The document provides a resume for Tynna McChesney outlining her 15+ years of experience in sales management, employee training, and territory management. McChesney has held senior roles at Mars Petcare and Nutro Products where she oversaw teams, drove sales growth through consumer education initiatives, and received several awards for leadership and performance. Her expertise includes areas such as client acquisition, strategic partnerships, personnel management, and business development.
Effective leader, communicator, and negotiator, with talent for handling challenges and building new business. Currently seeking employment opportunities.
Effective leader, communicator, and negotiator, with talent for handling challenges and building new business. Currently seeking employment opportunities.
A seasoned professional with practical experience and solid understanding of a diverse range of sales and marketing product and service management including market analysis, sales and marketing , team building and sales development. Demonstrated ability to select train and retain self motivated, customer oriented employees. High-caliber presentation, negotiation and closing skills.
Innate ability to revitalize operations and reinvigorate underperforming, cross-functional teams and divisions to drive strong and sustainable productivity gains toward fulfillment of corporate goals; excel at developing and implementing innovative solutions to complex and challenging problems with a hands-on, lead-by-example style that fosters a culture of teamwork, shared mission and dedication to operational excellence; self-motivated; flexible; proactive; proven leadership skills; analytical; enthusiastic; able to develop strong working relationships and engage other teams across the organization.
A Performance-Driven Operational Leadership, Management, Marketing, Business Development, Growth & Innovation Professional with strong skills in the following areas: Market Research/Analysis; Marketing Leadership; Turnaround Management; Sales; Continuous Process & Performance Improvement; Presentations, Negotiation & Closing; Strategic/Tactical Planning; Leadership, Training & Team Building; Project Management.
Results proven sales and brand strategist with a history of maximizing revenue, driving market share and position products for explosive growth. An accomplished, energetic, experienced and innovative results driven leader with proven ability to create, develop and execute the entire gamut of products and services that tangibly increase a businesses revenue stream. Excellent communication and public speaking skills. Driver of change noted for creating winning environments, building top performing teams and cross functional collaboration. Bilingual - Spanish. Key strengths:
Sales • Training and Development • Business to Business Sales • Sales Management
Pipeline Maintenance • Business Development • Coaching • Leadership Development
Change Management • Executive Leadership • Executive Management • Microsoft Office • Global Sales
Channel Sales • Real Estate • Communication Skills • Advertising Sales • Digital Advertising
Interpersonal Skills • Digital Media
1. TYNNA MCCHESNEY
1812 Nicolet Way Orleans, Ontario, K4A3S3
Phone: 613-294-9698 tynnamcchesney@hotmail.com
Target: MANAGEMENT & TRAINING
Forward-thinking bilingual Senior Sales Manager with more than 15 years of specialized experience in employee
training, development and overall team management. Accomplished leader in project and personnel leadership,
harnessing exceptional communication and negotiation abilities to build strong relationships and provide ongoing
performance development to optimize results and exceed sales quotas. Brings demonstrated business acumen and
in-depth understanding of the national consumer to steer goal setting and problem resolution for clients. Offers
experience in developing direct reports to maximize regional consumer education to drive company growth.
AREAS OF EXPERTISE
Client Acquisition
Territory Management
Professional Development
Employee Training /Coaching
Strategic Partnerships
Sales Plans & Forecasts
Negotiation & Communication
Business Leadership & Development
MS Office Suite
Personnel Management
Customer & Vendor Relations
Productivity & Revenue Growth
CAREER DEVELOPMENT
CANADIAN REGIONAL DEMONSTRATION MANAGER AUGUST 2005 – JANUARY 2013
Mars Petcare / Nutro Products
Brought on board to ensure the effectiveness of the demonstration program within Canada. Managed strategic
development, training and implementation to optimize consumer education and conversions. Drove sales,
consistently providing direction, support and motivation to 12 direct associates and 300+ indirect retail
professionals. Performed end to end recruitment operations and key account management.
• Implemented sales strategies within the Territory Demonstration Management team, ensuring team practices
were in alignment with company approved tactics.
• Ensured Territory Demonstration Managers executed effective scheduling, utilizing exception reports,
conversion data, and scheduling techniques, as well as overseeing recruitment efforts.
• Collaborated with Sales District Manager to optimize consumer awareness and increment sales through
analyzing peak business hours to ensure appropriate store coverage.
• Increased team engagement through active participation in Group Employee Training Seminars providing
coaching and support for Canadian Territory Demonstration Managers and Pet Nutrition Specialists Associates
• Oversaw Pet Nutrition Specialist performance and training, ensuring best practices were upheld through
supervising hiring, performance feedback, and scheduling processes.
• Aided overall improvement and consistent growth of Canada’s demo program through providing
recommendations top the Demonstration Strategy Manager.
• Identified growth opportunities, store coverage strategies, and areas of risk/opportunity through collaboration
with Canadian Senior Leadership team.
Key Accomplishments:
• Successfully performed budget management of $1M Canadian demo financial plan, supervising all business
expenses.
• Drove overall sales growth through developing and implementing effective consumer education initiatives and
in store demonstration events.
• Improved team operations through developing performance management documents, including direct reports,
feedback reports, formal quarterly feedback, annual performance reviews, and designing training programs.
3. TYNNA MCCHESNEY PAGE 2
CAREER DEVELOPMENT CONTINUED…
TERRITORY DEMONSTRATION MANAGER – EASTERN CANADA AUGUST 1998 – AUGUST 2005
Nutro Products
• Increased profit through organizing strategic go campaigns the focused on growth strategies.
• Enhanced company operations through providing comprehensive sales reports that included budget recommendations
and analytical forecasting.
• Fostered the professional training and development to a team of 100+ pet nutrition specialist conducting sales events
in Ontario, Quebec, and Atlantic Provinces through consistent meeting seminars and one on one in store product
training, leadership and motivation.
• Ensured overall growth of major independent and national accounts, such as Petcetera and Petsmart, through assuming
responsibility of all associate training, scheduling, and development.
• Organized, planned and facilitated six monthly associate meetings, emphasizing company best practices through
educating professionals on the latest marketing campaigns, the newest company philosophies, policies, and
procedures.
• Performed supervision of end to end recruitment process, including phone screening and in person interviews with
prospective candidates.
• Closely collaborated with Regional Territory Manager to increase sales by focusing on individual store development
and specified sales campaigns.
• Trained associates on all HR legislations inkling new hire orientation, annual performance reviews, and disciplinary
action and termination.
• Oversaw individual accounts to ensure associates were fostering and maintaining positive client relationships.
Additional Professional Experience:
NATIONAL TRACK & TRADE OFFICER JANUARY 1992 – JULY 1998
Canada Post
AWARDS AND ACHIEVEMENTS
2008 – “Outstanding Leadership Award” in North America (Recognized for team leadership and team engagement)
2005, 2006- Demo Division “Master of Demo Meetings of Group Canada Region” (Recognized for the planning and
execution of best team training meetings in the Region)
2006 - Demo Division “Territory Demo Manager of the Group Canada Region” (Recognized as the best team leader
of the region)
2003 – “Teamwork Together we win” Southeast/Canada Region” (recognized for being the best team player)
2000, 2001, 2002 – Demo Division “Best Overall Demo Program Southeast/Canadian Region” (Recognized for Best
Demo Team, best team engagement, best store coverage, best training meetings and best attendance and overall
execution)
2001, 2004, 2005, 2006 – Demo Division “Territory Demo Manager of the Year” North America (Recognized for Best
Team Manager, Best team engagement, best leadership of team, best team training and overall management)
EDUCATION & PROFESSIONAL DEVELOPMENT
SECONDARY HIGH SCHOOL DIPLOMA – Darcy McGee, Quebec
BUSINESS ADMINISTRATION AND MANAGEMENT – Darcy McGee, Quebec