Brent Williams, President of Multifamily Insiders reviews Twitter basics from multifamily operators and marketers. Presented at the 2009 AIM Conference in Denver: http://aimconf.com.
A social media walk through to help any new Twitter user get started. This will guide you from setting up a great profile to starting conversations with others to finding specific users to follow.
Twitter is a great place to find people who share interests with you, and build relationships. It is also a great place to listen to users to understand how they feel about certain topics. Whether you're a business or just looking to connecting with people, Twitter is a great place to do so. Twitter is a completely public platform so everything it open. Try not to feel weird joining in random people's tweets because it's typically ok. Join conversations that you are fluent in and understand.
Brent Williams, President of Multifamily Insiders reviews Twitter basics from multifamily operators and marketers. Presented at the 2009 AIM Conference in Denver: http://aimconf.com.
A social media walk through to help any new Twitter user get started. This will guide you from setting up a great profile to starting conversations with others to finding specific users to follow.
Twitter is a great place to find people who share interests with you, and build relationships. It is also a great place to listen to users to understand how they feel about certain topics. Whether you're a business or just looking to connecting with people, Twitter is a great place to do so. Twitter is a completely public platform so everything it open. Try not to feel weird joining in random people's tweets because it's typically ok. Join conversations that you are fluent in and understand.
This is an adapted version of my slideshow 'how to tweet'.
This was run as a workshop over 1.5 hrs. To fully do it justice it needs about 2 hours or more really though! Feel free to adapt and use in your own organisation.
A Practical Guide to Twittering for BusinessGerris
Twitter is all the rage, with celebrities, politicians and business leaders all jumping on the chance to provide real time information and feedback to their followers. But naysayers have questioned its value as a serious communications tool for change.
Find out the techniques and strategies for effective Twitter use that can make the difference between success and failure, that can dramatically drive up understanding and communication of your message. Learn what to avoid so you don't run into social or legal trouble.
A discussion of what makes a good tweet, some ideas for how scholastic media can use Twitter, how to schedule tweets and how to analyze success using Twitter.
The Absolute Beginner’s Guide to TwitterJenn Scott
This slideshow walks you through the basics of the Twitter platform, walking you through setting up your account, providing an overview of hashtags and at-mentions (@mentions), and going over some of the most popularly asked questions about this powerful social networking tool.
A short guide to how to sign up for and use Twitter.
This has been developed to help people take part in the #learning3 experiment online: http://www.lluk.org/learning3.htm
This is an adapted version of my slideshow 'how to tweet'.
This was run as a workshop over 1.5 hrs. To fully do it justice it needs about 2 hours or more really though! Feel free to adapt and use in your own organisation.
A Practical Guide to Twittering for BusinessGerris
Twitter is all the rage, with celebrities, politicians and business leaders all jumping on the chance to provide real time information and feedback to their followers. But naysayers have questioned its value as a serious communications tool for change.
Find out the techniques and strategies for effective Twitter use that can make the difference between success and failure, that can dramatically drive up understanding and communication of your message. Learn what to avoid so you don't run into social or legal trouble.
A discussion of what makes a good tweet, some ideas for how scholastic media can use Twitter, how to schedule tweets and how to analyze success using Twitter.
The Absolute Beginner’s Guide to TwitterJenn Scott
This slideshow walks you through the basics of the Twitter platform, walking you through setting up your account, providing an overview of hashtags and at-mentions (@mentions), and going over some of the most popularly asked questions about this powerful social networking tool.
A short guide to how to sign up for and use Twitter.
This has been developed to help people take part in the #learning3 experiment online: http://www.lluk.org/learning3.htm
As a career coach, I’ve helped hundreds of job seekers take the pain out of the job hunt and find the career path that’s best for them. While each person’s situation and goals are different, I’ve found five common mistakes to avoid for a more effective job search.
biipmi.com - Guide to Creating Your First Job PostingLessonsGoWhere
biipmi.com is the platform that connects employers to the most relevant human capital.
It uses the latest in social media concepts, lifelong learning principles, and mobile marketing innovations to bring individuals to employment, and employment to individuals.
With biipmi.com, small and medium enterprises (SMEs) can achieve the following:
- Super-charge your brand through our system
- Connect with the most relevant human capital with our proprietary resume generator
- Push job postings to potential and relevant employees with relevant interests, skills and experiences
- Pull profiles and portfolios of potential employees to recruit only the most relevant
- Conduct online interviews and recruitment
- Utilize a series of analytic tools within the
entire ecosystem to enhance recruitment
- Tap on the vast network of mobile users to increase your human capital productivity
This deck of slide shows the detailed flow of creating your first Job Posting in biipmi.com. Enjoy!
biipmi.com - Guide to Creating Your First Course ListingLessonsGoWhere
biipmi.com is the platform that connects learners to the most relevant courses.
It uses the latest in social media concepts, lifelong learning principles, and mobile marketing innovations to provide individuals with the best-matched course.
With biipmi.com, institutions can achieve the following:
- Super-charge your brand through our system
- Push course listings to potential and relevant learners with relevant interests
- Pull profiles and portfolios of potential learners
- Utilize a series of analytic tools within the entire ecosystem to enhance lifelong learning
- Tap on the vast network of mobile users to increase your marketing outreach
This deck of slide shows the detailed flow of creating your first Course Listing in biipmi.com. Enjoy!
Jobs | Growth | Invest | Innovation
Charles Mok's policy address and budget proposals to Hong Kong SAR Government
Presentation to HK General Chamber of Commerce
UX Jiu Jitsu is a talk about how UX can reshape itself in an organization with little UX exposure. Use these tips to increase your ability to deliver UX to your business.
Business sees a high level value in UX because it's where the money is, but something in our process is breaking down. Get some practical advice on UX process with UX Jiu Jitsu.
Continuous Integration as a Way of LifeMelissa Benua
Continuous integration (CI) is a buzzword in software development today. We know it means “run lots of builds,” but having a continuous integration pipeline opens up opportunities well beyond making sure your team's code compiles. What if this pipeline could improve everything from the quality of code reviews to how often and safely you deploy to production and how you monitor your product in the wild? What if CI could provide insights into how automated tests are performing and how to improve them? Melissa Benua describes how to set up a basic CI infrastructure and then transform it into a way of life for development and test teams. Using free or nearly free tools, Melissa walks through a practical approach to making sure your code works—all the time and at every stage of the release train. Come away with practical advice for creating builds and running automation on the fly without spending hundreds of hours or thousands of dollars.
Brand of Steel: How Great UX Makes Brands UnbreakableEli Silva
Presented at Tulsa Talks in October 2015. This talk gets into the power of UX for brands, some common misconceptions about what User experience is and brings to the table, and how brands can build value with customers. Learn how to adapt, pivot and deliver exactly what your customers are looking for, and outperform, outmaneuver and outrank competitors time and again.
As a 4x entrepreneur, Leslie isn't afraid to admit that she's done a lot of things wrong on the road to getting a few things really right—including making the Inc. 500 fastest growing companies list twice for revenues generated under her leadership; co-founding an award winning pinot noir vineyard when she was 12; and being named one of Fast Company's Most Creative People in Business. Come for some killer and actionable frameworks for evaluating a business idea—and stay for the rap, agricultural, Biblical, and pop culture references. Whether you want to be an intrapreneur, entrepreneur, advisor, startup employee, or more sophisticated reader of TechCrunch... this deck promises to have something in it for you.
(Originally presented in a conversation with the NYC Salon crew over drinks and laughter at Arty's HQ in NYC on June 28, 2016)
Accompanying slides for my presentation/workshop at the DPM Summit, 2015.
This workshop was concentrated around something that's hard for all of us to say, especially at key times throughout projects: the word NO.
By looking at the word itself, and then examining various project failures in the past, I devised an expectation-setting conversation that helps teams partner with their clients, and educates them on what they can expect throughout the whole process.
Responsive Branding: Making Your Brand Interactive on the Web Kate Matsudaira
You know the importance of your brand and logo.
When you extend your brand online, a static logo isn’t enough. With the new world of interactivity and app-like experience you want to create a brand language that reinforces your values and personality.
From integrating secondary graphics to bringing elements alive, the way a brand is presented has the power to engage or lose an audience. Join us for examples and lessons you can use to think differently about your brand on the web.
Twitter for Business is a workshop presentation I delivered to SME's in Worthing on 2nd September 2009.
What is Twitter; Why a business should be using Twitter and the Tools that you can use.
Twitter is a fantastic tool yet, not many organizations know how to use it or, the benefits that can be achieved with it as a fundraising tool. This article will provide an introduction to those of you who have not joined the flock, while providing tips for organizations that are currently on Twitter; and how to use it as a tool for engagement, communication and acquisition.
http://renegadebusinesssolutions.com/social-media-marketing
Use Twitter for more than fun. Learn how to generate leads and sales for your business by effectively using Twitter as a social media marketing channel.
Welcome to the Program Your Destiny course. In this course, we will be learning the technology of personal transformation, neuroassociative conditioning (NAC) as pioneered by Tony Robbins. NAC is used to deprogram negative neuroassociations that are causing approach avoidance and instead reprogram yourself with positive neuroassociations that lead to being approach automatic. In doing so, you change your destiny, moving towards unlocking the hypersocial self within, the true self free from fear and operating from a place of personal power and love.
3. Twitter: At it’s most basic, Twitter is a website that allows you to write 140 characters about any topic, and send it out into the Internet.
4. Twitter: A user creates an account on Twitter from which they send their tweets. People can subscribe to see the Tweets of other people, which is called ‘following’. Anyone can follow anyone else’s tweets. There is no need to accept or approve of another person viewing your tweets*. *Private accounts are available – but you’ll see why they have only limited use for general Twitter use.
9. @reply Tweets can be directed at a certain person by adding an @ in front of their username. These are public. Here, @Johan_Vonshag tweets @leoh1llary asking if he lost his car in the torrential downpour from the previous night.
11. Retweet: RT A retweet means that you’re sending someone else’s tweet out in your own network, like a forward in email: This original tweet by @warlach was retweeted by @genrobey and @tali3sin. @warlach’s tweet will end up in @genrobey and @tali3sin’s twitter streams, magnifying the amount of people who would see this tweet.
12. Retweets It’s polite to show where you got your tweet from – and sometimes as far back as you can; as tweets can be retweeted and retweeted and… Retweets can also be written “via”.
13. @Replies and Retweets When you @reply someone, they are notified as someone ‘replying’ to them. If you talk about multiple people in a tweet, they are all notified. This is also the case in Retweets, where everyone you mention in a retweet is also notified.
14. Summary A tweet is 140 characters sent out into the internet. Users can subscribe to, or follow, each other’s tweets. Users can direct a tweet at an individual by @replying. Users can forward the tweet to their own network of followers, by using a retweet.
15. The Deets How users have extended the Twitter Platform
16. URLs Twitter is the perfect medium for sharing information quickly. In emergencies, breaking news and sharing information, short, succinct messages are perfect. But what about those long URLs?
17. URLs URLs shorteners are used in conjunction with Twitter, to shorten long URLs to 25 characters. TinyURL.com and Bit.ly are popular services to shorten URLs for Twitter.
18. URLs You can shorten any website URL into a Tiny URL to be used for tweeting.
19. URLs Good URL shorteners will not only track where the tweet was retweeted, but how many clicks the link has had.
20. Hashtags Users can also tag tweets to link it to general conversation happening around the same topic. This is useful when people search all Tweets related to the topic, they can get a holistic view of the issue. Hashtags are commonly used at conferences so that all the tweets about the conference are together. A Hashtag can be a word or code, defined by users. Eg. #earthhour Eg. #iranelection
21. Hashtags These are unrelated tweets, but about the same topic, Earth Hour.
22. Hashtags The recent Barcamp Conference in Canberra used the #bcc2010 tag to link tweets. (BarCamp Canberra 2010)
23. Hashtags #followfriday is a hashtag developed by the Twitter community where users recommend other people to follow about certain topics, every Friday.
24. Summary URL Shorteners condense URLs to 25 characters. URL Shorteners can also track retweets and clicks. Hashtags track conversations with a common theme, as defined by users.
26. Strategy For Twitter Twitter is used by business for: sharing information about community/industry sharing info about your business/NFP. creating community in Twitter (RTing people following you and responding to users daily) hashtags for events or competitions. It’s about giving your NFP a face, name and voice; it’s a customer support line, it’s the friendly receptionist, it’s the advice the savvy CEO gives: all in one. The best Twitter accounts will be all these things at once.
29. Strategy For Twitter Quality not quantity: retweets can be more effective than followers, because twitter is about reputation, community and culture not numbers. Your account could have 1000 followers, but no retweets. Your content would only reach 1000 people. Your account could have 300 followers, but a tweet is retweeted three times, by people with 400 followers. That tweet would reach 1,500 people. Having quality tweets and a more engaged audience is worth more than numbers. (…even though it pays off in the end in terms of numbers.)
30. Strategy For Twitter Noticing trends: pay attention to topics people RT and click on: provide more of that content or what it means if they click on that content. Hashtags for your industry. eg. #socent for social entrepreneurs. How to find people to follow for your industry: use Twitter search to see people discussing topics about your industry and follow those individuals. Also pay attention to #followfriday mentions. Following users creates loyalty, and they often follow back. But the only true way to build followers to to tweet awesome, relevant and non-spammy content. Ultimately, your aim is to become a source of knowledge people refer to on Twitter; that is how you will gain followers and retweets.
31. Other ways to use Twitter A desktop client, downloaded on your computer, means you can monitor many things at once.
32. Other ways to use Twitter Some web-based clients mean you can assign Tweets to different members of your team to respond to, or schedule tweets.
33. On The Go Services like Twitpic and Qik mean you can take pictures or video and post them directly to Twitter. Foursquare is a geo-locative game where you can check in and tag where you are at any point in time.
34. Summary Think of how to provide your twitter followers the maximum amount of value for following you. Provide regular, relevant, quality information for them. Keep your twitter followers up to date with information about the industry and your business, but also respond to individual users and their needs. Desktop Clients like TweetDeck mean you can follow multiple searches, topics or people. Web-based clients like CoTweet mean you can assign tweets to different departments in your organisation or schedule tweets for the future. Twitter can incorporate live video streaming, images, RSS feeds and link to Facebook. You can update pretty much anything on the internet and sync it to be announced on Twitter.
36. Social Networking is Big People spend more time on social networking sites in Australia, than in any other country in the world. From: http://bit.ly/aVZg9D
37. Twitter is Personal Keep it real. People tweet about themselves, have conversations with community and link to stuff that’s interesting to them. A brand working on Twitter should work the same way. When in Rome, and all that jazz… Source: http://bit.ly/bw7etg