Beth Aust has over 20 years of experience in the biopharmaceutical industry, currently serving as the Director of US Eye Care Sales Training at Allergan. She leads a team that develops training programs to educate the sales force on new products and selling strategies. Under her leadership, training programs have significantly improved sales effectiveness. Previously, she held sales and sales management roles at Pfizer where she consistently ranked in the top performers. She has a proven track record of developing people and launching new initiatives to drive organizational success.

1. BETH AUST
62 Balboa Coves Newport Beach, CA 92663 C - (949) 533-6786 BethEAust@icloud.com
DIRECTOR, TRAINING & OPERATIONS
BioPharma & Device Expertise
PROFESSIONAL EXPERIENCE
Allergan, Inc. November 2006 to present
Director, US Eye Care Sales Training (Jan 2012 to present)
Responsible for executing an enduring sales training platform within Eye Care and Retina businesses to include sales representative
training and curricula across all levels of tenure. Provide leadership training for District Managers and Region Directors while leading
and developing a team of 4 field training managers and 2 national training managers. Spearhead critical organizational initiatives,
manage an annual budget of a $6.4M; prioritize allocation across project management initiatives, head count, training courses and
drive alignment with marketing, MLR and other cross functional groups.
Accomplishments and Current Initiatives
• Developed successful Eye Care Sales Training platform, business plan and overall deployment in response to significant
organizational changes
• Immersed Eye Care business in the Challenger Sale model through gaining buy-in across all levels of leadership, engaging
marketing in developing business insights
• Led Restasis Sales Training Launch into Primary Care market with strong success
• Led Commercial organizational effort through collaboration with IT, IS and commercial training to develop technical software,
user testing, training modules, classroom training curricula and implementation across all BUs for multiple projects
• Branded US Eye Care Sales Training into “grove” which created compelling vision tied to business needs, culture and values
Training Curricula
Developed new courses to meet business needs:
• Leading and designing Director Development Program, 2016
• Developed Legacy/CCOA Training course – Sales Executives 10+ year tenure
• Emerging Leader Development Program (ELDP) – fresh perspective on relevant leadership courses, IDP and career pathing
• Created on-going Challenger workshops and materials
• Designed an Effective Communication course in order to pull through underutilized approved marketing tools and resources
• Implemented KOL strategy for Physician Perspective sessions in order to drive key messages and align with marketing
• Initiated Presentation Skills session for Eye Care Marketing
• Identified Sales Training gaps through external needs analysis and developed comprehensive plan to address needs
Leadership Development
• Hired, trained and developed 25+ field training managers who were promoted to differing roles within the organization
• Hired, trained and developed corporate training managers who were promoted to differing roles within the organization
• Certification in Manifestations of Leadership course, led course among South/North Region Area Managers/Region Directors
• Developed Change Management workshops in preparation for significant organizational changes
National Training Manager, US Eye Care (Nov 2006 through Jan 2012)
New sales representative training and leading and developing a team of 12 nationally based Field Training Managers, on training and
coaching skills to align performance for success in leading sales results through Rx Advantage Selling Principles and Insights
Discovery Color Energies
Accomplishments
Leadership
• 19 Eye Care field sales representatives have been promoted to Field Training Manager
• Partner with leadership vendor, Development Dimensions Inc (DDI) on developing high potential sales representatives, field
training managers and area managers to build leader competencies
o Present assessment results to sales leadership, identify trends and areas of opportunity to develop leader competencies
• Key training lead for Executional Excellence Initiative, Pull Through Execution Team, Plateau Learning Management System
selection process and US Eye Care launch
• ZINC Approver for Managed Markets Initiative

2. Resume: Beth Aust
• Implemented successful US Eye Care BEACON launch as Field Super User
Sales Training
• Restructured Basic and Foundational US Eye Care training programs in 2009
o Achieved 83% effectiveness for Basic Training
 Outperformed pharmaceutical benchmark 41% and Allergan benchmark 12%
 Business Results, Job Impact, Learning Effectiveness 30% greater than pharmaceutical benchmarks
• Implement Rx Advantage selling model, Insights curriculum and listening workshop now utilized in other parts of Allergan
• Implement sales force effectiveness measures for new sales representatives
o Improved Foundational Training effectiveness up to 15% from week one to week two
o Negotiated 10% reduction in vendor cost
• Developed Managed Markets Training Modules for Allergan Commercial organization
o Identified gaps through Execution Excellence initiative
o Created Introduction to Managed Care, Medicare-Medicaid Selling, Reimbursement Messaging and Data Analysis
Learning Modules
• Training Certifications
o Emotional Intelligence, 2016
o Leadership is a Choice, Charlie Sheppard 2016
o Franklin Covey, Trust, 2015
o The Challenger Sale, 2013
o HPI – Corporate Athlete, 2012
o Bob Pike, Train the Trainer, 2008 & 2014
o Situational Leadership, 2010
o Insights Discovery Color Energies, 2008
Pfizer, Inc. September 1996 to November 2006
Assistant Regional Manager
Southern California Cardiovascular Region (June 2003 to November 2006)
Interviewing, hiring/training new representatives; coaching representatives on field rides to improve sales skills/drive new business
• Ranked #2 (of 7 regions) Management Team Nationwide for 2005
• Ranked #1 (of 7 regions) Management Team Nationwide for Second Semester 2003 and 2004
• Divisional Contest Winner - #1 in the Nation for driving Norvasc sales in 2003 and 2004
• Trained and coached 25 new representatives through 18, two week Initial training classes
District Manager
Acted as interim district manager, responsible for coaching ten sales representatives. Effectively planned and executed Kick off, Plan
of Action, Call Planning and Best Practices meetings for Palm Springs and Riverside Districts
• Won “Get After It” District Contest for growing Lipitor market share by 13%
• Riverside District Ranked #13 of 210 Districts. New sales representatives ranked in top 5% of national training class
Institutional Healthcare Representative
Pfizer Labs Division - Portland, Oregon (April 2001 to June 2003)
Responsible for driving sales with Oregon Health Sciences University Hospital, Portland VA Hospital and Kaiser Medical Clinics
• Attained #1 (out of 78) for First Semester 2003; Top 15% (out of 78) for 2002; Awarded #3 Runner-up for 2001
• Attained #1 Lipitor Rank in the country during adverse market circumstances
Professional Healthcare Representative
Parke Davis Pharmaceutical/Pfizer Inc. - Phoenix, Arizona (September 1996 to April 2001)
• Ranked in the Top 10% (out of 55) in Sales Force for 1998, 1999 and 2000
• Awarded Top Representative in the Phoenix District (out of 10) for 2001
Marketing Rotation
Parke Davis Pharmaceutical - San Mateo, CA (September 1999 to February 2000)
• Served as interim Accupril Marketing Manager for the Western Region
• Strategically placed Physician Advisory Board meetings according to NDC market trends to increase Lipitor market share in
high MediCal markets. Participated in market research to drive Accupril and Rezulin sales

3. Resume: Beth Aust
• Participated in Leadership Development Initiative (one of 15 out of 175), Western Region
Eastman Kodak Company September 1994 to September 1996
Office Imaging Group
EDUCATION
Bachelor of Science, University of Oregon - Double Major: Finance and Management GPA 3.0