This document provides an overview of Facebook and Twitter, the two largest social media platforms. It describes Facebook as the largest social network with over 300 million active users, where people can connect with friends and share photos, videos, and updates. Twitter is summarized as a free messaging tool to stay connected in real-time through short 140-character tweets. The document outlines key features of each platform such as profiles, groups, hashtags, and tools for scheduling posts and analyzing engagement.

1. Social Media 101:Facebook & Twitter

2. Facebook

3. FacebookWhat is it?Largest social network on the planet with over 300 million active users (or the 5th largest country in the world).A place to connect with and share your life with friends, family, organizations or complete strangers.

4. FacebookWhy should I use Facebook?Facebook has become the global social networking standardNot just for college students & 20-somthings anymoreConnect to friends, family or organizationsShare comments, photos, videos, games, recommendationsFastest growing segment: Women over 55- InsideFacebook.com

5. FacebookProfile FeaturesApplicationsPhoto GalleriesEventsDiscussionsLinksNotesPrivacy Settings

6. FacebookFacebook FeaturesFan PageGroup Page

7. Twitter

8. TwitterWhat is it?Twitter is a free social-messaging tool for staying connected in real-time. It is sometimes called a "micro-blogging service" that enables its users to send and read other users' short (140-character) updates, known as tweets.- Beth Harte, Ann Handley - MarketingProfs

9. TwitterWhy should I use Twitter?Connect to people with similar interestsCommunicate your opinions, thoughts or expertiseFind out what other people are sayingResearch

10. TwitterTwitter Lingo@ - Public message to anyone on Twitter. Use the "@" symbol:D– Private (direct) message to someone who follows you. Use the "D" symbol followed by a space:

11. TwitterTwitter LingoRT - To repeat or repost a tweet that someone else posted use "RT”# - Hashtags are used to keep track of conversations that are happening within Twitter (#azcardinals, #idol, #cat09)http://twittonary.com/

12. TwitterGetting StartedWrite a good personal bioAdd your photoCustomize the background

13. TwitterFollowing People & BusinessesDo a topical search on subjects you are interested in (Suns, @cschandler, Lost…) at search.twitter.com & follow those profilesLook at the people that are your connections are followingTwitter directoriesWeFollow.comTwellow.com

14. TwitterToolsTwitter managementTweetdeckHootsuiteUberTwitter (BlackBerry)URL shortenersTinyURL.comBit.lyTwitScoop.comExhaustive list of Twitter applications:http://www.squidoo.com/twitterapps

15. Connecting Twitter & Facebook

16. Connecting Twitter & Facebook

17. Thank You!Kory Kreditkory@ConnectionPnt.com480.463.4711Twitter: @korykreditLinkedIn: www.linkedin.com/in/korykwww.ConnectionPointInteractive.com