1. Bradley W. Lucy
33559 Cherry Avenue Mission BC V2V 2V5 Tel: 778-344-0666 Email:
blucy@shaw.ca
Career Objective
As an enthusiastic, self-disciplined direct sales and management professional I seek to participate in
opportunities and apply relevant sales and management experience to grow my career with an
established and dynamic industry leader.
Highlights of Qualifications
Sales
• Polished technical sales consultant
• Strong knowledge of truck applications Class 5 through 8
• Medium duty specialist for B.C. Inland Kenworth
• Competitive equipment knowledge
• Strong aftermarket vendor knowledge
• Working knowledge of O.E.M. warranty programs
• Ability to identify new product support opportunities
• Committed to conquer and exceed budget revenue targets
• Demonstrated capacity to build new business
• Motivated to constantly promote parts and service work
• Extensive knowledge of current market opportunities
• Ability to establish accurate targets, goals, and objectives that are aligned with corporate
strategy
• Strong conflict resolution skills
• Ability to travel internationally
• Clean class 1 drivers record
Organization and Communication
• Effective territory management
• Strong multi-tasking skills
• Resourceful and innovative, ability to solve problems.
• Competent in handling all types of situations effectively and confidently
• Excellent interpersonal and communication skills, both oral and written
• First-rate demonstration and presentation skills
• Professional telephone manner
• Proven talent to lead a team and work within one
• Motivated learner
Management
• Successfully managed a team of 11 employees made up of sales, finance and
administration staff in one of Canada’s largest truck dealerships with over 125
employees
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2. • Designed and implemented interactive training programs to increase sales potential
and product awareness
• Created sales department annual budget
• Effectively implement and utilized a business plan to support budget targets
• Held and participated in regular meetings
• Consistently reported on challenges and successes within my department
• Created effective process and marketing strategies to increase market penetration
• Managed inventory, stock ordering and related logistics in a timely manner
• On the spot problem solving on a regular basis
• Worked with sales team to create individualized work plans to assist with goals
• Collaboration with management team to create and implement effective strategies
• Organized and participated in trade shows and events as per business plan
Customer Service
• Friendly personality that goes the extra mile
• Ability to work with customers to qualify and solve their transportation needs or
issues
Computer Skills
• Proficient in MS Word, Social Media, Power Point, Excel & Outlook
• Spec pro and related truck building software programs
• Data base management
• Kenworth CRM
• Freightliner CRM
Work Experience
SELF EMPLOYED SINCE
MAY 2013
First Truck Centre, Surrey, BC
Sales Manager
February 2011 - May 2013
• Managed new and used sales department to second place in Canada from 22nd
place
• Developed a new process utilizing truck specification software to place truck orders
• Created a new deposit program to facilitate factory orders
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3. • Rebuild and modernized Truck appraisal process to match current market values
• Created daily, monthly and quarterly reports for upper management and board
• Successfully maintained a multimillion dollar inventory commitment.
• Exceeded department business plan goals on a monthly basis
• Liaison between corporate representatives and clients
• Regularly celebrated members of staff ranked in top 10 in Canada
INLAND KENWORTH Langley, BC
Truck Sales Consultant
July 2000 - February 2011
• Established strong relationships with prospective customers
• Worked with industry specialists to meet needs of clients
• Conducted outbound sales calls and customer visits
• Provided sales assistance to all walk-in/call-in customers
• Completed sales orders, secured deposits, closed deals
• Prepared and processed documents required for completing sales
• Attended industry training sessions and regular team meetings
• Established and maintained relationships with industry contacts
• Performed appraisals on all makes of commercial vehicles
Volunteer and membership
• Mission Minor Lacrosse 2013 – 2014 coach and volunteer
• Fleet supervisor association participant
• British Columbia trucking association participant
• Kabadi celebration exhibitor
• Vaisakhi volunteer exhibitor and participant
• Fraser valley truck show participant
• Truck loggers show exhibitor
• Truxpo participant and exhibitor
• Dealership in house event volunteer and organizer
• Drift fishers association participant and salmon enhancement volunteer
Education
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4. • 2013 Lacrosse coaching level 1 course 2013
• Class 1 commercial driver’s license since 1993
• KAIZEN Management level 2 (12 months) Management development course 2012-2013
• Freightliner competitive selling training Las Vegas Nevada May 2013
• Freightliner product course Phoenix AZ 2012
• Pin point selling (Freightliner) Phoenix AZ 2011
• Dozens of Webinars and online computer training certification for ongoing personal
development
• Paccar (Kenworth) Engine training Chillicothe Ohio 2010
• Kenworth sales DNA professional development 2008
• Muddy Boots Vocational training PACCAR (KENWORTH) Kamloops BC 2007
• Medium duty training PACCAR (KENWORTH) St.Therese 2001
• Toast masters 1999-2001
• Dale Carnegie sales advantage 2000 Burnaby BC 3 month course
• Academy of Learning Microsoft office Certificate 6 month course
• Rescue Diver 1992
• Radio operators license 1998
• Centennial Sr. Secondary Coquitlam, BC - High School Diploma, Sept. 1988
References
• Available upon request
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