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This document introduces the concept of "experiencability", which combines usability and user experience. It discusses how experienability moves beyond traditional usability testing to also consider the emotional and aspirational aspects of a user's experience. The document outlines Lextant's approach to experienability, which involves generating insights into users' current and ideal experiences, translating those insights into metrics and design criteria, designing experiences based on those criteria, and evaluating designs against the ideal experience.



























