This is for SEO freelancer in beginning stage.

1. Work Shop 2016
Welcome to All

2. Self Branding
1. https://plus.google.com
2. https://www.facebook.com
3. https://twitter.com
4. http://www.linkedin.com
5. https://www.pinterest.com
6. https://about.me
7. https://en.gravatar.com
8. http://www.slideshare.net

3. What is Search Engine
Search Engine is that website or internet
searching tool or machine that help a user or
search operator to help to find his asked
website or content or information form
internet world.
Most used and famous Search Engines are GOOGLE, YAHOO, BEING, ASK,
AOL, YANDEX etc. From them GOOGLE is widely used.
Search engines have two major functions:
crawling and indexing websites, and

4. Why WeUse Search Engines
• Find out News, Data and Information.
• To Get answer.
• Download any file or Software.
• Find out or Download Entertainment.
• Find out Specific Website.
• To Buy any Product or Service.
• Find out Someone.
• Find out any location.

5. What is Search Engine Optimization
Search Engine Optimization is the process to collect
more traffic and get the position on first page of a
search engine result page to a web page or post.
To optimize a web page or post in a such way by that
it can take place in the first page of a search engine
result page by searching with certain word/s called
Keyword.

6. Importance of SEO
• Get Position on SERP page
• Collect more Traffic
• Become a Brand
• Extend Business
• Earning More Profits
• Easy and Time efficient
Marketing Process
• Get easy feedback

7. Types Of SEO
SEO
Organic
On Page Off Page
Paid

8. Technical Terms in SEO
• URL/Site address
• Links(Inbound, Outbound and Internal Links)
• Keywords
• Meta Title
• Meta Description
• Page Rank
• Alexa Rank
• White Hat SEO
• Black Hat SEO
• Domain Name

9. Page Ranking Factors
• Domain Name.
• Keywords.
• URL structure.
• Meta Title.
• Meta Description.
• Page or Post Content.
• H. tag & Alt. Tag.
• Trusted Links.
• Visitors.
• Page Speed.
• Mobile Friendly.
• User Friendly.
• Error Free.

10. On Page SEO
• Keywords Research
• URL Structure
• Meta Title
• Meta description
• Contents
• H. Tag
• Alt. Tag
• Submit Site to Search Engines
• Sitemap.xml
• Google Analytics
• Google My Business Listing

11. Off Page SEO Techniques:
• Community Creation in Social Networking Sites
• Blogging
• Forum Postings
• Directory Submission
• Social Bookmarking
• Web 2.0 Submission
• Article Submission
• Guest Posting
• Classifieds Submission
• Social Shopping Network
• Document Sharing
• Video Promotions
• PPC/Paid SEO

12. Freelancing Career as a Search
Engine Optimizer | Market Places
• Upwork
• People Per Hour
• Freelancer
• Fiveer