This document outlines the schedule and requirements for an advanced media portfolio project taking place from June to December. It involves students working in groups to research, plan, film, edit and promote a music video for an original song. Key deliverables and deadlines include storyboards, filming, draft edits, promotional materials like a CD cover, and a final evaluation presented through multiple creative formats. Regular blogging and feedback is required throughout the project timeline.

1. G325:A2 AdvancedPortfolio 2016-2017
6th
June-10th
June
 Introduction to continuity activity and basics of shotcomposition
 Storyboard continuity activity
 Film continuity sequence
 Edit continuity sequence
 Complete lip synching task-lip synch first30 seconds of chosen song. All
students to complete.
 Edit lip synching task.
 13th
June-1st
July (3 weeks)
 Storyboard chosen song.
 Assign group roles-director, camera person, sound, band.
 Organiseall instruments and outfits.
 Begin filming.
 Complete all filming.
 Begin editing (in groups edit the same footage).
 Complete editing.
4th
July-15th
July (2 weeks)
Carrying out researchandplanning.
To include:
 Set up a group blog (yournameslcm1617.blogspot.co.uk e.g.
tomdickharrylcm1617.blogspot.co.uk)
 Complete detailed analysis of music videos (at least 3) including
conventions and genre categories e.g. illustration, amplification and
disjuncture.
 Examples of other texts. Music videos that you like and may use as
inspiration.
 A variety of mood boards to convey differentaspects of video (e.g.
genre, styling, mise en scene).
 Audience profile and conduct marketresearch (useuktribes.co.uk)
 Shortlistfive potential songs. Accountfor choices.
 Decide on a song. Explain decision.
 Decide on band/artist name and create biography.

2.  Postphotos of band members alongside existing bands/artists as
exemplars.
 Preparation of a 25-word pitch.
 Set up twitter feed for your fictitious band
Teachers toregularly check and leave comments on blogs as part of rough
draft marking of R&P.
Complete research and planning as summer homework
31st
August – 9th
December 2015.
It is vital that blogs are kept up to date and that progress is postedregularly.
Jpegs of the creative process or other updates (evidence of students ‘creating
the work’) must be includedas work is being completed.
Thursday 31st
August – Friday 2nd
September (1 week)
 Lessons to pitch idea to class and receive feedback (from class)
 Evaluate class feedback (will be essential for your evaluation)
 Refine idea and submit to teacher for feedback
Monday 5th
September –Friday 16th
September (2 weeks)
 Complete pitches (if necessary)
• Comprehensivestoryboard of your music video
 Constructand postanimatic onto blog
• Schedule list
• Consider representations in your music video (who/what, why,
where, how)
• Apply relevant narrative theorists to your music video
• Postshots of prospectivevideo locations
• Write risk assessment
• No Filming until all aboveelements have been completed and signed
off by teachers.
Friday 16th
September =MUSIC VIDEO ResearchandPlanning MUST BE
COMPLETED.
Marks may be deductedfor late submission.
Monday 19th
September – Friday 7th
October (3 weeks)
 All filming of music videos to take place outside of lesson time

3.  Teacher introduces digipak/ advert(generic conventions, partof the
campaign etc.)
 Research CD covers, magazineadverts – detailed annotation/analysis.
Ensureresearch covers image layout and use of type.
 Producemock ups of ancillary products e.g. photos, drawings, collage,
colour palette etc.
Friday 7th
October DRAFTDEADLINEfor digipak and magazine advert.
Work to be submittedwithname(s) and candidate(s) numbers to box inH2.
Marks may be deductedfor late submission.
Monday 10th
October – Friday 28th
October (includes half-term) (3 week)
• Complete 1st
draftof music video including filming and editing.
• Screen shots of ongoing editing process essentialfor full marks.
Friday 28th
October DRAFTDEADLINE - 3:10PM ENGLISH OFFICE
Work to be postedon blog by 3:10 pm and acknowledgement of completion
sheet signedinH2.
Draft videomust be postedon blog. Students tobe placed on intervention
list if work not completed.
Marks may be deductedfor late submission.
Mon 31st October –Friday 4th
November (1 week)
 Feedback on digipak and magazineadvert to be returned to all
students.
 Make necessary improvements and complete final versions.
Friday 4th
November – 3:10PM work to be submittedwithname(s) and
candidate(s) numbers tothe Englishoffice.
Marks may be deductedfor late submission.

4. Monday 7th
November – Friday 18th
November (2 weeks)
• Teachers to havereturned firstdraft marks/comments for music
videos
• Update blogs with 1st
draftteacher feedback (will be essential for
your evaluation)
• Make plan of action for necessary improvements
• Make improvements to music video
• Finish filming/editing final copy of music video
• Screen shots of ongoing editing process essentialfor full marks.
• Peer assessmentand evaluate feedback. Update blog with feedback
(will be essential for your evaluation).
FINAL CUT OF MUSIC VIDEO MUST BE COMPLETED BY FRIDAY 18th
NOVEMBER - work to be postedon blog by 3:10PM andacknowledgement
of completionsheet signedinH2.
Marks may be deductedfor late submission.
Monday 21st
November –Friday 25th
November (1 week)
• Evaluation questions introduced and taught. Examples shown.
• All lessons devoted to completion of evaluation. Written essay
formatfor each question to be completed this week and posted on
blog.
Monday 28th
November – Friday 9th
December (2 weeks)
• Plan and agree creative ways to present final version of evaluation.
• Answer all four evaluation activities individually using a different
creative media for each.
FINAL EVALUATION DEADLINE FRIDAY 9th
DECEMBER –WORK TO BE POSTED
ONTO BLOG AND acknowledgement of completionsheet signedinH2. Marks
will be deductedfor late submission.
ALL COURSEWORKto be marked and marks submittedtoNEF by Friday 27th
January 2017