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Social media startegy
 

Social media startegy

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Social Media as a paradigm shift

Social Media as a paradigm shift
inbound marketing
6 steps for social media strategy

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    Social media startegy Social media startegy Presentation Transcript

    • Social Media Marketing @KareemSamara
    • Paradigm Shift
    • Inbound Marketing
    • What is
    • • Social Media is define the activities that integrate technology, social interaction and sharing of words, images, videos and audio. • In another word: Social media is a conversation that take place online .
    • Conversation are easy, why social media is hard • So many channels • So many people • So many conversation • So little time.
    • Understand it
    • How to create a successful social media strategy?
    • • • • • • • Step 1: Listen to conversation. Step 2: create your target persona. Step 3: create a specific goals Step 4: Join the conversation Step 5: Measure ROI Step 6: Analyze, Adapt, and Improve
    • 1.Listen to the conversation • Every good conversation starts with good Listening
    • 2.Create your target persona.
    • 3.Set specific goals
    • Step4: Join the conversation
    • Establish an editorial calendar Think conversation not a campaign Have rules of engagement
    • 5.Measure ROI
    • Step 6: Analyze, Adapt, and Improve
    • Know What Social Media Can’t Do
    • • • • • • • • Provide Your Business With a Mission or Vision Its not really Free Care About Your Customers Build Your Business Overnight Sell a product that no one wants Replace Marketing & PR Buying Likes Won’t Help You
    • ‫وقُل ربِّي زدني علْ‬ ‫ْ‬ ‫ما‬ ‫َ ْ َ‬
    • @KareemSamara Me@KareemSamara.com www.Facebook.com/SBKits