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What The Heck Is
  Wordpress?
  Wordcamp Atlanta 2010




        Adria Richards
    Twitter @adriarichards
   http://butyoureagirl.com
What is it?


• Wordpress is an application
• It’s open source
• It powers blogs and websites



                                 Twitter @adriarichards
3 Reasons People Love
     Wordpress




                Twitter @adriarichards
Unique
Simple
Functional
Wordpress




            Twitter @adriarichards
Why use it?

• Save time
• Great SEO
• Ongoing development
• Great community support
• Free

                            Twitter @adriarichards
5 Reasons People Surf
     The Internet
• Find answer their question
• Research a specific product or service
• Research your company
• Buy
• Entertainment

                               Twitter @adriarichards
Getting Started With
     Wordpress




                Twitter @adriarichards
Services



• Domain name
• Hosting account



                      Twitter @adriarichards
Tools


• FTP Client, Filezilla
• Text Editor, Text Wrangler or Edit
  Pad




                              Twitter @adriarichards
Strategy


• State your goal
• Identify your market
• Plan content for your audience
• Track your traffic


                              Twitter @adriarichards
Design




         Twitter @adriarichards
Create Visually
      Appealing Sites
• In the main study, 588 participants
  asked to judge the expected
  information quality of 12 websites.
• A positive judgment of the visual
  appeal was consistently transferred to
  a positive expectation of the
  information quality of the site


                               Twitter @adriarichards
Ready, Set, Build


• Download Wordpress
• Transfer files via FTP
• Run setup



                          Twitter @adriarichards
** LUNCH BREAK **




             Twitter @adriarichards
How To Upgrade
       Wordpress

• Use a host that supports cPanel
• Backup files
• Backup database
• Run automatic update


                              Twitter @adriarichards
Wordpress Installation

• Copy files via FTP
• Create database
• Create user
• Connect database to user
• Run setup

                             Twitter @adriarichards
Tour of Dashboard




              Twitter @adriarichards
Customize Settings


• Settings > General
  Permalinks
  Clock

• Settings >Writing
  XML-RPC



                       Twitter @adriarichards
Official Resources


• Wordpress Forums
• Wordpress.tv
• Wordpress Documentation



                            Twitter @adriarichards
Unofficial Resources


• Lorelle
• WPBeginner
• Smashing Magazine



                      Twitter @adriarichards
Plugins
• All-In-One SEO Pack
• Audit Trail
• Page Links To
• My Link Order
• My Page Order
• WP iPhone Touch
                          Twitter @adriarichards
Citations


• What is beautiful is useful
  http://www.computer.org/portal/web/
  csdl/doi/10.1109/IPCC.
  2009.5208678




                                Twitter @adriarichards
Wordcamp Atlanta

• Attendees save 50% off
  Live Wordpress Training

• Next Training, February 2010
• http://freshworkshops.com/wcatl
  Questions?
  adria.richards@butyoureagirl.com

                             Twitter @adriarichards

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What The Heck Is Wordpress

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