The document provides guidance on using Facebook for business purposes. It discusses setting up a business Page rather than a personal profile, promoting the Page, and using Facebook ads. It also covers measuring success through Facebook Insights and the importance of the EdgeRank algorithm which determines what content users see in their News Feed. The goal is to engage customers, drive traffic, and generate leads for the business through its Facebook presence.
We are sharing Facebook Marketing Overview & Proposal. We provide FaceBook ads marketing, ads optimization, campaign management services to all type of business. Promote your business, products & services on FaceBook to get more ROI. We are expert in designing a customize facebook timeline or business pages & facebook apps.
Please remember you are writing to a business audience who is likely NOT ultra-experienced with social media marketing but is very knowledgeable about general marketing principles. Assume they understand some of the basic terms like 'Tweet' or 'Retweet'. Your reader is likely a business owner or marketing professional.
They are coming to YOU to learn.
How to reach and build your Facebook audience. Learn why social media is a vital component of your SEO.
How to manage your Facebook page like a rockstar! Important setting for page managers. Target your audience and engage.
How to Advertise on Facebook in 2020: The ultimate Facebook Ads GuideCbitss Technologies
How to Advertise on Facebook in 2020 : The ultimate Facebook Ads Guide will teach you how to get started with Facebook Ads. From this you will be able to set up an account to create your first campaign.
We are sharing Facebook Marketing Overview & Proposal. We provide FaceBook ads marketing, ads optimization, campaign management services to all type of business. Promote your business, products & services on FaceBook to get more ROI. We are expert in designing a customize facebook timeline or business pages & facebook apps.
Please remember you are writing to a business audience who is likely NOT ultra-experienced with social media marketing but is very knowledgeable about general marketing principles. Assume they understand some of the basic terms like 'Tweet' or 'Retweet'. Your reader is likely a business owner or marketing professional.
They are coming to YOU to learn.
How to reach and build your Facebook audience. Learn why social media is a vital component of your SEO.
How to manage your Facebook page like a rockstar! Important setting for page managers. Target your audience and engage.
How to Advertise on Facebook in 2020: The ultimate Facebook Ads GuideCbitss Technologies
How to Advertise on Facebook in 2020 : The ultimate Facebook Ads Guide will teach you how to get started with Facebook Ads. From this you will be able to set up an account to create your first campaign.
I put together a presentation for the Facebook Developers Garage in Santa Monica to open up a discussion about how to market your Facebook application. The premise was this: if you understand all the integration points and apply some “Marketing 101″ you have a much better chance of making a viral application.
Facebook social media marketing presentation given to local San Luis Obispo small business owners.
Prevail PR
2220 Exposition Dr., San Luis Obispo, CA 93401
(805) 456-8636
http://prevailpr.com/
Social Media Marketing using Facebook, Twitter & Youtube by Srujan ShindeSrujan Shinde
Hi, my Self Srujan Shinde (Freelancer Seo Consultant in Mumbai, India ), Today I am talking about Social media marketing Platforms, Social media marketing is the process of marketing through social media sites like Twitter, Face book and YouTube. By utilizing the social aspect of the web, social media marketing is able to connect and interact on a much more personalized and dynamic level than through traditional marketing.
Facebook marketing social media marketing life time future because 1.4 M support and get result grow followers like Earn any any everybody so go and register now
I put together a presentation for the Facebook Developers Garage in Santa Monica to open up a discussion about how to market your Facebook application. The premise was this: if you understand all the integration points and apply some “Marketing 101″ you have a much better chance of making a viral application.
Facebook social media marketing presentation given to local San Luis Obispo small business owners.
Prevail PR
2220 Exposition Dr., San Luis Obispo, CA 93401
(805) 456-8636
http://prevailpr.com/
Social Media Marketing using Facebook, Twitter & Youtube by Srujan ShindeSrujan Shinde
Hi, my Self Srujan Shinde (Freelancer Seo Consultant in Mumbai, India ), Today I am talking about Social media marketing Platforms, Social media marketing is the process of marketing through social media sites like Twitter, Face book and YouTube. By utilizing the social aspect of the web, social media marketing is able to connect and interact on a much more personalized and dynamic level than through traditional marketing.
Facebook marketing social media marketing life time future because 1.4 M support and get result grow followers like Earn any any everybody so go and register now
Instructor: Noah Freeman
As a digital marketer, its essential to have a knowledge of all the available advertising channels to choose from. Among the plethora of services currently out there, Facebook has risen as a force to be reckoned with.
With over 1 billion users, it's vast knowledge of its users' personal details and interests, and its ability to highly target ads to specific groups, Facebook makes an attractive option for any company. Noah will teach you all you need to know in order to make the most out of your Facebook advertising strategy.
What You'll Learn
Types of Facebook ad offerings
How to target your ad
Using page promotion and boosted posts
The elements of a great ad
Facebook is an online social networking service. Its name comes from a colloquialism for the directory given to students at some American universities.[5] Facebook was founded on February 4, 2004 by Mark Zuckerberg with his college roommates and fellow Harvard University students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes.[6] The founders had initially limited the website's membership to Harvard students, but later expanded it to colleges in the Boston area, the Ivy League, and Stanford University. It gradually added support for students at various other universities before it opened to high-school students, and eventually to anyone aged 13 and over. Facebook now allows anyone who claims to be at least 13 years old to become a registered user of the website
Over the last decade, social media has evolved drastically. Every day, more businesses are creating their profiles, and even more potential customers are also creating their profiles. Social media is no longer a novel concept for businesses but rather a necessity for building a reputation and brand awareness Online digital marketing has numerous advantages for businesses. First, the information travels fast, and it is very cost effective.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
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➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
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➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
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Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
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Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
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In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
In the Adani-Hindenburg case, what is SEBI investigating.pptx
Your Business on Facebook
1. Your Business on Facebook® Goals and Strategies Behind Your Facebook Business Page Thomas Peroutka | The Berry Company | 2011
2. 2 :: Facebook and Your Business AGENDA ____________________________________________________________________________________________________________________________________________ What is Facebook? Why should you care? Quick Vocabulary Lesson Marketing Goals for Facebook --- Personal vs. Business Accounts A Home Tour Step by Step Private Parts Business Setup Promoting Your Page Advertising on Facebook FB EdgeRank --- Measuring Success Best Practices
5. irrelevant for marketersIt is a tool for connecting people with those around them. And, as with any social media tool, marketers have an opportunity to use Facebook to expand their online footprint and directly engage with customers and prospects.
6.
7. quite a feat to incorporate into a larger media strategy
8. overwhelming and time consuming--- But, armed with the right knowledge and metrics, it is possible. We will walk you through what you need to know to get started with using Facebook for marketing to drive real business results.
9. 5 :: Facebook and Your Business What is Facebook? ____________________________________________________________________________________________________________________________________________ FACEBOOK IS … A social network for connecting people with those around them … friends, family, coworkers, or simply others with similar interests. Now 7 years old. Started in 2004 as a closed community for college students (requiring users to sign up with a valid university email address) but has since expanded beyond that to schools, corporations, and any user across the world. Connecting users and allowing them to share information in a variety of ways.
10. 6 :: Facebook and Your Business Why should you care? ____________________________________________________________________________________________________________________________________________ FACEBOOK IS … Currently populated by over 750 million active users and growing. The 2nd most popular website in the world (behind Google) in terms of unique visitors, and the most popular social network overall. Tens of thousands of work-related, collegiate, and high school networks. Approximately 2/3’s of U.S. Facebook users are outside of the college demoUsers age 26 - 64 make up more than half of Facebook’s US user base. Expanding far beyond, and you’d be hard-pressed to find a demographic not yet represented among Facebook’s750 million users worldwide.
11. 7 :: Facebook and Your Business Why should you care? ____________________________________________________________________________________________________________________________________________
12. 8 :: Facebook and Your Business Check Your Vocab ____________________________________________________________________________________________________________________________________________ Application: a program that allows users to share content and interact with other users EdgeRank – an algorithm used by Facebook to determine what content gets shown in users‟ News Feeds (more on this later) Fan – Facebook users who choose to “Like” and become a “fan” of an organization‟s page Friend – 1.) (n) personal connection on Facebook; 2.) (v) to add a Facebook user as a friend Friend List – organized groupings of friends Like(s) – 1. (v) within Facebook, to like a business Page means you’ve become a fan of that page; 2. (v) within Facebook, to like others or their actions 3. (n) the number of users who have liked your page; 4. (n) outside of Facebook, to like something using that has installed the Facebook like button Group – a collection of Facebook users with a common interest; any Facebook user can create and join a Facebook group Network – an association of Facebook users based on a school or workplace News Feed – an aggregation of one‟s friends‟ wall posts published on a user‟s Facebook homepage Page – official presence to share information and interact with fans on Facebook Profile – presence for individuals to share and interact with friends and organizations on Facebook Wall – the core of a profile or page that aggregates new content, including posted items (e.g. status updates) and recent actions
19. Pages default to public, and are now ranking in Facebook and public SERPs.
20. Pages are split into different categories (local businesses, brands, musicians) that help you get listed in more relevant search results.
21.
22. 13 :: Facebook and Your Business A Home Tour. __________________________________________
23. 14 :: Facebook and Your Business Step by Step Setup ____________________________________________________________________________________________________________________________________________
24. 15 :: Facebook and Your Business Step by Step Setup ____________________________________________________________________________________________________________________________________________
25. 16 :: Facebook and Your Business Step by Step Setup ____________________________________________________________________________________________________________________________________________
26. 17 :: Facebook and Your Business Step by Step Setup ____________________________________________________________________________________________________________________________________________ Now, add basic, personal, contact, and work/education information. All information is optional, but use this as an opportunity to connect with people who have similar interests and connections from school or work.
27.
28. Profile Picture: Upload the photo you’d like to show on your Profile and next to comments or status updates you make
29. Friends and Family: Indicate your relationship status, family members, and create lists (we’ll cover this later)
30. Education and Work: List your current and former workplaces as well as high schools and universities you attended
36. 20 :: Facebook and Your Business Step by Step Setup ____________________________________________________________________________________________________________________________________________
37. 21 :: Facebook and Your Business Step by Step Setup ____________________________________________________________________________________________________________________________________________
38. 22 :: Facebook and Your Business Step by Step Setup ____________________________________________________________________________________________________________________________________________
39. 23 :: Facebook and Your Business Step by Step Setup ____________________________________________________________________________________________________________________________________________
40. 24 :: Facebook and Your Business Private Parts ____________________________________________________________________________________________________________________________________________ Social media is about establishing and building relationships, whether personal or business. In many cases, you may find some connections blur the lines. It is important to be transparent and authentic when using social media to market a business. People like to connect with people, not faceless brands. Furthermore, it is these personal connections that will lead to business, referrals, and word of mouth marketing for your company.
41. 25 :: Facebook and Your Business Private Parts ____________________________________________________________________________________________________________________________________________ If you are concerned about exposing portions of your profile to different connections – Facebook allows you to customize your privacy settings to control who sees portions of your profile and recommends settings based on who is viewing your profile. Click on “Account”, then “Privacy Settings.”
46. 28 :: Facebook and Your Business Setting Up Your Business ____________________________________________________________________________________________________________________________________________ To get started, visit www.facebook.com/pages/create.php (Note: you must be logged in to create a Page). Facebook will then walk you through a simple wizard to create your Page.
47. 29 :: Facebook and Your Business Setting Up Your Business ____________________________________________________________________________________________________________________________________________ Follow the next setup wizard, which will ask you to upload a photo (use your company or brand logo), give you an opportunity to suggest your page to friends in order to generate fans, and add some basic info. (Note: You can always skip these steps and add these items later.)
48. 30 :: Facebook and Your Business Setting Up Your Business ____________________________________________________________________________________________________________________________________________ Next, complete your Page like you would a Profile. Click on “Edit Page” or “Edit Info” on your Page’s homepage to add information about your business like your website, a short description, products, and so on.
52. Create ad copy for the body. Create compelling copy to promote your ad.
53. Choose an image. Images are highly recommended, as they increase your ad‟s click-through rate.
54.
55. 39 :: Facebook and Your Business Advertising on Facebook ____________________________________________________________________________________________________________________________________________
56. 40 :: Facebook and Your Business Advertising on Facebook ____________________________________________________________________________________________________________________________________________
57. 41 :: Facebook and Your Business Advertising on Facebook ____________________________________________________________________________________________________________________________________________ EDGE RANK One thing that makes Facebook special is its 750 million users, but in addition to that, it also has some amazing technology that helps supply information to all of those people. One of the most important pieces of technology that Facebook has is its EdgeRank Algorithm. This wonder of math is what determines which items are displayed to a Facebook user in his or her News Feed. Long ago, Facebook realized that it couldn‟t simply show people every single piece of activity from all their friends on Facebook. It would just be too much.
58. 42 :: Facebook and Your Business Advertising on Facebook ____________________________________________________________________________________________________________________________________________ EDGE RANK IMPACT So why should your business care about EdgeRank? EdgeRankdetermines how many people will see a link or content item you’ve shared on your Facebook Page in their News Feed. And as a business, you want to maximize the reach of your content. When a post is shared on Facebook, it is seen by the algorithm as an “object.” Interactions with the post such as a Like, share, comment, tag, etc. create what Facebook calls an “edge.” The more edges an object has, the more likely it will be displayed in a user’s News Feed. EdgeRank looks at frequency of posts, relevance (number of friends clicking, Liking, and commenting), plus the user’s history of clicking and messaging within Facebook.
59. 43 :: Facebook and Your Business Advertising on Facebook ____________________________________________________________________________________________________________________________________________ SO … Why should your business care about EdgeRank? EdgeRank means that it is important to do little things like having a Facebook Like button on your website and blog. It also means that you want your fans to interact with content you share on your Page, so ask questions, post interesting articles from third-party websites, and create games or contests for fans.
60. 44 :: Facebook and Your Business Advertising on Facebook ____________________________________________________________________________________________________________________________________________ SO … Why should your business care about EdgeRank? EdgeRank means that it is important to do little things like having a Facebook Like button on your website and blog. It also means that you want your fans to interact with content you share on your Page, so ask questions, post interesting articles from third-party websites, and create games or contests for fans.
61. 45 :: Facebook and Your Business Measuring Success ____________________________________________________________________________________________________________________________________________ ANALYTICS Measuring results is a key part of any marketing strategy, and Facebook is no different. While you should use a tool like Google Analytics to measure the traffic, leads, and customers driven from Facebook, it is important to understand that Facebook also provides its own analytics data. Facebook Insights provides Facebook Page administrators with analytics data about Page visits and engagement.
62. 46 :: Facebook and Your Business Measuring Success ____________________________________________________________________________________________________________________________________________ ANALYTICS In the page overview section of Insights, you can take a quick look at how many new Likes your page has received as well as the number of your Page‟s fans who are actively engaging with your content. Referring back to our section about EdgeRank, this engagement level factors into your content‟s ability to spread across Facebook. A key metric to note here is the percent change of active users. Increasing your number of active users can help drive traffic and leads to your business.
63. 47 :: Facebook and Your Business Measuring Success ____________________________________________________________________________________________________________________________________________
64. 48 :: Facebook and Your Business Measuring Success ____________________________________________________________________________________________________________________________________________
65. 49 :: Facebook and Your Business Measuring Success ____________________________________________________________________________________________________________________________________________
66. 50 :: Facebook and Your Business 10 BEST PRACTICES ____________________________________________________________________________________________________________________________________________ Be interactive, fun and helpful. When people reach your Facebook page, they are looking for some kind of interaction. Don‟t disappoint them. As an example, a hardware company offered their Facebook fans links, applications, and engaging information, and within a short time, they added 26,000 fans! Embed videos on your Facebook page. There is no reason why you should send people to YouTube to watch your videos. Keep 'em right on your page with embedded videos! Create a connection between Facebook and the outside world. I recently read a case study about how sales reps worked with local retailers to promote their events through Facebook updates and photos. Consider something similar.
67. 51 :: Facebook and Your Business 10 BEST PRACTICES ____________________________________________________________________________________________________________________________________________ 4. Create contests on Facebook. Contests are a fun and engaging way to encourage participation from fans and even generate new fans. For example, in order to enter a contest, one company asked people to comment on a thread announcing a giveaway in Facebook. 5. Integrate traditional advertising with Facebook. The Facebook icon/logo is well known. Add it to your print ads to promote your Facebook presence. Another great idea is to use traditional ads to promote contests that encourage people to sign up on your fan page. 6. Use Facebook to grow your email list, and vice versa. Use your email newsletter to boost awareness of your Facebook page. In addition, promote your email newsletter to your existing Facebook fans. The end result will be growth in your email list and your Facebook fan baseingefforts.
68. 52 :: Facebook and Your Business 10 BEST PRACTICES ____________________________________________________________________________________________________________________________________________ 7. Introduce new products on Facebook first. People who sign up to be fans of your Facebook page are likely your most loyal evangelists and customers. Reward them by giving them information about a new product/service/feature before everyone else. If you do it right, they will help you promote it to others. 8. Welcome new page visitors. When thinking about Facebook, a new metric comes to mind: visitor-to-like. As a B2B company, you ultimately want to maximize the percentage of people who visit your Facebook Page and click the "Like" button. One important way to achieve this goal and establish expectations with new fans is to implement a 'welcome' landing page that invites new visitors to Like your Page. Technically, there are many ways to execute this.
69. 53 :: Facebook and Your Business 10 BEST PRACTICES ____________________________________________________________________________________________________________________________________________ 9. Integrate social content on your Facebook Page. Facebook is the gateway to the internet for many people. They use it as a home base. In fact, one in eight minutes on the internet is spent on Facebook. Because Facebook has become such an online home for people, it is important to incorporate content from other social channels like YouTube and SlideShare to extend the life and reach of that content. 10. 'Like' other businesses’ Facebook Pages. Remember that social media is, well, social. By Liking the Pages of business partners, valued vendors, and customers, Facebook will notify the administrators of those Pages. In return, some of them may also decide to Like your Page, which will also expose it to the individual fans of their Pages. Think of this as leveraging Facebook for co-marketing efforts.
70. 54 :: Facebook and Your Business Measuring Success ____________________________________________________________________________________________________________________________________________ ANALYTICS Measuring results is a key part of any marketing strategy, and Facebook is no different. While you should use a tool like Google Analytics to measure the traffic, leads, and customers driven from Facebook, it is important to understand that Facebook also provides its own analytics data. Facebook Insights provides Facebook Page administrators with analytics data about Page visits and engagement.