2. Artist Image
Music Video Digipak Magazine Advert
The image we are trying to
create for the artists consist
of his costume, colour, tone
as well as facial features.
With regards to costume he
is known for his trench coat,
shirt, tie, belt and glasses.
His beard and hair cut also
stands out and is consistent
through out (digipak,
magazine advert and music
video).
With regards to colour the
dark tinted blue is a
consistent theme which
highlights the emotion the
album is trying to connote.
And finally with regards to
tone, we have made sure
the dark black drop and
tinted blue visual is always
recognisable and used as
Commercial imperative.
With the combination of
these aspects, our artists
promotional package is
distinct from others.
3. Layout Design
Magazine advert
Digipak Magazine Advert
We have managed to keep
the design theme
consistent throughout the
promotional package. The
use of lines to create a
visual hierarchy and
copperplate font to
ensure visibility is at
maximum potential.
As you can see here we are
consistent and still using the
design theme used in the
advert.
We also wanted to use his
logo (R.E.V.O)everywhere,
so consumers are familiar
with the product.
.
As you can see, throughout
all the panels in the digipak
the font, colour and sizes
are kept the same as
advert.
We didn’t use any of these
features in the music video
however due to low
budgeting reasons.
