Peer Learning and Leadership Network Intro to Social MediaPresentation Transcript
Introduction to Social Media
For Job Search and Customer Service
Presented by Michele Martin
@michelemmartin I’m Michele
To join, send email to email@example.com
Is this how you feel about social media?
Discuss some statistics
Review some basic social media tools
Discuss how they can be used to support service to customers
Discuss how they can be used to support job search
Employers 80% of employers use LinkedIn as primary tool to find employees 45% of employers use social networks to pre-screen candidates 86% of employers said positive online identity would positively impact hiring decision. 70% of employers have rejected a candidate due to “digital dirt”
58% have successfully hired candidates through social networking sites.
36% say they plan to spend LESS on job boards.
38% say the plan to spend LESS on external recruiters.
Employers find. . .
41% --candidate posted info about drugs/alcohol use.
40%--candidate posted inappropriate photos
29%--candidate had poor communication
28%--candidate bad-mouthed previous employer
27%--candidate lied about qualifications
21%--candidate linked to criminal behavior
Individuals with disabilties. . .
30% go online, compared to 66% of general population
Somewhat related to socio-economic class and type of disability
More likely to search for health information, government programs and play games
Less likely to use Internet for job search
Barriers are technical and educational—lack of knowledge
Source : The Disability Divide in Internet Access and Use , 2006