Top 10 LinkedIN Tips for Generating New Business

LinkedIN Top 10! Founder and CEO of Forward Progress Over 25 years in business Coaching and Consulting Campaign Development in Social Media Call Center, Internet, eMarketing, Event Management, Intense Lead Generation, Web Seminars, eSelling Over Billion Dollars Sales, 25 Million Leads, Coach and Trained Thousands of People using Internet Based Lead Generation Financial Services, Real Estate, Professional Services, Legal, Accounting, Manufacturing, Telecommunications, Technical, Insurance, Agencies, Auto, Retail, Banking and Channel Sales….. Dean DeLisle – Social Media Expert

Founder and CEO of Forward Progress

Over 25 years in business Coaching and Consulting

Campaign Development in Social Media

Call Center, Internet, eMarketing, Event Management,

Intense Lead Generation, Web Seminars, eSelling

Over Billion Dollars Sales, 25 Million Leads, Coach and Trained Thousands of People using Internet Based Lead Generation

Financial Services, Real Estate, Professional Services, Legal, Accounting, Manufacturing, Telecommunications, Technical, Insurance, Agencies, Auto, Retail, Banking and Channel Sales…..

LinkedIN Top 10! 1. Profile Tune Up (key settings) 2. Profile Maintenance and Alignment (with outside pages) 3. Adding Connections you have (the selection) 4. Removing Connections who don’t serve you 5. Improve your Google Page Rank results and other Search 6. References and Recommendations 7. Advanced Search and the Blind Reverse 8. The Answers Connection 9. Find your target connection(s) in Groups 10. Tools to use – Free – make it easy!

#1 Profile Tune Up A Goal! THE GOAL! Generate Business!

Profile Tune Up Key Profile Settings - Allows you to manage profile information, profile photo visibility, public profile information, status visibility and member feed visibility. 1. Email Notifications - Allows you to manage contact settings, how you want to receive messages, notifications and Invitations. 2. Home Page Settings - Allows you to manage Network updates and News on your home page. 3. RSS Settings - Allows you to enable or disable your private RSS feeds. 4. Groups - Allows you to control Invitations from Groups. 5. Personal Information - Allows you to manage your name, location, display name, account holder icon settings, email addresses, passwords and a link to close your account. 6. Privacy Settings - Allows you to manage settings for research surveys, connections list visibility, profile views, turn on/off ability to see another members profile picture, profile and status updates, service provider directory, partner advertising, and authorized applications. 7. My Network - Allows you to tell us how you want to use your LinkedIn network.

Profile Tune Up

Contact Settings

Your Activity If your in Sales be Outbound!

LIST ALL WEBSITES YOUR PAST CONNECTS YOU

Profile Tune Up

Create Relevancy! Profile Tune Up Create your personal tagline Appear focused Put your elevator pitch to work Point out your “RELEVANT” skills Explain your experience Distinguish yourself from the crowd

Create your personal tagline

Appear focused

Put your elevator pitch to work

Point out your “RELEVANT” skills

Explain your experience

Distinguish yourself from the crowd

Profile Tune Up Education Connections Count!

#2 Profile Maintenance Your Alignment

Profile Maintenance Your Alignment What to change when….. When your products change When your service offerings change When your campaigns shift When your territory re-aligns When your vertical adjusts When your website changes When you add any of the above

What to change when…..

When your products change

When your service offerings change

When your campaigns shift

When your territory re-aligns

When your vertical adjusts

When your website changes

When you add any of the above

#3 Adding Connections

Adding Connections BATCH THEM! Don’t Get Punished!

Adding Connections

Adding Connections

Adding Connections

Adding Connections Be Polite – Take EXTRA Time to Connect!

The Impact of Connecting

#4 Removing Connections! Connections will not be notified that they have been removed from your connections list. They will be added to your list of Imported Contacts just in case you want to re-invite them at a later date. Only the member that breaks the connection can re-initiate that connection.

#5 Improve Your Google Page Rank Edit your Profile

Improve Your Google Page Rank Contact Settings Create A “Public Profile” Select “Full View” Use Your Actual Name as URL! Use the Links in other Places

Create A “Public Profile”

Select “Full View”

Use Your Actual Name as URL!

Use the Links in other Places

Improve Your Google Page Rank Contact Settings

#6 References and Blind Reverse = References!

Make a Recommendation Don’t just select defaults! Make sure to spell check it!

Don’t just select defaults!

Make sure to spell check it!

Why get recommended? It helps you hire and get hired It helps connect to customers and partners It builds your brand and reputation It makes your network more valuable - score Who should recommend you? Former managers Colleagues and co-workers Customers and clients Business partners Where are recommendations found? Your comment is listed in your profile under the Recommendations tab. Recommendations you receive are listed under “Recommendations For” at the bottom of the “Experience” section. Used by LinkedIN Search Make a Recommendation

Why get recommended?

It helps you hire and get hired

It helps connect to customers and partners

It builds your brand and reputation

It makes your network more valuable - score

Who should recommend you?

Former managers

Colleagues and co-workers

Customers and clients

Business partners

Where are recommendations found?

Your comment is listed in your profile under the Recommendations tab.

Recommendations you receive are listed under “Recommendations For” at the bottom of the “Experience” section.

Used by LinkedIN Search

#7 Advanced Search and Blind Reverse

Advanced Search and Blind Reverse Find Important Connections! Previous Network Connections Previous job movements Patterns of their business

Find Important Connections!

Previous Network Connections

Previous job movements

Patterns of their business

#8 – The Answers Section Be The Expert

Dean, tried the answers portion on LinkedIN and received a direct hit, someone thanked me, I did the warm offline transfer and then set my appointment and closed – too fun, thanks! Yvonne D. - US Residential #8 – The Answers Section Be The Expert

#9 Finding Your Target in Groups

Finding Groups

Finding Your Target in Groups

Finding Your Target in Groups

3 Sentences MAX! Set the Hook Go for the Offline Connect Finding Your Target in Groups

#10 - Cool Tools

Slideshare.net = Relevancy Based Content

Polls & Buzz = Relevancy Based Content

ASSIGNMENT Do Something! Take one of the 10 items Schedule 20 min by tomorrow Do it! Tell Us What YOU NEED……….. Corporate – Looking for Policy, Campaigns & Training Small Business – Small Campaigns, Training & Coaching Individual – TrainingTools to help get leads or get hired www.ForwardProgress.NET

Do Something!

Take one of the 10 items

Schedule 20 min by tomorrow

Do it!

Tell Us What YOU NEED………..

Corporate – Looking for Policy, Campaigns & Training

Small Business – Small Campaigns, Training & Coaching

Individual – TrainingTools to help get leads or get hired