This document discusses marketing and the uses of information and communication technology (ICT) in marketing. It defines marketing as communicating the value of a product or service to customers for the purpose of selling it. It then outlines several uses of ICT in marketing, including online advertising, email marketing, social media marketing, blogging, and target marketing. It provides examples and brief descriptions of each use. Finally, it discusses some advantages of using ICT in marketing such as enabling marketing anytime, anywhere in the world, being cost-effective, helping to build relationships with customers, and allowing for fast communication.