1. Name: Ashok Kumar Mishra
Date of Birth: 4th
June 1959. Married & Current Location:ROORKEE
Phone No. Mobile: 91+7203013578,91+7203013579
email: ashokmishra88@yahoo.co.in ,
Personal Traits & Ethics:Man with good academic record, Zoology Graduate having first
class career throughout, excellent communication - intra personal skills & outstanding
potential for adopting new environments.
Leadership Experience in marketing and sales management with a thorough knowledge of marketing
principles, product management, sales and business development along with a demonstrated track record
of success and performance.
A deep understanding of the strategic marketing and selling process.
Employment Profile:
A)Presently working as Head – Marketing & Third Party Export with Eurolife Healthcare Pvt.Limited,
Roorkee controlling All India Domestic Sale with Third Party Export ,From 13th
August ,2014
B ) As General Manager - Sales & Marketing with AISHWARYA GROUP ,BADDI From 20th
April, 2011, to
11th
August ,2014 Controlling All India Domestic Trade Sales
Job Responsibilities :
1. Development & management of the total sales & Marketing with distribution network.
2. Ensure achievement of sales targets every month through effective strategy implementation.
3. Preparation and Allocation of Targets-Annual, Quarter & Monthly-Area wise
followed by Monitoring & Managing achievements
4. Prepare short and long term sales plan
5. Controlling & Monitoring of Outstanding/Collection
6. Controlling & Monitoring working capital utilization by state/ Region/Zone
7. Controlling & Monitoring of Distributors closing stocks.
8. Analyze market response
9. Monitoring Distributors appointments & financial exposures
10. Build strong relationships with key account customers
11. Determine suitable sales channel, define distribution agreements.
12. Design, implement & facilitate the annual marketing plan, Brand Strategy Formulation, Brand
Planning and Execution.
13. Brand Building and achieving short term and long term brand objectives.
Building Brand communication and Brand Support Plans
14. Planning & Implementing Brand Promotions / Events, etc.
15. Ensure successful implementation of ATL/BTL activities
16. Managing the New Product Development Process in co-ordination with different functional teams.
Implementation of New Products Launch Calendar along with brand support.
17. Briefing and Co-ordination with Advertising, Media & Research agencies.

2. 18. Close Monitoring of competition and trends with Ongoing consumer understanding and Insights.
19. Complying with International reporting procedures
20. Responsible for the Marketing team reporting to him.
ACHIEVEMENTS : Praise Worthy Performances with All the Organizations Worked for ( With Credentials)
1.Spectaclar Performance of 15 Cr ,both in Sales & Collection in 5 Months with EUROLIFE ( Introductory )
2.With Aishwarya group,from a negligible base of 8 lakhs( 1 Lakh Bottle ) per Month sale ,recorded
spectacular Sales Growth with an average of 50 Lakhs ( 8 Lakh Bottles ) per month in 100 ml segment ,and
registered No.1 Position . With introduction of 500 ml Range in January 2012 ,set the All India Distribution
Channel and recorded 1Cr.sale ( 7 Lakh Bottles ) to start with ,grown with higher pace than the Market Trend
( 25 Lakh Bottles,i.e 3.75 Cr per month ) .
1. First to formulate the Pricing & Scheme, thereby ensuring the bondage with Distributon channels .
2. Within short span ,Recorded No 1 Position in major operating States like
UP,UTTARAKHAND,JHARKHAND,BIHAR,HARYANA,PUNJAB & RAJSTHAN & Delhi
*As Manager –Sales & Administration with AXA PARENTERALS LIMITED, Roorkee , ) From 14th
April, 2009,
upto 19TH
April 2011.
*From Feb. 2006, to April 09,Worked in the position of Zonal Sales Manager with Syncom Healthcare
Limited,Indore,controlling East Zone
*December 1995 to December 2005, handled the position of Zonal Manager, with Parenteral Drugs India Ltd
,Indore controlling East Zone& Nepal.
*Worked with Wander India Limited as Business Development Manager.January 1995 to December 1995
*As Medical Rep./Sr.Med.Rep./Executive Hospital Services,June 1983 to January 1995: With Hoechst India
Limited
June1981 to June 1983: with LUPIN LABORATORIES as Medical Representative
Hobbies: Continuous reading & analyzing behavior of people at different situations to learn more about
aspects of consumers
Present Cost to the Company:Rs.18.00,000/ per annum+ Perks
Ambition: To win trust of people who come across in life.
Present address: : EUROLIFE HEALTHCARE PVT.LTD .Khasra No.520,Bhagwanpur,ROORKEE-
247667,Uttarakhand
Permanent Address: 3C, GIRNAR PALACE, Bomikhal, CUTTACK ROAD, Bhubaneswar-10
Mobile:91+7203013578,07203013579 Email:ashokmishra88@yahoo.co.in