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TOP 20

COMMERCIALS
ON SOCIAL MEDIA
TOP 20 COMMERCIALS
Rank Brand
1
2
3
4

5
6
7
8
9
10
11
12
13
14
15
16
17

18
19
20

BUDWEISER
BUDWEISER
COCA-COLA
YELLOW M&M'S
AXE
JAGUAR
VOLKSWAGEN
HONDA
DORITOS
BEATSMUSIC
SPIDERMAN MOVIE
H&M
PISTACHIOS
DORITOS
BUDLIGHT
MICROSOFT
CHEVROLET
T-MOBILE
TOYOTA
HYUNDAI

Twitter

Hashtag

Total Mentions

Superbowl
Postday
Superbowl

@Budweiser

#Salute

350.1

33.3

13.3

@Budweiser

#BestBuds

141.5

96.6

7.8

@CocaCola

#AmericaIsBeautiful

62.8

34.8

16.9

@mmsyellow

#yellow

48.4

1.9

1.9

@Axe

#KissForPeace

46.1

14.4

8.8

@JaguarUSA

#GoodToBeBad

34.9

12.5

3.6

@VW

#VW

32.7

7.0

1.4

@Honda

#Hugfest

32.6

31.2

1.4

@DoritosUSA

#Doritos

32.2

14.9

1.2

@BeatsMusic

#BeatsMusic

32.0

3.6

1.1

@SpiderManMovie #SpiderMan

26.0

10.0

5.0

@H&M

#BeckhamForHM

25.3

18.1

0.7

@GetCrackin

#GetCrackinAmerica

21.4

6.2

15.0

@Doritos

#CowboyKid

18.7

0.0

0.0

@BudLight

#UpForWhatever

18.6

6.6

6.0

@Microsoft

#empowering

18.5

11.7

2.9

@chevrolet

#PurpleYourProfile

17.6

3.5

9.0

@Tmobile

#nocontract

15.1

11.6

0.8

@Toyota

#noroomforboring

11.9

3.5

0.2

@Hyundai

#NiceHashtag

9.9

2.2

0.5

Ranking based on total mentions in the last 15 days
Budweiser : Salute a Hero

01

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#Salute
Budweiser : Puppy Love

02

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#BestBuds
Coca-Cola : America Is Beautiful.

03

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#AmericaIsBeautiful
M&M : Yellow

04

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#yellow
Axe : AXE PEACE | Make Love, Not War

05

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#KissForPeace
Jaguar

06

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#GoodToBeBad
Volkswagen

07

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#VW
Honda

08

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#Hugfest
Doritos

09

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#Doritos
Beats Music Ellen DeGeneres, dancing bears

10

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#BeatsMusic
Spider-Man : The Amazing Spider-Man 2

11

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#SpiderMan
H&M : #Uncovered with Beckham for H&M

12

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#BeckhamForHM
Wonderful Pistachios : Stephen Colbert

13

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#GetCrackinAmerica
Doritos : Cowboy Kid

14

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#CowboyKid
Bud Light : Up For Whatever

15

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#UpForWhatever
Microsoft : Empowering Us All

16

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#empowering
Chevrolet : 2014 Chevy “Life”

17

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#PurpleYourProfile
T-Mobile : Tim Tebow goes #NoContract

18

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#nocontract
Toyota USA : Toyota Highlander

19

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#noroomforboring
Hyundai : 2014 Hyundai Elantra “nice”

20

ON TWITTER
MENTIONS ON
SUPERBOWL DAY
MENTIONS POST
SUPERBOWL

#NiceHashtag
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Top 20 superbowl commercials on social media

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Top 20 superbowl commercials on social media

  • 2. TOP 20 COMMERCIALS Rank Brand 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 BUDWEISER BUDWEISER COCA-COLA YELLOW M&M'S AXE JAGUAR VOLKSWAGEN HONDA DORITOS BEATSMUSIC SPIDERMAN MOVIE H&M PISTACHIOS DORITOS BUDLIGHT MICROSOFT CHEVROLET T-MOBILE TOYOTA HYUNDAI Twitter Hashtag Total Mentions Superbowl Postday Superbowl @Budweiser #Salute 350.1 33.3 13.3 @Budweiser #BestBuds 141.5 96.6 7.8 @CocaCola #AmericaIsBeautiful 62.8 34.8 16.9 @mmsyellow #yellow 48.4 1.9 1.9 @Axe #KissForPeace 46.1 14.4 8.8 @JaguarUSA #GoodToBeBad 34.9 12.5 3.6 @VW #VW 32.7 7.0 1.4 @Honda #Hugfest 32.6 31.2 1.4 @DoritosUSA #Doritos 32.2 14.9 1.2 @BeatsMusic #BeatsMusic 32.0 3.6 1.1 @SpiderManMovie #SpiderMan 26.0 10.0 5.0 @H&M #BeckhamForHM 25.3 18.1 0.7 @GetCrackin #GetCrackinAmerica 21.4 6.2 15.0 @Doritos #CowboyKid 18.7 0.0 0.0 @BudLight #UpForWhatever 18.6 6.6 6.0 @Microsoft #empowering 18.5 11.7 2.9 @chevrolet #PurpleYourProfile 17.6 3.5 9.0 @Tmobile #nocontract 15.1 11.6 0.8 @Toyota #noroomforboring 11.9 3.5 0.2 @Hyundai #NiceHashtag 9.9 2.2 0.5 Ranking based on total mentions in the last 15 days
  • 3. Budweiser : Salute a Hero 01 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #Salute
  • 4. Budweiser : Puppy Love 02 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #BestBuds
  • 5. Coca-Cola : America Is Beautiful. 03 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #AmericaIsBeautiful
  • 6. M&M : Yellow 04 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #yellow
  • 7. Axe : AXE PEACE | Make Love, Not War 05 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #KissForPeace
  • 8. Jaguar 06 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #GoodToBeBad
  • 9. Volkswagen 07 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #VW
  • 10. Honda 08 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #Hugfest
  • 11. Doritos 09 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #Doritos
  • 12. Beats Music Ellen DeGeneres, dancing bears 10 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #BeatsMusic
  • 13. Spider-Man : The Amazing Spider-Man 2 11 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #SpiderMan
  • 14. H&M : #Uncovered with Beckham for H&M 12 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #BeckhamForHM
  • 15. Wonderful Pistachios : Stephen Colbert 13 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #GetCrackinAmerica
  • 16. Doritos : Cowboy Kid 14 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #CowboyKid
  • 17. Bud Light : Up For Whatever 15 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #UpForWhatever
  • 18. Microsoft : Empowering Us All 16 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #empowering
  • 19. Chevrolet : 2014 Chevy “Life” 17 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #PurpleYourProfile
  • 20. T-Mobile : Tim Tebow goes #NoContract 18 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #nocontract
  • 21. Toyota USA : Toyota Highlander 19 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #noroomforboring
  • 22. Hyundai : 2014 Hyundai Elantra “nice” 20 ON TWITTER MENTIONS ON SUPERBOWL DAY MENTIONS POST SUPERBOWL #NiceHashtag
  • 23. Simplify360 – The Leader of Social Business Intelligence  Most admired brand for Social Media Research on Slideshare  Top 10 Product Technology Company by TechSparks 2010  Listed amongst TOP 10 SMM tools by PR2020 and SocialMedia8
  • 24. Social Business Intelligence Simplify360 is the leading social business intelligence. Offerings include: •Social Marketing Suite for agencies •Social Contact Centre for BPOs •Social Command Centre for Enterprises We enable businesses to perform Online Reputation Management, Customer Service, Community Management, Social Media Research & Brand Auditing; Online Sales Lead Generation, and Consumer Sentiment Analysis. www.simplify360.com
  • 25. Leaders use Simplify360 Clients Partners Worldwide Brazil and LatAM USA Singapore & India Saudi Arabia Worldwide