Is your business not dong well in terms of web marketing in Alabama? Do you that you can recycle your construction marketing? Here's how. - www.genesisnetdevelopment.com

1. Web Marketing in Alabama
Be Easy on Yourself,
Recycle Your Construction Marketing
www.genesisnetdevelopment.com

2. Content and Blogging
The BUZZWORDS
Two most common words you'll find
if you search for modern marketing

3. Here is
the reality:
Some people don't have time
to blog or they really don't
want to blog.
For writers, blogging gets
them excited. For people who
weren't born a writer, it’s the
most daunting of tasks.

4. Be easy on
yourself,
here's how you can actually
produce content and use it for
your construction marketing.

5. Blogging
is in!
Remember:
You can't succeed online
without blogging.

6. 61% 37%
of marketers
say blogs are
the most
valuable type
of content
marketing
of U.S. online
consumers have
made a purchase
based on
recommendations
from a blog.

7. BLOGGING
* must be a reality
* a perfect landing page for customers
* enables you to provide answers, which Google enjoys and so do your customer

8. BLOGS
* allow you to cover the whole spectrum of your work in a neat, exciting, educational and valuable format
* it doesn't mean "text heavy"
* are so much more than text. They tell stories with text, visuals, infographics, videos, slides and more

9. A blog is your platform to do whatever
you prefer to enable your audience.

10. Don’t
Reinvent the
Wheel, Please
Remember:
"Create less, promote more."
- Salma Jafri

11. Promote or recycle the material you already have,
such as brochures, flyers, emails,
instructions, processes, etc.

12. HERE ARE SOME IDEAS
1. Explain your building
process in a blog.
2. Do you offer a unique
service? Explain it within a
blog.
3. Are there questions you
continue to receive from
customers? Answer those
in a blog.
4. Can you better educate
your customers? Teach
your audience with a blog.
5. Do you have a brochure
that educates? Reuse the
information in a blog.
6. Have you already
blogged some? Go deeper
with the topic or topics you
wrote about.

13. Find a Writer
in Your
Construction
Business
Remember:
Someone who does write well.

14. Someone who has to be descent at writing and can
take a good stab at repurposing your content for
marketing your construction company.

15. Then, add content creation to their job description
and consider paying them a bit extra to expand
content, which is actually up to you.

16. As the business owner or manager, one way you can
help your writer is to let them interview you.

17. {INTERVIEW > NOTES > BLOG}

18. Publishing
Content and
Reusing,
Over & Over
Remember:
Blog is not the end to your
online construction
marketing. It can be reused in
a multitude of simple ways.

19. Try Slideshare.net, Scribd,
YouTube, Vimeo and more.

20. Why repurpose?
The more useful and valuable content you share
across the web, the more exposure you build
and the more you links you create
(coming back to your site).

21. Genesis Net Development
Need more information?
Visit our website
www.genesisnetdevelopment.com