LazyBytes Exhibition Public Talk, Parsons, New York, Oct 24, 2013
The slides for the presentation by Nicolas Henchoz, director of EPFL+ECAL and David Carroll, director of MFA Design and Technology at Parsons The New School for Design on October 24, 2013 in conjunction with the opening exhibition at the Aronson Gallery at Parsons. LazyBytes is an exhibition of TV remote control concepts developed across workshops at EPFL+ECAL, the RCA, ENSCI-Les Ateliers, and PARSONS. The talk summarized the project objectives and outcomes with special attention paid to the concepts submitted from PARSONS. Rethinking the television remote? The topic is a surprising one. Why focus on an object that has so little value in the home? What interest does it generate, beyond changing channels and controlling some functions? Paradoxically, the very act of posing these questions legitimates the topic. In brief: why would a chair, a vase, or a plate become an object loaded with value, emotion, and cultural history, while the remote control, situated at the heart of domestic activity in the living room, is generally devoid of meaning? Now that television is digital, this observation deserves even more investigation. The remote control is at the heart of our relationship to the world of digital media. The Lazy Bytes project and resulting conference are part of a research theme at the global EPFL + ECAL Lab that aims precisely to renew our relationship with digital technology. This relationship is subject to performance and competition: increasing the number of functions while reducing the cost. But this performance race, embodied by the almost infinite number of controls, excludes a large proportion of users, such as the elderly and those indifferent to mastering the technology. The television remote is also an icon of our physical relationship to the digital world; it accompanies us in our real world to enable us to act in the digital world. However, as an object, it has acquired neither status nor value. Lazy Bytes does not seek to replace the latest generation of the most sophisticated remote controls, but rather to offer an alternative – a new experience which renews our cultural relationship to the digital realm. Four top design schools responded to this challenge: ENSCI-Les Ateliers in Paris, the Royal College of Art (RCA) in London, Parsons The New School for Design in New York, and the ECAL/University of Art and Design Lausanne, a founding partner of the Laboratory. The Kudelski Group, a global leader in direct access television, has applied its skill and expertise to significantly increase the relevance of the work. Under the leadership of Thierry Dagaeff, designers confronted the reality on the ground with unbridled creativity. Finally, in response to the need to improve digital access, the Leenaards Foundation and the Loterie Romande provided crucial support to this project of extensive benefit to society at large.
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LazyBytes Exhibition Public Talk, Parsons, New York, Oct 24, 2013
- 1. LazyBytes Nicolas Henchoz <nicolas.henchoz@epfl.ch> David Carroll <carrolld@newschool.edu> ! Public Talk for Exhibition Opening, Oct 24, 2013 Orientation Room, Sheila C. Johnson Design Center PARSONS THE NEW SCHOOL FOR DESIGN
- 3. Starting point •Digital interfaces are driven by performance and cost. The induced complexity and expression does not match our daily expectations. •Most of the digital interfaces ignore the physical world. •Elderly people keep a relation with the digital world centered more on the tools than on their impact. •Sustainable gap between generations.
- 4. Project 1: You, Me and Everyone We know ! A screen based case study A strong impact in our social structure An inter generational issue A potential answer to senior needs
- 5. ! Research Strategy ! Initial research by EPFL+ECAL Lab ! Helen Hamlyn Center (Peter Ziegler) • Field Research / 41 Interviews • Co-creation Workshops • RCA Visual communication workshop • 3 New Social Network Scenarios Complementary Scenarios by EPFL+ECAL Lab Team ! Demonstrators & tests
- 7. ! Output ! Better understanding of our relation to digital interfaces Role of design in new inclusive interfaces Propositions and tests
- 8. The Newspaper / Peter Ziegler, Helen Hamlyn Center
- 9. The Adress book Peter Ziegler, Helen Hamlyn Center
- 10. Project 2: Lazy Bytes
- 11. Cultural and social issues A physical device in our daily relation to the digital world In the middle of the living room Since 1951: a pack of functions on a plastic block, not a valuable object ! A new industrial and commercial context Companion apps take care of the complex functionalities Battle for the living room Invisible services need to be tangible
- 12. ! Design strategy ! Get out of the box Focus on induced stress Open, but not naive exploration Diversity of approach and views RCA ECAL ENSCI-Les Ateliers Parsons, The New School
- 13. ! Bibliographical study Dr Lorenzo Poglia, Nicolas Henchoz Design Schools – Remote Control ECAL Rémy Jacquet, Elric Petit, Laetitia Florin ENSCI Laurent Massaloux, Jacques-François Marchandise RCA Martin Postler, Ian Fergusson, Tord Boontje Parsons David Carroll, Zach Liberman, Amit Pitaru Research Institutes - Social Network EPFL+ECAL Lab Cem Sever, Thibault Brevet HHC Peter Ziegler, Rama Gheerawo International Expert Panel Durell Bishop, Laetitia Wolff, et al. Prototyping: EPFL+ECAL Lab Engineers Gavrilo Bozovic, Olivier Nguyen, Jean-Baptiste Junker Designers Gergory Syrvet, Susanne Schneider, Anne-Cécile Rappa User Testing Interaction Associates, Pascal Magnenat EPFL+ECAL Lab, Susanne Schneider Industrial Advisor Kudelski Group Thierry Dagaeff
- 15. ! Results ! ! 63 Projects 5 Functional models 4 Registered models, 5 patents User Testing New principles for digital interfaces design World Tour: London, NYC, San Francisco, Paris, Lausanne
- 17. ! User Testing – Large choice ! ! ! ! ! ! ! ! •No participant want to keep their own remote control •¾ of participants would take the new remote control •¼ want to have more detailed information first !
- 18. ! Specific study ! ! ! ! ! Multi-sense ! •Relation to the object •Personalization •Strong cultural references / material •Feeling of reliability
- 19. ! «Touch, Speak, Walk» David Bellisario – RCA Personal relation Multiple senses combination Simplicity Perception of reliability
- 20. ! High Potential «Galeo» Raphaël Dutoit - ECAL ! Tactile feeling Shape and cultural references Gesture and simplicity !
- 21. Some Global Results ! •There is a strong need to reconnect the digital and physical world. ! •Many wrong ideas about our relation to the digital world. We need to understand better what is driving our perception. ! •Digital tools are still conceived through a modernist (rational) approach. The revolution done in the 70’s for product design still need to happen in the digital world.
- 23. TwistyMote Hilal Koyuncu Leif Percifield Francisco Zamorano
- 32. TwistyMote Hilal Koyuncu Leif Percifield Francisco Zamorano
- 40. Keiko Freddie Andrade Noa Dolberg Marisela Riveros !
- 47. Keiko Freddie Andrade Noa Dolberg Marisela Riveros !
- 48. Memote Oylum Basak Boran Nidhi Malhotra Hirumi Nanayakkara
- 50. IP & Industrial Partnership: need for a new model ! Shared IP seems good, but don’t work in practice New model can increase -The income for the school -The budget for the project -The impact for the students -The impact for the partner through time to market issue ! For academic partnerships, we try to improve the impact for a large number of students rather than securing the hypothetic benefit of one project.
- 51. LazyBytes Nicolas Henchoz <nicolas.henchoz@epfl.ch> David Carroll <carrolld@newschool.edu> ! Exhibition in NYC through October 31 Next stop, San Francisco