2. Agenda Why Widgets? Market size, Key Trends Widget Technology Gigya Share, Gigya Analytics Widget Distribution Network Reach, Targeting, Scale Gigya Socialize Bringing the social web to your site
3. Why Widgets? “ A total of 604 million people, representing 65% of the worldwide internet users, viewed or engaged with a widget in March 2008 “ - comScore, May 2008
4. Core Widget Technology – Gigya Share Install widgets to 60 top social networks, blogs or bookmarking platforms Email-a-friend, with webmail contacts import feature Fully-customizable Easy-to-implement component-based technology • • • •
5.
6.
7. With Gigya Socialize “In-Widget”, widget users will be able to participate in activities directly with friends in much the same way that they would via Facebook applications – but without the boundaries of a particular social network. In-Widget actions are automatically published back to the social network newsfeeds Messages can be sent from the widget to friends via the messaging systems of Social Networks Gigya Socialize In-Widget Social Networks Widget pulls social graph information – user’s friend list - from Social Network Gigya Socialize “In-Widget”
8. Gigya Network Reach Gigya’s unique network exclusively reaches active widget and social media users Gigya Network Reach Unique Widget Users (comScore, October 2008) Worldwide 150 Million United States 70 Million Western Europe 24 Million
9.
10. Distribution – Guaranteed Scale Time # of Widgets installed to user pages GIGYA OTHER DISTRIBUTION Widget Install Growth Curve Illustrative Gigya delivers a critical mass of installs from Day 1 of your campaign, accelerating growth.