The document discusses Rihanna's album cover for "Loud". It shows Rihanna in a white dress lying on red roses, portraying a sense of weakness. This presents a purer, more innocent image compared to typical sexualized portrayals of R&B artists. The cover uses bold red and pink colors that connote passion, love, and femininity through symbols like roses. It presents a softer side of Rihanna compared to her usual style through its use of color and imagery of purity and romance.
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Digipak analysis
1. Rihanna’s facial
expression suggests
she is distressed or
worried about a
relationship. This
could link to the
altercation she had
with her ex Chris
Brown. It also
portrays her as this
innocent girl
The CDs have an image
of a light pink rose which
contributes to the soft
feeling of the digipak
and is very feminine.
The pale pink colour
contrasts the bold red
colour showing this is a
different side
Rihanna shows herself in a
different light by wearing a white
dress which connotes purity. This
goes against stereotypical
conventions of an R&B artist’s CD
where the artist is portrayed in a
‘sexy’ style with minimal clothing
showing themselves as an object
of desire. Rihanna goes against the
codes and conventions to create a
purer image that reflects a more
innocent side of the love theme.
The front cover is
eye catching as
the colour used
are bold which
links to the title
of the album.
The red connotes the
idea of passion and
seduction which may
link to the lyrics of
the songs. Red can
connote danger as
well.
The typography is simple
and white to stand out
among the background.
The white connotes
pureness and adds to the
feminine theme
This picture shows a lot of emotion as
Rihanna is lying on red roses which
creates a sense of weakness or that she is
in a dream like state. The recurring theme
of roses shows a fairy-tale narrative as
roses are a symbol of love
Rihanna’s tattoo is
shown which
emphasises her as
an R&B artist.
2. The main colour
used is pink which
will attract
females. The cover
is bright and
colourful which
add to the pop
side of the album
Katy Perry is the main focus on
the cover, this is a typical
convention of pop. She shows
herself in a provocative way as
she is wearing no clothing. Her
nudity also targets the male
audience as she is still seen as a
female sex symbol. Her make up
and hair is in the same style as a
pin up girl making it seem more
acceptable.
The CD in the digipak
has been made to
look like a sweet, this
adds to the fun and
playful theme of the
digipak and attracts
the younger audience
The song listing is in
red and the writers
are in blue in order
to stand our from
the background. The
choice of colour
matches the
background and has
a sweet look to it.
Katy is dressed as if she is prom
queen, this links back to the title
‘Teenage dream’ a she is portraying
herself as a teenager
The pink clouds are
associated with the idea
of dreams.