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27 May 2013 Slide
1
SKF – a truly global company
•  Established 1907
•  Sales 2012 SEK 64,575 million
•  Employees 46,775
•  Production sites around 140 in 28 countries
•  SKF presence in over 130 countries
•  Distributors/dealers 15,000 locations
•  Global certificates ISO 14001
OHSAS 18001 certification
October 30, 2007 © SKF Group Slide 2
Why does SKF do search and
for what purpose?!?
1
October 30, 2007 © SKF Group Slide 3
Search@SKF:
The Ocean of Information
We have to reach out! Let’s
launch a new database! If we
channel the same
information twice, chances
of reaching out are doubled!
How, and where to start looking for
the info I need? If I find information –
how do I know that it is up-to-date
and correct?
What a shame that they do the same
things twice, without coordination
and structure! I’ll try to clean up
selected parts of this mess. But I
need more resources to maintain the
order.
Indirect effects
Frustration
Lost opportunities?
Alternative costs
Why Search?
Reduce retreival time
Enable global reach
Enable decision-making
October 30, 2007 © SKF Group Slide 4
2SKF Enterprise Search
October 30, 2007 © SKF Group Slide 5
How Enterprise Search fits in SKF and how
we decide what needs to be done
Enterprise Search
- SKF Vision: ”Equip the world with SKF knowledge”
- SKF Business strategies
- SKF IT strategies
- Technology trends, industry benchmark
Intranet
Strategy: SKF at my fingertips
Operational and business support teams
1.2 IT
1.4 Business
:: Process Decision Team
:: Balanced Scorecard
- User Satisfaction index
- Response times, up-time
- Actual vs Potential users
- Competency development
- Tickets closed, open, delivered
Internet
~25k unique users
~300k queries
October 30, 2007 © SKF Group Slide 6
Search@SKF:
Portfolio Overview
S2S S2U
Indexed
Content &
Linguistics
Personal content
SearchAnalytics
Team content
Global content
ConsumeContribute
S2C
Process
Findit
Media
Repository
Toolbar
Internal
E-business/
E-commerce
SKF.com
External
Mobile
External
App
External content
Service 2 Systems Service 2 Users
Service 2 Contributors
Intranet
Media
App
Internal
CRM
Core capabilities:
’Process a lot of data, quickly and with quality’
Internal
October 30, 2007 © SKF Group Slide 7
3Examples of deliverables
October 30, 2007 © SKF Group Slide 8
Example 1:
SKF Product Search
SKF Product
Catalogue 1
SKF Product
Catalogue 2
SKF Product
Catalogue 3
SKF Product
Catalogue 4
SKF Product
Catalogue N
Intranet
App
SKF.com
Webapps
SSO, Product Data Model, Harmonisation
October 30, 2007 © SKF Group Slide 9
Example 2:
Search-driven objects on SKF Intranet
Query builder
Media
Repository
SKF Intranet
Real-time updates
October 30, 2007 © SKF Group Slide 10
Example 3:
SKF.com
• ONE search solution on the site
• ~170k monthly queries
• ~10.000 monthly users
• Supporting 11 local languages
• Results tuned to where you sit
• Global keymatch process
• Content from outside SKF.com CMS using SaaS
October 30, 2007 © SKF Group Slide 11
4Challenges ahead
October 30, 2007 © SKF Group Slide 12
Challenges ahead
1) Organisationally and functionally
Establish a cross-functional organisation to support and drive the
SKF Enterprise Search Programme forward:
• Secure synergies (business and IT) across the different SaaS
subscribers
• Build further knowledge about search and get more buy-in
2) Explore capabilities and handle expectations from B2C
players
• Business development: Search can do so much, where to start –
and where is the end?
• Managing expectations: Users in an Enterprise use search like
Google – these drive expectations on Findability internally

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Capitalising on Enterprise Search

  • 1. 27 May 2013 Slide 1 SKF – a truly global company •  Established 1907 •  Sales 2012 SEK 64,575 million •  Employees 46,775 •  Production sites around 140 in 28 countries •  SKF presence in over 130 countries •  Distributors/dealers 15,000 locations •  Global certificates ISO 14001 OHSAS 18001 certification
  • 2. October 30, 2007 © SKF Group Slide 2 Why does SKF do search and for what purpose?!? 1
  • 3. October 30, 2007 © SKF Group Slide 3 Search@SKF: The Ocean of Information We have to reach out! Let’s launch a new database! If we channel the same information twice, chances of reaching out are doubled! How, and where to start looking for the info I need? If I find information – how do I know that it is up-to-date and correct? What a shame that they do the same things twice, without coordination and structure! I’ll try to clean up selected parts of this mess. But I need more resources to maintain the order. Indirect effects Frustration Lost opportunities? Alternative costs Why Search? Reduce retreival time Enable global reach Enable decision-making
  • 4. October 30, 2007 © SKF Group Slide 4 2SKF Enterprise Search
  • 5. October 30, 2007 © SKF Group Slide 5 How Enterprise Search fits in SKF and how we decide what needs to be done Enterprise Search - SKF Vision: ”Equip the world with SKF knowledge” - SKF Business strategies - SKF IT strategies - Technology trends, industry benchmark Intranet Strategy: SKF at my fingertips Operational and business support teams 1.2 IT 1.4 Business :: Process Decision Team :: Balanced Scorecard - User Satisfaction index - Response times, up-time - Actual vs Potential users - Competency development - Tickets closed, open, delivered Internet ~25k unique users ~300k queries
  • 6. October 30, 2007 © SKF Group Slide 6 Search@SKF: Portfolio Overview S2S S2U Indexed Content & Linguistics Personal content SearchAnalytics Team content Global content ConsumeContribute S2C Process Findit Media Repository Toolbar Internal E-business/ E-commerce SKF.com External Mobile External App External content Service 2 Systems Service 2 Users Service 2 Contributors Intranet Media App Internal CRM Core capabilities: ’Process a lot of data, quickly and with quality’ Internal
  • 7. October 30, 2007 © SKF Group Slide 7 3Examples of deliverables
  • 8. October 30, 2007 © SKF Group Slide 8 Example 1: SKF Product Search SKF Product Catalogue 1 SKF Product Catalogue 2 SKF Product Catalogue 3 SKF Product Catalogue 4 SKF Product Catalogue N Intranet App SKF.com Webapps SSO, Product Data Model, Harmonisation
  • 9. October 30, 2007 © SKF Group Slide 9 Example 2: Search-driven objects on SKF Intranet Query builder Media Repository SKF Intranet Real-time updates
  • 10. October 30, 2007 © SKF Group Slide 10 Example 3: SKF.com • ONE search solution on the site • ~170k monthly queries • ~10.000 monthly users • Supporting 11 local languages • Results tuned to where you sit • Global keymatch process • Content from outside SKF.com CMS using SaaS
  • 11. October 30, 2007 © SKF Group Slide 11 4Challenges ahead
  • 12. October 30, 2007 © SKF Group Slide 12 Challenges ahead 1) Organisationally and functionally Establish a cross-functional organisation to support and drive the SKF Enterprise Search Programme forward: • Secure synergies (business and IT) across the different SaaS subscribers • Build further knowledge about search and get more buy-in 2) Explore capabilities and handle expectations from B2C players • Business development: Search can do so much, where to start – and where is the end? • Managing expectations: Users in an Enterprise use search like Google – these drive expectations on Findability internally