically unique and culturally appropriate programs based on the interests, talents and needs
of the children.
Univision Radio, Los Angeles, CA 2004 – 2007
KLVE Sales Coordinator
 Assisted the General Sales Manager, Account Managers and Account Executives through scheduling
coordination, presentations and internal project maintenance.
 Worked various, critical events including festivals, concerts and promotional functions.
 Consistently entered sales orders, cancellations and revisions into the Marketron system.
 Collected payments, handled business forms, coordinated the delivery of commercial copy and tickets and
maintained filing system for Account Executives.
 Processed station invoices and tracked block programs and billboard sponsorships inventory.
NBC – Telemundo, Los Angeles, CA 2000 – 2004
Traffic Coordinator
 Acted as liaison for Sales, Programming, Production, Marketing and Promotions teams.
 Worked externally with Ad agencies to ensure commercial scheduling met sales contract standards.
 Collaborated with Commercial Ops division to manage operations in a time-sensitive, fast-paced
environment.
 Managed the data entry of commercial instructions from Ad agencies into commercial Trafficking and
Scheduling System.
E D U C A TI O N & CR E D E N TI A L S & H O BBI E S
General Education, Pasadena City College, Pasadena, CA
Fluent in Spanish and English
Avid Traveler, photographer, animal advocate

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Connie Cortez Resume 2016-2

  • 1. CONNIE CORTEZ Sun Valley, CA | (818) 922-5394 cortezconnie@gmail.com SALES COORDINATOR & ADMINISTRATIVE ASSISTANT Office Administration | Sales Coordinator | Marketing Specialist Experienced leader with over 10 years of professional experience in high-level office administration positions. Critical team member, delivering strategic marketing processes and revenue-driven sales results. Innovative contributor with a strong sense of professionalism. A highly-collaborative, driven and open-minded individual, engaged in ethical, progressive practices to achieve overall organizational success. A valuable addition to any organization. Fluent in Spanish and English.  Consultative Sales  Cultural Integration  Strategic Planning & Analysis  Industry Networking  Open Communication  Analyze and Fix Problems  New Business Development  Ethical Selling Practices  Priority Organization  Marketing Proficiency  Sales Leadership  Project Management P R O F E S S I O N A L E XP E R I E N C E Liberman Broadcast, Los Angeles, CA 2008 – Present Junior Account Executive / National Sales Coordinator, 2014 – Present  Liaise with Television and Radio Directors of West Coast Managers and National Offices to provide stellar customer service to clients.  Compile and deliver daily sales and administrative reports to all national offices.  Consistently track performance of all contracted stations through proprietary posting system.  Collaborate with finance department in assistance of new customers obtaining credit worthiness and resolving financial discrepancy.  Manage calendars, schedule meeting and prepare and submit expense reports.  Cluster of new contracts and revisions totaling over $4 million per year.  Successfully train 5 different employees to exceed individual position expectations. Account Executive, 2008  Successfully sold K-BUENA 105.5 FM’s advertising inventory for on-air sponsorship of commercials, billboards, vignettes and promo spots.  Developed and presented creative advertising and marketing campaigns within client requirements and budgets.  Worked hand-in-hand with clients to create promotional campaigns to improve branding and advertise products and events, increasing sales revenue and attendance. Monitored campaign effectiveness.  Managed relationship between clients and station to ensure effective communication and follow-through.  Maintained budgets, managed costs, invoiced clients and undertook additional administrative tasks. AlphaGraphics, Seattle, WA 2012 – 2013 Project Manager & Sales Coordinator  Acted as the primary contact for all outside sales stores, successfully managing the client relationships.  Communicated with production, design and accounting team on a regular basis for successful campaigns.  Prepared required documentation for all phases of the job, including but not limited to: job ticket, delivery receipts, layouts, alteration estimates and change orders.  Developed and implemented detailed project plan to monitor and track all jobs jackets.  Processed over 200 jobs a week, ensuring job completion and delivery to client standards by expected due dates.
  • 2. CONNIE CORTEZ Page Two of Two LA’s BEST, Los Angeles, CA 2012 – 2013 Program Coach  Successfully engaged with students on a daily basis through the creation of critical learning opportunities and successfully integrated ideas & strategies.  Planned linguistically unique and culturally appropriate programs based on the interests, talents and needs of the children. Univision Radio, Los Angeles, CA 2004 – 2007 KLVE Sales Coordinator  Assisted the General Sales Manager, Account Managers and Account Executives through scheduling coordination, presentations and internal project maintenance.  Worked various, critical events including festivals, concerts and promotional functions.  Consistently entered sales orders, cancellations and revisions into the Marketron system.  Collected payments, handled business forms, coordinated the delivery of commercial copy and tickets and maintained filing system for Account Executives.  Processed station invoices and tracked block programs and billboard sponsorships inventory. NBC – Telemundo, Los Angeles, CA 2000 – 2004 Traffic Coordinator  Acted as liaison for Sales, Programming, Production, Marketing and Promotions teams.  Worked externally with Ad agencies to ensure commercial scheduling met sales contract standards.  Collaborated with Commercial Ops division to manage operations in a time-sensitive, fast-paced environment.  Managed the data entry of commercial instructions from Ad agencies into commercial Trafficking and Scheduling System. E D U C A TI O N & CR E D E N TI A L S & H O BBI E S General Education, Pasadena City College, Pasadena, CA Fluent in Spanish and English Avid Traveler, photographer, animal advocate