Invention Innovation Entrepreneurship

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The first Keynote for the Quanta Elite School on Nov 8, 2012 in Linko. The main content is Innovation, User Experience, and Design Process.

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Invention Innovation Entrepreneurship

  1. 1. 設計思考中的創意、創新、創業 blog.drhhtang.net 唐⽞玄輝 台科⼤大⼯工商業設計系 / 設計資訊與思考研究室
  2. 2. 創意發明、創新、創業• 創意是產⽣生新穎的裝置、服務、流程等設計物,並且包含價值。• An invention is a novel device, method, composition or process that possesses values• 創新是透過設計物滿⾜足使⽤用者的需求,創造或改變市場,獲取利潤。• Innovation is the development of new customers value through solutions that meet new needs, inarticulate needs, or old customer and market needs in new ways.• 創業是透過經濟與商業的⼿手段,將創新轉換為持續的經濟作物。• Entrepreneurship is the act of being an entrepreneur or "one who undertakes innovations, finance and business acumen in an effort to transform innovations into economic goods".
  3. 3. User-center InnovationDrive Through Convenience Teens & Kids
  4. 4. Meaning Innovation Physical Features Story Behind UX Behind
  5. 5. DYSON DC 22
  6. 6. DC 24
  7. 7. A DAY OF THE GLASS
  8. 8. FLEXIBLE AMOLED
  9. 9. FLEXIBLE AMOLED
  10. 10. THREE KINDS OF INNOVATION ARE RELATED TO UX.三種創新皆與使⽤用者經驗相關,不論是使⽤用者經驗驅動的使⽤用者創新、使⽤用者 經驗應⽤用的科技創新、使⽤用者經驗隱喻的意義創新
  11. 11. UX BASED ENTREPRENEURSHIP• 能賺錢的創意就是創新、有商業模式的創新就是創業• 創意不⼀一定考慮⼈人、創新⼀一定有⺫⽬目標族群• 創業⼀一定有其特殊的使⽤用者經驗,且必須持續演進以維持其創新與獲利 • Apple v.s. Google v.s. Microsoft v.s. Amazone
  12. 12. MULTIDISCIPLINARY COLLABORATION

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