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SMU BBA SEM 5 RETAIL FALL 2015 ASSIGNMENTS
BBR501
1 There are certain guidelines that a retailer should follow to improve store operations.
Elaborate.
2 Mentionthe checkliststhatare requiredforopeningandclosingstore.
Opening checklist
Closing Checklist
3 Visual Merchandising is an art of presenting store merchandise in a correct and attractive
form. Explainhowitishelpful fora retail storealongwithits norms.
Explanation of meaning
Explanation of importance
Explanation of norms
4 Enumeratethe dutiesof DistributionCentreHeadindetail.
Explanation
5 Employees at retail stores need to work under very tight and hectic schedules. In this
scenario,explainthenormslaidforlunchand tea breakforthe employeesat a retail store.
Lunch break Process
Tea Break Process
6 Write shortnoteson:
a) Solvencyratio
b) PilferageHandling
a) Listing and mentioning of formulae
b) Meaning and guidelines
BBR502
1 Describethevarioustypesoflogistics.
2 Write shortnoteson:
Integrated logistics
Supplierrelationshipmanagement
Forecastinginlogistics
Inventoryacquisitioncost
3 List and explaintheprinciplesofmaterial handling.
A List and explain the 10 principles of material handling
4 Write shortnoteson:
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Warehousesizingproblem
WarehouseManagementSystem(WMS)
Storehousekeeping
Packagingcosts
5 What factorsaffect the freightcost?What are the attributes ofcustomerservice?
A Explain the 6 factorsthat affectfreight costs
List any 4 attributes of customer service
6 What are the advantages of using the service of 3PL? Which principles do software
providersuseto developanappropriateLIS (LogisticsInformationSystem)?
A List and explain any 5 advantages of 3PL
List and explain the 5 principles used by softwareproviders to develop an appropriate LIS
BBR503
1 Explain the personality traits in negotiation and also discuss the stages involved in
negotiation.
A Explanation about Negotiation
Personality traits in negotiation
Stages involved in negotiation
2 Explainonbuyingdecisionmakingandtypesofdata requiredformarketresearch.
A Explanation on buying decision making
Explanation on types of data required for market research
3 Giveshortnoteson:
Centralizedbuying
Decentralizedbuying
Consignmentbuying
BBR504
1 Definevisual merchandising.Whatare the objectivesofvisual merchandising?
Meaning of visual merchandising
Objectivesof visual merchandising
2 a) What is the relationshipbetweenmarketingcommunicationandvisual merchandising?
b) What do you mean by thematic communication? Give two examples of thematic
communication.
Relationship between marketing communication and visual merchandising
Meaning of thematic communication and examples
3 a) Explaintheconceptof non-storeretail merchandising.
b) Write a shortnote onproductpresentationinnon-storeretail merchandising.
Concept of non-store retail merchandising
Productpresentation in non-store retail merchandising
BBR505
1 What is meant by warehouse?Whatarethe functionsofwarehouses?
Meaning of warehouse
Functions of warehouses
2 Write shortnoteson the following:
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(a) Importanceofwarehouseina valuechain
(b) ProductAssortmentManagement
(a) Importance of warehouse in a value chain
(b)Product Assortment Management
3 Givethe meaningofthe following:
(a) Retail replenishment
(b) Retail buying
(c) Lead time
(d) Inventorycontrol
4 What is meant by inventory?Whatare the differenttypesof inventories?
Meaning of inventory
Differenttypes of inventory
5 What is Economic Order Quantity (EOQ)? How do you calculate EOQ? What are the
objectionsaboutEOQ?
Meaning of EOQ
Calculation of EOQ(provideformula)
Objections about EOQ
6 Write a briefnoteon technologyaidsinretail warehousemanagement.
Brief note on technology aids in retail warehouse management
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