The target audience for the magazine would be males aged 15-19 who enjoy hip hop music. This is based on the results of a questionnaire that showed this age group engaged most with the questions. Specifically, the magazine would focus on hip hop since research found most male readers preferred hip hop magazines over other genres like pop or indie. The magazine would feature artists prominently on the cover and have a simple color scheme, as this is what the target audience advised would attract them. The magazine aims to attract this audience by profiling artists and new music they would be interested in, using reviews and commentary to drive hype around new releases.

1. QUESTION 4:
Who would be the audience for your media product and
how would you attract them?

2. I created a questionnaire that provided me with answers to help me create my magazine. One of
the questions was asking about the age of people who answered the questionnaire. This showed
me that people aged 10-19 mostly answered the magazine. So then I decided to target my
audience at around 15-19, because this age group I am in also which then can helped me relate to
the media product I made. More specifically, the media product is aimed more towards men. This
is because the majority of people that read hip hop magazines was men. I found this out by asking
the people who answered the questionnaire and all men said they’d prefer to read a hip hop
magazine whereas the women I asked all said they prefer a pop or indie magazine.
I chose this target audience specifically because my questionnaire showed that the specific target
audience I chose was perfect for this type of magazine. Also there was a lot of current hip hop
magazines like Vibe, XXL and The Source that were also targeting similar target audiences. I
researched these magazines because these magazines are the best in my specific genre and I
based my magazine of these.
Also, I chose this target audience because when I completed the magazine I asked for advise from
people aged in this specific category and they helped me to put things on that they’d like to see,
like the artist as the main figure on the front cover and the simple colour scheme.
How would you attract the audience?

3. Audience
Research
Questionnair
e

4. Luke Clarke
Live in Cyprus - Student - Works at Four Provinces -
Born on 16th may 1993 - Plays football for Coventry
colliery
Cant wait for Shea’s new album!!! It’s gonna
be sickkkk!!!
Shea’s first song Rise is getting me ready
for his new album I cannot wait.
This is the cover from
“Up High”. This has
got to be one of the
best hip hop songs
recently.
Interests:
- Hip hop music
- All sports,
especially football
- Playing on the
Xbox - Watching
films - Playing
and watching
“One Foot Out” has finally dropped and it
was better than I thought. This is crazy to
think that he is just starting his career.
Shea's new album is probably the best
album in the charts now, and that’s beating
DRAKE!
Listening to
this on
repeat.