1. I carried out a questionnaire to
grasp and get to know the music
magazine market and here are
the results I collected; Overall
dominated by the females aged
11-19 that filled out my
Male
questionnaire, suggesting that
Gender? my results may be geared
towards the female audience
thoughts.
Female
Age Range?
11Yrs-19yrs

2. Overall Hip Hop and R&B was the
most purchased genre of music
magazine; this could have been
due to the wide range of that
Hip- particular genre available due to
Hop its mainstream values. Not far
Interested Music Genre & behind is another
R&B ‘mainstreamed’ genre of pop
followed by rock and others, in
which I received indie and
alternative; which is a niche
genre. However some people
POP ticked multiple genres.

3. Yes
Do You Purchase Many do not purchase music
Music Magazines? magazines, which left me
thinking why… Price? Design?
Contents?
No

4. I asked this question to gain
insight into what matters more to
What Attracts the target audience, which here
You To Buy A shown is the images and colours
Music mainly with the layout to support
Magazine? – this shows me that my music
magazine must be eye catching
as most ‘judge a book by its
cover’
Font

5. Most people that purchase music
magazines buy them monthly for
£5 and above suggesting that
although many do not buy
magazines, those that do are
How Often Do willing to pay a fair amount as
You Purchase they are keenly interested in
Music music.
Magazines?
How Much
Will They Pay?

6. Relating to the price that readers
What Would are willing to pay, the results
You Like To See show me that they would like to
Within A see some sort of advantage from
Music offers to freebies with there
Magazine? magazines they purchase. This
method could also help to attract
and win over a reader.
Freebies

7. The results also show me that music
magazine awards that are shown/ can be
seen encourage people to pick up and
purchase a music magazine – which is
Does supported by the kind of magazine they
Magazine buy, where vibe, XXL and NME are
Awards known for there award winning
Encourage magazines and regular puff’s they use.
You To
Purchase The
Magazine?
XXL
Yes
Which Music Vibe
Magazines Do
You Buy?
Q
NME

8. Yes
I added this question to see if the
target market for music magazine
Do You readers are interested in an
Read/Subscribe online side of there magazine; as
No To Online we are living in the digital
Reviews & age, and surprisingly the majority
Stories? said no or sometimes – which
could suggest that maybe they
prefer to have the
actual, physical magazine rather
than a virtual purchase.