2. The way target audience is usually
defined
Gender
Race
Age
Socio-Economic Status
3. Socio-Economic Status split
C2 – skilled manuals eg electrician/plumber
D – semi skilled eg. Cleaners
E – unskilled, pensioners/students
Our Socio-Economic audience is E because it will be mostly
aimed at students, this is because our protagonist is of
student age and a fair majority of the film is set at a school.
5. Our short film includes many of the needs in the pyramid,
especially the most important top of the pyramid: self-actualization
which is morality, acceptance, creativity and
problem solving.
It also tackles self esteem, friendship/love and life.
6. Certificate
Our film is a PG certificate because there is no explicit
behaviour or swearing in our film and there is no
visible violence. This means it is most definitely
appropriate for students in a school to view.
