Your SlideShare is downloading. ×
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Anyone can be a ux designer: Not everyone IS one.
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Anyone can be a ux designer: Not everyone IS one.

3,187

Published on

This talk was given at The Junction (http://thejunciton.co.il) a coworking space organized by Genesis Partners (http://genesispartners.com/) a Venture Capital organization in Israel. …

This talk was given at The Junction (http://thejunciton.co.il) a coworking space organized by Genesis Partners (http://genesispartners.com/) a Venture Capital organization in Israel.

The premise of the talk is to explain that anyone can be a UX designer but it means taking on A LOT of work!

Published in: Design
0 Comments
8 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
3,187
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
33
Comments
0
Likes
8
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Anyone can be a UXDesignerNot everyone is one
  • 2. Who am I?Definitely a philosopherPossibly a designerSometimes aconsultantSometimes a teacherAlways a studentLover of observing
  • 3. Educator vs.ConsultantIn this conversationI’m at a slightadvantage
  • 4. What isdesign?More importantly,what is a designer?
  • 5. This is
  • 6. This isn’t,but it definitely is. It’sjust not usefuldesign & that’s all thatmatters.
  • 7. 3 meanings of designOutcomeProcessPhilosophy Critical language (i.e. minimalism) Fashion/Style vs. Utility Form over function
  • 8. Outcome = ExecutionCraftMessageAestheticsFunctionCriticism
  • 9. Execution in ALL facetsForm, GUI, Message, Servicehttp://www.youtube.com/watch?v=WW-VBqRtahI
  • 10. PhilosophyBauhaus
  • 11. For thepeople!“99% of everything isbad”
  • 12. By thenumbersData-driven design:A-B testing tells all?
  • 13. ProcessEveryone has one whether they know it or not.
  • 14. DesignprocessMost look like this
  • 15. Mine is more like this Experience Experiment ExperienceEvaluate Evaluate Experiment Execute Execute
  • 16. Or ... Envision Deconstruct Construct Do all 3 all the time
  • 17. how do youmeasureOr how do youunderstand value?
  • 18. ExperienceKnowing what youdon’t know is wisdom
  • 19. WorkEnvironmentWhere do you work?
  • 20. Is this yourdesk?Your employees?
  • 21. BloombergTop financialinformation service inthe world … cubeless
  • 22. Bouncing people ...… leads to bouncing ideas
  • 23. Designer’s templeBumpingInterruptingPlayfulInspiringNo OwnershipFluid leadershipCriticism ---->
  • 24. TheDesigner’sSoulSketching is the soulof designing
  • 25. What is a sketch?prototype?Sketch PrototypeInvitation AttendanceSuggestion DescriptionQuestion AnswerPropose TestDestructive Constructive
  • 26. Criticism Grounds us to the past Guides our future Supplies a foundation
  • 27. The Critique In a group setting All involved Positive tones, not always positive criticism The truth
  • 28. What design isn’t? Art anti-business fashion or style bitter ego-centric
  • 29. What is UX?Happy People SpendMore Money
  • 30. AppleCan you be likeSteve?(I don’t think so, but let’s see.)
  • 31. Why apple?$5,700 Powerbook =$330,000+ (1997)$300 iPod = $11,000+(2003)NY Times: April 27, 2010
  • 32. Anyone canbe a ...CookArtistDesignerWhatever
  • 33. But did hemeanThis guy?
  • 34. or THIS guy!
  • 35. Whatabout ...
  • 36. Warning!!!!This takes time
  • 37. ObserveAnd relate whatyou’ve seen
  • 38. Why do we observe?LearnGain insightEmpathyValidation
  • 39. Do it together To relate To align To empower To engage To share the experience
  • 40. Participate To learn To feel
  • 41. Measure (Data)EasySpeaks YOURlanguageRequires a baselineLeads to consistencyover innovation
  • 42. What did you see: Model It! Abstract it out Reference Analysis Making leads to new ideas Communication
  • 43. Testing/Validation Prioritize Recruit Facilitate Listen Record Analyze Fix!
  • 44. Process inyour pocket“Design in the DigitalAge” - Kim Goodwin
  • 45. Experience prototypesNothing like the real thing, but when you can’t ...
  • 46. Using comics
  • 47. Build it http://vimeo.com/3056252
  • 48. Over yourhead?Signs you need to gethelp.
  • 49. How do you knowyou need help?ScaleEnterpriseBroad appeal
  • 50. Can I justhire a visualdesigner?Sure!If you’re an idiot.
  • 51. But Great Visual Designdoes do great things
  • 52. Can’t put it at the endVisual Design is an integral part of thefunction of your system.
  • 53. What aboutGoogle &Craigslist?Luck & SimplicityThe content IS theinterface.
  • 54. Take MySpaceComplex Social Interaction Design w/o soliddesign leads to failure.
  • 55. Mint.comUX team was part of initial investment but moreimportantly part of initial culture.
  • 56. ZapposHappy People lead toHappy Feet
  • 57. AppleI dare you
  • 58. Deep commitment to designID through IxDDesigners early onMacOS
  • 59. iPod happened because...CEO Vision (based onexperience)Holistic Design &EngineeringLegal & marketing tiedto DesignProduct as channelService Design - iTunes
  • 60. From iPod to iPhone“I love it when a plan comes together.” -Hannibal, The A-Team
  • 61. “the LeanStartup”Yes, startups haverealities.
  • 62. It’s about the cultureNot only about the roles
  • 63. There is always this optionResistance is futile ...
  • 64. Adaptive UX Envision Build Learn Experience LivingKnowledge
  • 65. Can we do it?If we respect all therole and the valuethat they can bring,then, “Yes we can!”
  • 66. Let’s talk about it.Build it … and they will come.
  • 67. Thank youYou can find me here:@daveixdhttp://davemalouf.com/http://linkedin.com/in/davidmalouf

×