The document discusses the evolution of the World Wide Web from Web 1.0 to Web 2.0 and the rise of social media and collaboration tools. It defines some key concepts of Web 2.0 like harnessing collective intelligence and user-generated content. Specific examples of social media platforms, social bookmarking sites, and mashups are provided to illustrate these Web 2.0 principles. The document aims to explain what Web 2.0 is and how new forms of social interaction and collaboration have emerged online.

1. You Can Change The World (Wide Web) Mark Frydenberg Bentley College [email_address] http://cis.bentley.edu/mfrydenberg What do you suppose she is looking at?

3. 1 – WHAT IS WEB 2.0 ?

4. The Machine is Us(ing Us) How did I get the video to play within PowerPoint 2007?

5. Web 2.0

11. What is Web 2.0? Author: Luca Cremonini Source: http://www.railsonwave.it/railsonwave/2007/1/2/web-2-0-map

13. 2 - SOCIAL MEDIA AND COLLABORATION

14. Social Media and Collaboration It’s not who you know, it’s who knows you. Social Networks Collaboration Tools Social Content MySpace FaceBook Linked In Blogs Wikis Google Docs (Zoho, Buzzword) Del.icio.us Digg CiteULike

15. Social Bookmarking Sites

22. 3 - MASHUPS

23. What is a Mashup?

26. How does it work?

29. Where in the World?

30. Where in the World 3D

32. Questions?