Andréa A. Berke is a results-driven business professional seeking new opportunities. She has over 4 years of experience in marketing and sales roles at Caterpillar Inc., where she developed communications to increase sales and customer satisfaction. Berke holds a Bachelor's degree in Business from the University of Minnesota, with majors in Finance, International Business, and Spanish. She is skilled in MS Office, Cognos, and has received training in Six Sigma, change management, and marketing.

1. ANDRÉA A. BERKE
304 W. NORTH STREET, APT. 209
WAUKESHA, WI 53188
262.443.9619 dreagg@gmail.com
Results driven business management professional with a track record of consistently exceeding
objectives in a fast pace dynamic environment
Qualifications Summary:
 Experience in building profitable relationships with distributors, customers and coworkers.
 Demonstrated success delivering results against business plan on teams and as individual contributor.
 Excellent communication skills, both written and verbal fluency in English and Spanish.
 4+ years of experience.
Professional Experience:
APR 2015 – OCT 2015
CATERPILLAR INC.
Peoria, IL
Marketing Specialist
• Developed clear, concise global communications for all dealer facing web
application training material, resulting in higher visibility of opportunities to
close sales.
• Quality control owner of web application for 35 global Cat Dealers.
• Provided quick response time on dealers’ web application and data quality
issues on a daily basis.
• Implemented creative solutions for solving dealership problems faced in
South America to increase customer satisfaction.
• Organized with internal and external business partners to stay on target
and achieve deadlines for web application deliverables.
• Developed and implemented change management communication
channels for Caterpillar and dealer training on web application products.
• Collaborated with cross-functional team to create logic and web
functionality using agile learning methodology.
• Leveraged Voice of Customer responses to identify needs and to prioritize
web application functionality for higher usage.
AUG 2013 – MAR 2015
CATERPILLAR INC.
Peoria, IL
Parts Sales and Service Representative
• Led marketing strategies for merchandising programs to US dealers.
• Optimized resources to developed agenda, logistics, delivery and support
for release of two new web applications, along with follow-up training for
North and South American Cat Dealers, on track with budget.
• Identified corporate account customer discrepancies to improve
merchandising programs and maintain customer loyalty.
• Led workshop with product groups to identify quick wins for near-term
revenue growth, e.g. identification of 130,000+ part numbers with 67
different value messages and images for placement and promotion on
Caterpillar’s eCommerce website.
• Successfully completed Leadership Development Program, exceeding
management’s expectations on team and individual projects by promoting
products with customers’ needs and wants in mind.
• Led peers for three weeks of Marketing Training Program during 12 week
Leadership Development Program, presenting to upper management.
NOV 2011 – JUL 2013:
CATERPILLAR GLOBAL
MINING
Milwaukee, WI
Parts Marketing Representative
• Accountable for creating all customer touch points for Cat branded Wire-
Rope, such as Release Memos, marketing content for dealers’ Data and
Feature sheets, as well as web presentations, enabling salesforce to
capture $5M+ in sales.
Andréa A. Berke Page 1 of 2

2. 262.443.9619 dreagg@gmail.com
ANDRÉA A. BERKE
Professional Experience Skills / Training Education
• Lead marketing arm when collaborating, cross-functionally with Dragline
(DGL) and Electric Rope Shovel (ERS) engineers, global purchasing,
logistics and pricing team taking new product offering (Wire-Rope) to global
market.
• Led strategy for Cat Filters product integration and communication to
salesforce, providing regular updates to key business partners.
• Authored and published key marketing communications to enable
customers to quickly select and purchase Cat Fluids for mining products.
Skills / Training • MS Office
• Cognos
• Mingle
 Six Sigma Green Belt (December 2012)
 Services Marketing (March 2014)
 Change Management (February 2014)
 Basic Diesel Engines (September 2013)
 MSHA Certified (June 2015)
 Member of Caterpillar Latino Group-Milwaukee Chapter
 Wheelman’s Club Member
 USA Triathlon Member
Education: University of Minnesota – Twin Cities Bachelor of Science in Business, 2011
Carlson School of Management
Majors: Finance, International Business and Spanish
Oxford Study Abroad Programme - Oxford, United Kingdom Credits, 2011
New College
Studying International Market Trade to complete International Business Major
Centro de Estudios Internacionales Fundación
Ortega y Gasset - Toledo, Spain Credits, 2008
(Foundation of International Studies Ortega and Gasset)
Completing Spanish Minor and credits toward International Business Major
Andréa A. Berke Page 2 of 2