Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

The power of infographics 04 11 10


Published on

How inforgraphics can be used to make difficult information easy to understand and why this is particularly important for government.

Published in: Technology, News & Politics
  • good
    Are you sure you want to  Yes  No
    Your message goes here
  • Loving these slides - Numbers and stats presented in a good looking and exciting format! 3M UK is currently running a competition at the moment to win a 3M PocketProjector MP180. To be in with a chance simply tag your presentation with ‘3MBeautiful’ and you’re entered! Check our page for more details!
    Are you sure you want to  Yes  No
    Your message goes here

The power of infographics 04 11 10

  1. Infographics Making difficult things simple Tiffany St James Thursday 04 Sept, 2010
  2. What do we mean by infographics? • Information graphics or infographics are graphic visual representations of information, data or knowledge. • These graphics present complex information quickly and clearly, such as is in signs, maps, journalism, technical writing, or education. [Source: Wikipedia]
  3. What makes good information design? [Source:]
  4. Why is it important in government? • Conveying complex information simply • Against a noisy backdrop • Data has integrity • Well presented data can ground ideas and concepts
  5. From this…
  6. …To this
  7. Source:
  8. Treasury
  9. Defra’s UK Climate Change Projections Source: view/641/500/
  10. Saving lives by good comms? Source:
  11. Wikileaks Source: ve/2010/jul/26/ied-afghanistan-war-logs
  12. Wikileaks Source: ve/2010/jul/26/ied-afghanistan-war-logs
  13. Costs for av. British Taxpayer per day
  14. You be the chancellor
  15. Carbon Footprint Calculator
  16. [Source:]
  17. What needs to happen next? (data) • Getting data out of the geek ghettos to enable people to • interrogate it • play with it • interact with it • NB: People won’t always create what you want for free, take the ASBOrometer...
  18. ASBOrometer
  19. Consider: • Data does not have to be boring • How you can bring alive information for your audiences? • How you can get feedback and ideas with interactive tools? • How can you collaborate or facilitate ideas that people find interesting in the online space?
  20. So what can I do? • Departments: Free your data, support the movement • Communicators: Present your data in interesting ways • Businesses: Free your data • Developers: Create visualisations, apps and tools • Customers: Buy and demand apps • All: Lobby to free data
  21. Presentation at: Tiffany St James @tiffanystjames