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VERTICAL FARMING
INTRODUCTION
• The Population of Bangladesh is increasing day by day but the land are decreasing more double.
• Farmer still doing traditional farming.
• Vertical Farming is the process of growing crops in vertically stacked layer.
WHYTHIS IS BENEFICIAL ?
• Reliable harvest
• Optimized energy usage
• Low labor costs
• Low water use
TECHNOLOGY
• Smart Aeroponics mist
• Smart light
• Smart nutrition
• Smart pest management
• Smart scaling
Environ
DESCRIPTION OFTHE BUSINESS
Mission
• The purpose of our organization is to build firms
in cities all over the Bangladesh so people have
access to fresh great tasting and high nutritious
food with affable price.
Vision
• Eat healthy because we care about your heath,
Eat vertical FarmingVegetable with affable
price
BUSINESS MODELCANVAS -
Key Partners
Agriculture
Resource center
Asia jute
Bkash
Key Activities
Seed provision
Harvesting
Vertical firming
Maintenance
Selling
Promotion
Value Propositions
High density output
No pesticides
Automation
Time efficient
Low cost
Customer
Relationships
Lead generation
Cost Structure
Land purchase
Building
Trade license
Equipment
Vehicles
Packaging
Other expense
Key Resources
Building
Equipment
Human labor
Channels
B2B (whole seller
restaurant)
B2C (social media
website
Customer Segments
 Demographic
 Geographic
 Psychographic
Revenue Streams
 Product sales
Ethical
Eco-friendly
Financial Sustanibity
Social Goal
Pricing Model
BUSINESS ENVIRONMENT ANALYSIS
Strength
1. Carefully planned marketing tactics
2. Organic vegetable
3. No competitor in this sector.
Weakness
1. Very niche market
2. staff not trained
3. people don’t know about process
Opportunities
1. We have a great opportunities in grow in this market with such
good foods with cheap price.
2. We can make other crops which can grow with this process
with more train labor with more effected machine.
Threats
1. If Japan and Singapore try to export their business in Bangladesh
it will be threats for us.
2. Traditional and hydroponic farmers.
Swot Analysis
PESTLE ANALYSIS
SERVICE DELIVERY MODEL
Manufacturing process and physical plant
Is mainly manufacturing plan manufacture product with intensive farming strategy
Physical Plant-
 Buildings
 Machinery and equipment
 Human labor
Machineries and equipment
 Hydronic NFT system
 Led grow lights
 Multi level ebb
 Benches
 Gallons of water
 Container
Name of suppliers of Raw materials
Supplier
 Rahima LTD
 Sahara Store
 Supreme seed company
 Agriculture resource center
Operational Plan
 Company's operation
 Harvesting product through intensive
 Will have 300 production capacity
Technology Utilization
 Website about the business
 Facebook page
 Automated SMS
MARKET PLAN
Product:
1. Providing healthy vegetables with pesticide free
2. Will be meeting food scarcity
3. Affordable price
Price:
1. Tomatoes 100 tk/Kg
2. Capsicum(green) 300tk/ kg
3. Carrot 60tk/kg
4. Lettuce 15tk/ per piece
Promotion:
1. Health Campaign
2. Print Media Advertising
3. SEO Marketing
4. Social Media Adverting( Facebook & You tube)
5. Online Retail Bannar Advertising
Packaging:
1. Jute basket
2. Environmental friendly
3. Attracting consumer, or promotion tool
4. Will show consumers that our food is healthy and will help
them stay fit
5. small bags for 1kg and big bags for 5kg
Place:
1. Operate our Business at Uttara by renting a building.
2. Cover mainly in city.
People:
1. Age between 25-70
2. Middle class and higher class
3. Preference health conscious people
Position:
1. Customer Satisfaction
2.Health responsiv
Organizational Plan:
From of Ownership:
Environ will have partnership company. As we will formed our business as Partnership
Company, according to the partnership act 1932, we will also keep the trademark and collect
our trade license.
Authority of principals
All the partners will have equal authority. All of them will have authority over their specific
responsibilities. Profit will be equally distributed among the partners. The liabilities would also be the same.
For any kind of changes in the business, the majority of the partners need to agree with a particular
decision.
Financial Plan
Price Cash will receive in this year
Tomatoes 100 ( 22,700 units) 5,00,000.00
Capsicum (green) 300 (21500 units) 18,00,000.00
Carrot 60 (11,000 units ) 6,00,000.00
Lettuce 15 per pieces (5000) 2,30,000.00
Total Cash flow for 2019 31,30,000.00
Income statement
For 2019 2019 ( taka)
Revenue 31,30,000.00
Expenses :
For that year expenses 1,07,650.00
Promotional Cost 40,000.00
Insurance Cost 50,600.00
Security Cost 60,000.00
Rent 2,60,800.00
Depreciation 60,000.00
Utilities 70,000.00
Miscellaneous 80,900.00
Wages for workers 500,000.00
Salary 3,50,000.00
Order Handling Charge 11,000.00
Material Freight Charge + transportation cost 22,000.00
Seed cost 80,000
Total Operating cost 17,84,650.00
Income statement
Forecast
Operating profit 17,84,650.00
EBT 8,000.00
Tax 83,000.00
Net profit 2,60,350.00
Break even point
Weighted average selling price per unit – 6,54,660 .
Weighted average variable price per unit - 1,30,932 .
Fixed cost = 5,23,800
Break Even point in (Units) - 3,637.5 units .
Vertical farming-For Bangladesh

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Vertical farming-For Bangladesh

  • 2. INTRODUCTION • The Population of Bangladesh is increasing day by day but the land are decreasing more double. • Farmer still doing traditional farming. • Vertical Farming is the process of growing crops in vertically stacked layer.
  • 3. WHYTHIS IS BENEFICIAL ? • Reliable harvest • Optimized energy usage • Low labor costs • Low water use TECHNOLOGY • Smart Aeroponics mist • Smart light • Smart nutrition • Smart pest management • Smart scaling
  • 5. DESCRIPTION OFTHE BUSINESS Mission • The purpose of our organization is to build firms in cities all over the Bangladesh so people have access to fresh great tasting and high nutritious food with affable price. Vision • Eat healthy because we care about your heath, Eat vertical FarmingVegetable with affable price
  • 6. BUSINESS MODELCANVAS - Key Partners Agriculture Resource center Asia jute Bkash Key Activities Seed provision Harvesting Vertical firming Maintenance Selling Promotion Value Propositions High density output No pesticides Automation Time efficient Low cost Customer Relationships Lead generation Cost Structure Land purchase Building Trade license Equipment Vehicles Packaging Other expense Key Resources Building Equipment Human labor Channels B2B (whole seller restaurant) B2C (social media website Customer Segments  Demographic  Geographic  Psychographic Revenue Streams  Product sales
  • 8. BUSINESS ENVIRONMENT ANALYSIS Strength 1. Carefully planned marketing tactics 2. Organic vegetable 3. No competitor in this sector. Weakness 1. Very niche market 2. staff not trained 3. people don’t know about process Opportunities 1. We have a great opportunities in grow in this market with such good foods with cheap price. 2. We can make other crops which can grow with this process with more train labor with more effected machine. Threats 1. If Japan and Singapore try to export their business in Bangladesh it will be threats for us. 2. Traditional and hydroponic farmers. Swot Analysis
  • 10. SERVICE DELIVERY MODEL Manufacturing process and physical plant Is mainly manufacturing plan manufacture product with intensive farming strategy Physical Plant-  Buildings  Machinery and equipment  Human labor
  • 11. Machineries and equipment  Hydronic NFT system  Led grow lights  Multi level ebb  Benches  Gallons of water  Container
  • 12. Name of suppliers of Raw materials Supplier  Rahima LTD  Sahara Store  Supreme seed company  Agriculture resource center Operational Plan  Company's operation  Harvesting product through intensive  Will have 300 production capacity
  • 13. Technology Utilization  Website about the business  Facebook page  Automated SMS
  • 14. MARKET PLAN Product: 1. Providing healthy vegetables with pesticide free 2. Will be meeting food scarcity 3. Affordable price Price: 1. Tomatoes 100 tk/Kg 2. Capsicum(green) 300tk/ kg 3. Carrot 60tk/kg 4. Lettuce 15tk/ per piece
  • 15. Promotion: 1. Health Campaign 2. Print Media Advertising 3. SEO Marketing 4. Social Media Adverting( Facebook & You tube) 5. Online Retail Bannar Advertising Packaging: 1. Jute basket 2. Environmental friendly 3. Attracting consumer, or promotion tool 4. Will show consumers that our food is healthy and will help them stay fit 5. small bags for 1kg and big bags for 5kg
  • 16. Place: 1. Operate our Business at Uttara by renting a building. 2. Cover mainly in city. People: 1. Age between 25-70 2. Middle class and higher class 3. Preference health conscious people Position: 1. Customer Satisfaction 2.Health responsiv
  • 17. Organizational Plan: From of Ownership: Environ will have partnership company. As we will formed our business as Partnership Company, according to the partnership act 1932, we will also keep the trademark and collect our trade license. Authority of principals All the partners will have equal authority. All of them will have authority over their specific responsibilities. Profit will be equally distributed among the partners. The liabilities would also be the same. For any kind of changes in the business, the majority of the partners need to agree with a particular decision.
  • 18. Financial Plan Price Cash will receive in this year Tomatoes 100 ( 22,700 units) 5,00,000.00 Capsicum (green) 300 (21500 units) 18,00,000.00 Carrot 60 (11,000 units ) 6,00,000.00 Lettuce 15 per pieces (5000) 2,30,000.00 Total Cash flow for 2019 31,30,000.00 Income statement
  • 19. For 2019 2019 ( taka) Revenue 31,30,000.00 Expenses : For that year expenses 1,07,650.00 Promotional Cost 40,000.00 Insurance Cost 50,600.00 Security Cost 60,000.00 Rent 2,60,800.00 Depreciation 60,000.00 Utilities 70,000.00 Miscellaneous 80,900.00 Wages for workers 500,000.00 Salary 3,50,000.00 Order Handling Charge 11,000.00 Material Freight Charge + transportation cost 22,000.00 Seed cost 80,000 Total Operating cost 17,84,650.00 Income statement
  • 20. Forecast Operating profit 17,84,650.00 EBT 8,000.00 Tax 83,000.00 Net profit 2,60,350.00 Break even point Weighted average selling price per unit – 6,54,660 . Weighted average variable price per unit - 1,30,932 . Fixed cost = 5,23,800 Break Even point in (Units) - 3,637.5 units .