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Business Model Canvas

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The presentation illustrates the Business Model Canvas taking examples from businesses in your environment. For any doubts or queries, contact me on aichaturvedi@sookshmcs.com

The presentation illustrates the Business Model Canvas taking examples from businesses in your environment. For any doubts or queries, contact me on aichaturvedi@sookshmcs.com

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  • 1. BUSINESS MODEL CANVAS Alexander Osterwalder is co-author of the global bestseller "Business Model Generation." His Business Model Canvas is used by leading organizations around the world, and his start-up, The Business Model Foundry, is building strategic tools for innovators. Strategyzer.com and the Business Model Toolbox for iPad are the Foundry's first applications.
  • 2. ABOUT ME /aichaturvedi aishwaryavchaturvedi ANTZ AGE Technologies Private Limited
  • 3. EXPERIENCE SO FAR 2009-10 2010-11 2011-12 2012-13 2013-14
  • 4. VALUE PROPOSITION
  • 5. VALUE PROPOSITION NEWNESS PERFORMANCE CUSTOMIZATION GETTING THE JOB DONE DESIGN Satisfy new needs
  • 6. VALUE PROPOSITION NEWNESS PERFORMANCE CUSTOMIZATION GETTING THE JOB DONE DESIGN A better product
  • 7. VALUE PROPOSITION NEWNESS PERFORMANCE CUSTOMIZATION GETTING THE JOB DONE DESIGN Tailored products
  • 8. VALUE PROPOSITION NEWNESS PERFORMANCE CUSTOMIZATION GETTING THE JOB DONE DESIGN Getting their work done
  • 9. VALUE PROPOSITION NEWNESS PERFORMANCE CUSTOMIZATION GETTING THE JOB DONE DESIGN SUPERIOR DESIGN
  • 10. VALUE PROPOSITION BRAND/STATUS PRICE COST REDUCTION RISK REDUCTION CONVENIENCE/USABILITY LEVERAGING BRAND VALUE
  • 11. VALUE PROPOSITION BRAND/STATUS PRICE COST REDUCTION RISK REDUCTION CONVENIENCE/USABILITY LOWER PRICE
  • 12. VALUE PROPOSITION BRAND/STATUS PRICE COST REDUCTION RISK REDUCTION CONVENIENCE/USABILITY HELPING THEM REDUCE COSTS
  • 13. VALUE PROPOSITION BRAND/STATUS PRICE COST REDUCTION RISK REDUCTION CONVENIENCE/USABILITY REDUCING RISKS
  • 14. VALUE PROPOSITION BRAND/STATUS PRICE COST REDUCTION RISK REDUCTION CONVENIENCE/USABILITY MAKING EASY TO USE PRODUCTS
  • 15. CUSTOMER SEGMENTS
  • 16. CUSTOMER SEGMENTS MASS MARKET NICHE MARKET SEGMENTED MARKET DIVERSIFIED MULTI-SIDED PLATFORMS One large group of customers
  • 17. CUSTOMER SEGMENTS MASS MARKET NICHE MARKET SEGMENTED MARKET DIVERSIFIED MULTI-SIDED PLATFORMS Specialised customer segments
  • 18. CUSTOMER SEGMENTS MASS MARKET NICHE MARKET SEGMENTED MARKET DIVERSIFIED MULTI-SIDED PLATFORMS Slightly different needs and problems
  • 19. CUSTOMER SEGMENTS MASS MARKET NICHE MARKET SEGMENTED MARKET DIVERSIFIED MULTI-SIDED PLATFORMS Unrelated customer segments
  • 20. CUSTOMER SEGMENTS MASS MARKET NICHE MARKET SEGMENTED MARKET DIVERSIFIED MULTI-SIDED PLATFORMS Inter-dependent customers
  • 21. CHANNELS
  • 22. CHANNELS SALES FORCE WEB SALES OWN STORES PARTNER STORES WHOLESALER IN-HOUSE SALES TEAM
  • 23. CHANNELS SALES FORCE WEB SALES OWN STORES PARTNER STORES WHOLESALER SELLING THROUGH WEBSITES
  • 24. CHANNELS SALES FORCE WEB SALES OWN STORES PARTNER STORES WHOLESALER Stores owned by organization
  • 25. CHANNELS SALES FORCE WEB SALES OWN STORES PARTNER STORES WHOLESALER Business Partnerships
  • 26. CHANNELS SALES FORCE WEB SALES OWN STORES PARTNER STORES WHOLESALER RETAIL MARKETS
  • 27. CUSTOMER RELATIONSHIPS
  • 28. CUSTOMER RELATIONSHIPS PERSONAL ASSISTANCE DEDICATED PERSONAL ASSSISTANCE SELF SERVICE COMMUNITIES CO-CREATION CUSTOMER REPRESENTATIVE
  • 29. CUSTOMER RELATIONSHIPS PERSONAL ASSISTANCE DEDICATED PERSONAL ASSISTANCE SELF SERVICE COMMUNITIES CO-CREATION RELATIONSHIP MANAGERS
  • 30. CUSTOMER RELATIONSHIPS PERSONAL ASSISTANCE DEDICATED PERSONAL ASSISTANCE SELF SERVICE COMMUNITIES CO-CREATION NO DIRECT RELATIONSHIP
  • 31. CUSTOMER RELATIONSHIPS PERSONAL ASSISTANCE DEDICATED PERSONAL ASSISTANCE SELF SERVICE COMMUNITIES CO-CREATION USER COMMUNITIES AS KNOWLEDGE BASE
  • 32. CUSTOMER RELATIONSHIPS PERSONAL ASSISTANCE DEDICATED PERSONAL ASSISTANCE SELF SERVICE COMMUNITIES CO-CREATION CO-CREATION
  • 33. REVENUE
  • 34. REVENUES ASSET SALE USAGE FEE SUBSCRIPTIONS RENTING LICENSING Selling ownership rights
  • 35. REVENUES ASSET SALE USAGE FEE SUBSCRIPTIONS RENTING LICENSING Using a particular service
  • 36. REVENUES ASSET SALE USAGE FEE SUBSCRIPTIONS RENTING LICENSING Continuous access
  • 37. REVENUES ASSET SALE USAGE FEE SUBSCRIPTIONS RENTING LICENSING Use for a period of time
  • 38. REVENUES ASSET SALE USAGE FEE SUBSCRIPTIONS RENTING LICENSING Use intellectual property
  • 39. KEY ACTIVITY
  • 40. KEY ACTIVITIES Designing, making and delivering a product PRODUCTION PROBLEM SOLVING PLATFORM/NETWORK
  • 41. KEY ACTIVITIES Knowledge management and continuous training PRODUCTION PROBLEM SOLVING PLATFORM/NETWORK
  • 42. KEY ACTIVITIES Zomato PRODUCTION PROBLEM SOLVING PLATFORM/NETWORK
  • 43. KEY RESOURCES
  • 44. KEY RESOURCES Physical assets PHYSICAL INTELLECTUAL HUMAN FINANCIAL
  • 45. KEY RESOURCES Intellectual Property PHYSICAL INTELLECTUAL HUMAN FINANCIAL
  • 46. KEY RESOURCES People based businesses PHYSICAL INTELLECTUAL HUMAN FINANCIAL
  • 47. KEY RESOURCES PHYSICAL INTELLECTUAL HUMAN FINANCIAL Cash, lines of credit, stock option pool
  • 48. KEY PARTNERS
  • 49. KEY PARTNERS Outsourcing ECONOMY OF SCALE RISK REDUCTION ACQUIRE RESOURCES
  • 50. KEY PARTNERS Reduce risk in a competitive environment ECONOMY OF SCALE RISK REDUCTION ACQUIRE RESOURCES
  • 51. KEY PARTNERS Get resources or perform activities ECONOMY OF SCALE RISK REDUCTION ACQUIRE RESOURCES
  • 52. COSTS
  • 53. COSTS FIXED COSTS VARIABLE COSTS ECONOMIES OF SCALE ECONOMIES OF SCOPE Costs independent of quantity
  • 54. COSTS FIXED COSTS VARIABLE COSTS ECONOMIES OF SCALE ECONOMIES OF SCOPE COSTS PROPORTIONAL TO QUANTITY
  • 55. COSTS FIXED COSTS VARIABLE COSTS ECONOMIES OF SCALE ECONOMIES OF SCOPE Costs advantages as output expands
  • 56. COSTS FIXED COSTS VARIABLE COSTS ECONOMIES OF SCALE ECONOMIES OF SCOPE Cost advantages due to larger scope