2. Film Trailers.
Trailers are small sections of the film used to
make the audience want to see more. They
often show the most interesting points of the
films, to engage the target audience. film
trailers are one of the most efficient ways of
advertising as there is a range of different ways
a film trailer can be accessed, either via
television, internet advertisements or even
social network publications.
3. Other Ways To Access The Public
Marketing campaigns often use a range of
techniques, such as film posters,trailers,
magazines, interactive games or even
competitions related to the film. This
intentionally creates a large interest in the film,
making the potential audience involve other
potential customers through word of mouth and
social networking.
4. Marketing Strategies.
some key things film producers will cleverly do
to appeal to the target audience, is to screen
film trailers at a certain time. For example if a
producer was advertising a children's film (ages
4-10) then they would show the trailer on a
channel aimed a similar age range, during the
day. whereas the producers of battleship may
show their trailer after 8 o'clock.
5. Portraying A Genre
Film trailers also have sections specifically
selected to reflect a certain genre. A trailer for a
film such as battleship which is an action film
would usually show, loud noises and fast paced
movement to try and build suspense.
