Top healthcare providers are finding that fostering and rewarding innovation across all functions is leading to significant operational efficiencies and improved patient satisfaction scores. At the same time, others find themselves falling behind as they struggle to create lasting change in their organizations. During this hour-long session, attendees will hear the best-practice stories of executives and HR leaders that have risen to the challenge, taking incremental steps to create environments in which innovative thinking and delivery are making tangible differences in the lives of employees, patients and their communities.

1. Innovating for Results
HR’s Role to Lead and Foster Innovation
Thursday, April 19, 2012
Content Property of Pinstripe, Inc. 1

2. Introductions & Agenda
• Innovation Myth Debunked
• What is Innovation
• Hiring for Innovation
• HR’s Role
Ashley Gouge
Vice President
Pinstripe Healthcare
• Q&A
Content Property of Pinstripe, Inc. 2

3. Innovation Myths Debunked
Content Property of Pinstripe, Inc. 3

4. Innovation Myth #1
“Innovation
comes from Fact:
Innovation is far more likely to
people who come from a disciplined approach.
are creative.”
Content Property of Pinstripe, Inc. 4

5. Innovation Myth #2
“Innovation is
expensive, Fact:
Innovation is more correlated with
demanding resource scarcity. And failure to
innovate is truly costly.
a lot of
resources.”
Content Property of Pinstripe, Inc. 5

6. Innovation Myth #3
“Innovation is Fact:
New products are quickly copied
creating a hot and rarely enjoy sustained profits
or success.
new product.”
Content Property of Pinstripe, Inc. 6

7. 10 Types of Innovation
1. Business model 5. Product performance
how the enterprise makes money basic features, performance and functionality
2. Networking 6. Product system
enterprise’s structure/ extended system that surrounds an offering
value chain
7. Service
how you service your customers
Finance Process. Offering Delivery
Business Networking Enabling Core Product Product Service Channel Brand Customer
model process process performance system experience
8. Channel
how you connect your offerings
3. Enabling process to your customers
assembled capabilities
9. Brand
how you express your offering’s
4. Core process benefit to customers
proprietary processes that add value
10. Customer experience
how you create an overall
experience for customers
Larry.Keeley@doblin.com
Content Property of Pinstripe, Inc. 7

8. Healthcare Organizations Must Innovate
• Creating an experience for the savvy healthcare consumer.
• Design a system that educates and moves us away from
“sick care” to truly “health care”
• To approach providing healthcare differently
• To transition to an organization rewarded for volume to
one rewarded for value - quality
Content Property of Pinstripe, Inc. 8

9. Hiring for Innovation
Content Property of Pinstripe, Inc. 9

10. Innovation Focus Areas
People
Processes Culture
Content Property of Pinstripe, Inc. 10

11. People
Discovery-driven Delivery-driven
• Associating • Analyzing
• Questioning • Planning
• Observing • Detail-oriented
Implementing
• Idea Networking
• Self-disciplined
• Experimenting
Different Talents
Content Property of Pinstripe, Inc. 11

12. Processes
• Its power to differentiate has
eroded.
Operational • Operational flexibility is
essential.
Excellence • New insights are needed.
• New methods and tools must
is not enough. be embraced.
• Processes should be
systematically developed
encourage the hiring, training,
rewarding and promotion of
discovery-driven people.
Content Property of Pinstripe, Inc. 12

13. Culture
• Innovation is everyone’s job
Continue to • Disruption is part of an
innovation portfolio
build a
• Create small innovation project
Safe Place teams
to innovate. • Take smart risks in pursuit of
innovation
• Celebrate wins and losses
Content Property of Pinstripe, Inc. 13

14. Fostering Innovation Formula
People
Delivery-driven
Discovery-driven
Innovative Ideas
Systematic Challenge the status quo
Flexible Take smart risks
Processes Culture
Content Property of Pinstripe, Inc. 14

15. HR’s Role in Innovation
Content Property of Pinstripe, Inc. 15

16. HR’s Opportunity to Lead
1. Work across the organization.
Content Property of Pinstripe, Inc. 16

17. HR’s Opportunity to Lead
1. Work across the organization
2. Encourage experimentation & adaptation
Content Property of Pinstripe, Inc. 17

18. HR’s Opportunity to Lead
1. Work across the organization
2. Encourage experimentation & adaptation
3. Source, attract, screen and assess for the right talent
Content Property of Pinstripe, Inc. 18

19. HR’s Opportunity to Lead
1. Work across the organization
2. Encourage experimentation & adaptation
3. Source, attract, screen and assess for the right talent
4. Reach outside of your organization & industry
Content Property of Pinstripe, Inc. 19

20. HR’s Opportunity to Lead
1. Work across the organization
2. Encourage experimentation & adaptation
3. Source, attract, screen and assess for the right talent
4. Reach outside of your organization & industry
5. Seek out partners that will accelerate your innovation
Content Property of Pinstripe, Inc. 20

21. Parting Thoughts
• Innovation is essential for
“Always try survival today
just one more • Innovation can be …simple
• It is about leadership and
time.”
commitment
- Albert Einstein • Hiring the “right” balance of
talent is key
Content Property of Pinstripe, Inc. 21

22. Q&A
Content Property of Pinstripe, Inc. 22

23. Thank you!
“Care about
something Ashley Gouge
enough to do agouge@pinstripehealthcare.com
something (262) 754-5055
about it.” pinstripehealthcare.com
- Richard Branson
Content Property of Pinstripe, Inc. 23