The document discusses the internet of things (IoT) and how it is redefining our relationship with the world. It provides examples of IoT applications in different contexts like health/safety, home, education, work, transportation, and environment. Common IoT products and services mentioned include smart home devices, remote health monitoring tools, environmental sensors, and education platforms. The document also outlines some challenges of developing IoT solutions and areas that are still missing from the IoT landscape.

1. Us & them
How the internet of things
redefines our relationship to the world
designswarm.com
@iotwatch

2. 2007-2010
Tinker London
designswarm Good Night Lamp
About me

3. What is the internet of things?
The internet of things defines the potential new
services, products and interactions that can exist by
embedding cheap hardware and connectivity
(web/mobile/radio) in previously unconnected
physical products & spaces.

4. What is not internet of things

5. For which context are people building things?
Health
& Safety
Home
Ed Tech
Work
Transport
Elderly
care
Environment
Industrial

7. Home : Remote access
Thermostats (Nest, Hive, Ecobee)
Lighting (Hue)
Appliances (Samsung, Whirlpool)

8. De-coupled e-commerce decisions (Amazon Dash /
Echo)
Screens on appliances (Samsung)
Indoor environmental monitoring (SensorCubes)
Home : With & without screens

9. GPS Shoes for Alzheimer patients (Smart Sole)
Medication (Glow caps)
Fall detection (Lively)
Personal safety (Artemis, Cuff)
Health & Safety: Remote monitoring, with & without screens.

10. Air Quality (Air Quality Egg, Origins)
Radiation Levels (Safecast)
Environmental Monitoring: Making the invisible visible

11. Prototyping platforms (Arduino, Rpi, Sam Labs)
Educating the next generation (Primo, Tio,
TechWillSaveUs, Kano)
Ed Tech: Making the hammers

12. Hubs & plugs (WeMo)
Software & Apps (Thington, Evrythng, Xively,
SmartThings, IFTTT)
All: Tools to manage & enable

13. What are people building?
Software platform
Software platform
with hardware partner
Own hardware and
software platform

14. Time to launch
Software platform
6mo-1year
Software platform
with hardware partner
1-2 year
Own hardware and
software platform
2-3 years
Time &
money

15. Challenges
Software platform
Chicken without an egg
Software platform
with hardware partner
Takes a while to build partnerships
Own hardware and
software platform
Little funding available.
Time &
money

16. What’s missing?
Health
& Safety
Home
Ed Tech
Work
Transport
Industrial
Elderly
care
Environment
Environment
Conservation
Independent
Living
Food Safety
& Security

17. Why now?
We need to think of a connected product as serving
the needs of a community, not just an individual.
Our industries need to be held accountable & their
processes made transparent.
Our environment needs to be closely monitored &
agricultural processes need to become more tech-
savvy.

18. Why you?
The potential hasn’t fully been understood in all
industries.
Consumers are starting to get it & invest. Usually
through crowdfunding.
The partners are in place and ready (design,
manufacturing, incubators, accelerators, supply chain)

19. Want to know more?
Read up iot.london/bookshelf
Watch #iot on Tweetdeck
Accelerators & Incubators
• Breed Reply
• Tech Stars / RGA
• Highway1
• HAX
• Startupbootcamp Connected Devices

20. Dziękuję
designswarm.com
goodnightlamp.com
thegoodhome.org
know-cards.com
iot.london
alex@designswarm.com
@iotwatch