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Unusual content: How to develop your
own podcast
Rules of the sessionRules of the sessionRules of the session
Unusual content: How to develop your own podcast
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recorded
If you have any
questions, ask them
in the chat
We’ll send you the
recording and the slides
shortly after the webinar
SpeakerSpeakerSpeaker
Unusual content: How to develop your own podcast
Chris
Christensen
CEO at AmateurTraveler
CHRIS
201
4
Tha
Thailand Foreign Ministry
WHAT’S A
PODCAST?
Why Podcast?
ENGLISH
DOMINATES
ENGLISH
DOMINATES
MY TOP
COUNTRIES
ATTENTION
z
ONE LISTENER TOLD ME SHE
DOWNLOADED 50 EPISODES
OF THE AMATEUR TRAVELER
TO PLAN A SINGLE TRIP TO
EUROPE.
TO PUT THAT IN
PERSPECTIVE THAT IS
ABOUT 7,000 WORDS PER
EPISODE OR 350,000 WORDS
THAT SHE LISTENED TO OR
ABOUT 4.5X THE SIZE OF
THE FIRST HARRY POTTER
BOOK
PODCAST
STYLES
MONOLOGUE
TEXT
SETUP
COMP
UTER
MICROP
HONE
GARAGE
BAND
AUDACIT
Y
REMOTE
INTERVIEWS /
TEXT
HOST SETUP
COMPUTER
SKYPE
CALL RECORDER /
HOT RECORDER
MICROP
HONE
GARAGE
BAND
AUDACIT
Y
TEXT
GUEST SETUP
COMP
UTER
SKYPE
MICROP
HONE
O
R
SMART
PHONE
EAR
BUDS
SKYPE
IN PERSON INTERVIEWS /
CO-HOSTED
TEXT
SETUP
MICROPH
ONES
HEADSET
S
MIXER
COMPUT
ER
DIGITA
L
RECO
RDER
O
R
.
Portable Mixer
IN PERSON FIELD
INTERVIEWS
TEXT
SETUP
SMART
PHONE
MICROP
HONE
DIGITA
L
RECO
RDER
O
R
ROUNDTABLE
USB Microphone (Blue Yeti)
HOSTING
HOSTING
QUESTIONS• How easy is to leave?
• How reliable?
• Do they sell ads?
• How trustworthy?
HOSTING
HOSTING
EDITING
Myth - Podcasting is Hard
Myth - The Perfect Podcast
Length
“7 Podcasting Best Practices”
(cision.com)As evidence of the popularity of podcasts, consider these facts:
There are over 115,000 podcasts in existence.
32 million people listen to podcasts monthly.
The average podcast lasts about 30 minutes.
Users listen to about 22 minutes per podcast.
Users prefer podcasts that last less than 16 minutes.
The average commute time in the U.S. is 25 minutes
Reality - 84% of shows with >100,000 downloads per
episode are >51 minutes in length.
But some shows are short
iTunes Top 200 Episodes - 7/7/18
8.6% - 22 Mins or shorter
62% - 44 Mins or longer
9.6% - 120 Mins or longer
Myth - Podcast means Ad
Supported
Myth - If you build it… they will come
Median: 50% - 145
Top 20% >1,200
Top 10% >3,300
Top 7.2% >5,000
Top 5% >8,000
Top 2% - >19,000
Top 1% - >33,000
downloads per
episode in the 1st
30 days
<link rel="alternate" type="application/rss+xml"
title="Amateur Traveler | Travel Destinations"
href=“http://amtravmp3.wm.wizzard.tv/rss">
iTunes as a search engine
Chris is a nerd. When he is not working on computers, he is
playing on computers. He somehow thinks writing his own
portal for bloggers is not at all weird.
• Instagram @chris2x
• Twitter @chris2x
• Facebook https://facebook.com/AmateurTraveler
• email chris2x@gmail.com
• http://AmateurTraveler.com
Chris
Christensen
HEADSHOT
Watch this session on YouTube at:
https://www.youtube.com/travelpayoutsglobalThank you!
chris2x@gmail.com
http://AmateurTraveler.com
Instagram @chris2x
ContactsContactsContacts
support@travelpayouts.com

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