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Twitter for Real Estate Agents
 

Twitter for Real Estate Agents

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    Twitter for Real Estate Agents Twitter for Real Estate Agents Presentation Transcript

    • Twitter
    • Before Setting Up An Account
      Ask yourself
      Why you are doing this?
      What do you want to achieve?
      Is your target market using this network?
      What is your brand identity?
      Do you want to maintain or change?
      Develop a 160 word elevator pitch
      Help you nail down you brand position
      Used in your profiles
    • Twitter Intro
      Twitter is a social network that integrates text messaging and blogging – micro blogging
      ‘SMS of the internet’
      140 characters at a time
      Twitter is a real-time information network
      More timely news coverage
      Your tweets are entirely text-based but often include a link
      Explosive growth
      2009 m-o-m 18-23%
      Demographics skew younger and more mobile users
      47% 18-34
    • Why Twitter?
      Twitter is very much in vogue with social media aficionados
      This is one that you can wait to become more mainstream
    • Where do you start?
      Set up your profile
      Very quick and easy
      Follow other people
    • Setting up your account
      Very quick and easy
      Use your name
      Upload a photo
      Include a succinct about me blurb
      Add your website url
      Customize background
      Start following people (Add your contacts)
      https://twitter.com/invitations/find_on_other_networks
    • How to Leverage it
      You want to add value 140 character at a time
      Link to your website/blog and other social media sites
      Follow other people
      Typically they will follow you back
      Send quick personal note when someone does
      Ask and answer questions
      Generate conversation
      Customize your background
      Demonstrates your interest
      Provide more details about you
    • How to Leverage it cont’d
      Integrate with other social media
      LinkedIn
      Facebook Fan Page
      Blog/website
      Email signature
      Business card
      One more way for people to contact you