The document summarizes how the creator effectively combined their music video and print materials like the digipak and advertisement to create a cohesive brand for the artist Nabilla J. Key elements like the artist name, album name, font, color scheme, images, and location were kept consistent across materials. Feedback from the target audience of teenage girls and young adults was positive about the digipak's inspirational message and eye-catching design that connects fans to the artist. The music video, digipak, and advertisement will be promoted through various music and magazine channels to establish Nabilla J's brand and fanbase.

1. How effective is the combination of your
main product (video) and ancillary texts
(Digipak and advertisement)?

2. Within this PowerPoint I will recognise the elements
across my music video and my print work that helps
create a brand image for Nabilla J

3. Artist Name +
Album Name
The concept of the name originally came from our group member who
was acting as the singer in our music video. In acting out the role, she ended becoming the
singer and so we based the artist name on her. The name had to appeal to our target market so
we added the J to make it easy to remember. Whereas, the album name
was decided because our artist isn’t your conventional indie-pop artist, while she can be
innocent she can also be assertive and bold.

4. Within my Digipak and advert you will find I deliberately kept the
style of font and colour the same for the artist name and album
name. I figured it would be greatly important for there to be a link
between my ancillary products. The only difference that is presented
is the change of position and size. I have kept the same album
name and artist name across all my media products.

5. Images on media products
In creating my advert, I used the same image from my album
cover so that I wouldn’t have to include my album product on
my advert. While using Photoshop I used a series of effects
on my image so when I wanted to use the album cover on
my advert, I inserted all the same effects so that the lighting
would look exactly the same. If my advert was placed in
a magazine I would want it to stand
out so people are drawn to look at it-
so while I used the same image I did
in fact change how the “Nabilla J” and
“Filthy Angel” looked so that the colours
would catch your eyes against the
contrasting white and black backdrops. My
album cover image which is also on the
advert uses a medium long shot, which gave
me the opportunity to show almost all of
Nabilla J and the environment behind her.

6. Location of ancillary
products and music video
The similarities between my ancillary products and
music video are also visible in terms of using the
same location. Paget St was one of our main
locations in our music video and because the vibe
of the area was good, it was only obvious to go and
use the same place as the location for our album
cover as well.

7. Outfit and Hairstyles
On the left hand side, you will find that the
red circles are used to represent the
hairstyles of Nabilla J. While the last
picture with the post stick notes represents
a more wilder hairstyle it is use to signify
that Nabilla J has an outgoing personality.
The main hairstyle associated with Nabilla
J are the first two on the left hand side-
where her hair is styled to only one side,
this hairstyle has been used as part of the
music video and ancillary products and is
likely to be the brand image. Whereas, on
the right hand side the first picture is seen
as part of the music video and the second
for the ancillary work. You will find a
recognizable link in outfits through keeping
the leather jacket as part of her image to
denote a edgy personality.

8. Colour Scheme
When researching the consistency between ancillary products I found that
artists usually have a colour scheme they use throughout their promotion. In
keeping with this, my colour scheme was black, white and blue. The colour
blue wasn’t planned but when I selected colour picker and clicked on the car
it came up and I really liked how it went with my Digipak. It is evident that I
continued the colour scheme onto my advert- however when creating my
advert I felt it all looked too matching so I though I would be creative and
selected another colour for “The Debut Album”, where I chose a green.

9. Font
The font our group decided to use were KG Seven Sixteen and Arial.
The first picture featuring track listing on the left shows the font
KG Seven Sixteen, where I constantly used it throughout my
ancillary products as I liked how it has a handwritten effect. Also the
bottom picture from the magazine advert shows me using Arial, the
reason why Arial was selected was because our group were looking at
the Lana Del Rey album which shows a big bold font as her name
stretching across the top of her album- with my album I never ended
up creating it like Lana Del Rey’s but even so I used Arial to have a
contrasting font theme.

10. Target Audience
My target audience are those who like the indie-pop
genre. It is mainly targeted at teenage girls and young
adults from the ages of 13- 25. I think my target
audience will be attracted to the presentation of my
digipak as its eye catching and girly yet not too girly.
My audience feedback from my digipak were pleased
with the message written inside saying its very
inspirational and allows fans to connect with Nabilla J
on a personal level.

11. Where will the Digipak, advert
and music video be shown?
My music video will be featured across a variety of music channels which appeal
to our target audience. These channels will consist of MTV, 4 Music and VH1
etc. As for radio channels the song will be played on Capital FM and will be
shown online on YouTube. Whereas, the digipak will be available for purchase on
ITunes and HMV. My magazine advert will be displayed in magazines like NME
and Rolling Stones and will also be promoted across public transport and
billboards. In using all these different ways to issue our music video, it will help
Nabilla J’s brand and will create her a secure fan base.

12. To conclude, this PowerPoint demonstrates how my
main product and ancillary products contain
recognizable links through presentation which will
help to create a brand image for Nabilla J.