These are my slides from a workshop on using Twitter and Facebook for community engagement, presented at the Delaware County Daily Times June 30, 2011.
This is the presentation for my "Twitter for Journalists" workshop. For the accompanying handout, check my blog: http://stevebuttry.wordpress.com/2009/07/09/twitter-tips-for-journalists/
These are my slides from a workshop on using Twitter and Facebook for community engagement, presented at the Delaware County Daily Times June 30, 2011.
This is the presentation for my "Twitter for Journalists" workshop. For the accompanying handout, check my blog: http://stevebuttry.wordpress.com/2009/07/09/twitter-tips-for-journalists/
A bare-bones, basic look at Twitter and how students can begin to use it effectively in their transition from professional students to professional public relations practitioners... advertisers... news reporters... photographers...
This is a presentation that I put together as a follow-up to my September 2008 Twitter training at the Online News Association's annual conference (available here: http://bit.ly/ONA08-LAB). Much has changed in the Twitter landscape (namely, the proliferation of apps and the growth of the community as a whole), however, certain things remain constant no matter what: setting goals and developing strategies, managing your brand and producing good content will always be key. That's what I cover here.
A really concise and action oriented guide to using twitter more effectively targeted at novice users, particularly media folk by someone who has done A LOT of twitter training.
These are the slides for my presentation on using Twitter for journalism for the Iowa High School Press Association in Iowa City on Oct. 29, 2009. The handout for my workshop is on my blog: http://bit.ly/SstLO
For those new to marketing on social media, you may feel like you are walking around blind deciding what to post. This presentation provides best practices that will guide you through posting across all social media networks. You will learn about the rule of thirds and RITE content, how to get your tone right, when to post, and things to watch for when scheduling posts.
Carla Zanoni, executive emerging media editor at The Wall Street Journal, offers tips to journalists on how to use social media to identify and find their audience, authentically connect with them, manage the noise on social media, and measure success on social media. It is accompanied by a handout, "Optimizing Your Social Media." She prepared this presentation and the handout for Philadelphia NewsTrain on Nov. 13-14, 2015. NewsTrain is a training initiative of Associated Press Media Editors. More info: http://bit.ly/NewsTrain
A bare-bones, basic look at Twitter and how students can begin to use it effectively in their transition from professional students to professional public relations practitioners... advertisers... news reporters... photographers...
This is a presentation that I put together as a follow-up to my September 2008 Twitter training at the Online News Association's annual conference (available here: http://bit.ly/ONA08-LAB). Much has changed in the Twitter landscape (namely, the proliferation of apps and the growth of the community as a whole), however, certain things remain constant no matter what: setting goals and developing strategies, managing your brand and producing good content will always be key. That's what I cover here.
A really concise and action oriented guide to using twitter more effectively targeted at novice users, particularly media folk by someone who has done A LOT of twitter training.
These are the slides for my presentation on using Twitter for journalism for the Iowa High School Press Association in Iowa City on Oct. 29, 2009. The handout for my workshop is on my blog: http://bit.ly/SstLO
For those new to marketing on social media, you may feel like you are walking around blind deciding what to post. This presentation provides best practices that will guide you through posting across all social media networks. You will learn about the rule of thirds and RITE content, how to get your tone right, when to post, and things to watch for when scheduling posts.
Carla Zanoni, executive emerging media editor at The Wall Street Journal, offers tips to journalists on how to use social media to identify and find their audience, authentically connect with them, manage the noise on social media, and measure success on social media. It is accompanied by a handout, "Optimizing Your Social Media." She prepared this presentation and the handout for Philadelphia NewsTrain on Nov. 13-14, 2015. NewsTrain is a training initiative of Associated Press Media Editors. More info: http://bit.ly/NewsTrain
These are slides for a program I will be doing for the Committee of Concerned Journalists and Georgetown University for visiting Portuguese journalists.
These are the slides for my Feb. 13 workshop for the Mid-America Press Institute. For my Twitter tips for journalists, newsroom leaders and for Twitter time management: http://bit.ly/nNhzo http://bit.ly/7CJyFm http://bit.ly/877oj http://bit.ly/9BsroD
These are my slides for three presentations on Twitter for groups of journalists this week in Ottawa. For a handout on my Twitter tips for journalists: http://bit.ly/nNhzo
Social Media And Public Health CommunicationsSevans Strategy
A basic "101" overview of using social media in communicating about public health and during public health crisis situations. Targeted towards PIOs at state and county levels.
Are you looking for a primer on Twitter? Do you work in the human resources profession? If so, this recent presentation to the Northern California HR Association (NCHRA) is what you've been looking for.
This collection of slides is an overview of the most popular, as well as the most useful, Twitter applications. It begins by outlining some of the many tools available to enrich your Twitter experience such as mobile phone apps, desktop programs, and web-based extensions. It then moves on to explain best practice when expanding the list of people you follow, as well as getting others to follow you. Finally, there is an over view of the "Twang" (Twitter's foreign language) that you will in counter. #awesome!
These are slides for a class on updating communication ethics codes. Here's a blog post with some points and links related to the class: https://stevebuttry.wordpress.com/2015/11/19/slides-and-links-on-mass-communication-codes-of-ethics/
These are slides for a workshop I am doing for the Pottstown Mercury
I ’ll make the point that Twitter use needs to be part of an overall social media strategy. While Twitter may be the most valuable tool right now for breaking news, other tools are also valuable and you need to use them in breaking news. And your breaking news strategy needs to be part of an overall strategy that uses social media effectively.
We ’ll start with some examples of why Twitter is a valuable breaking-news tool. Most will, of course, remember that Twitpic had the first shot of the Hudson landing.
We ’ll also discuss the Denver plane crash that Mike Wilson survived and how the media missed an opportunity by not using Twitter.
The next several slides will illustrate points from my February case study of how @statesman used Twitter effectively in the story of the terrorist plane crash into the IRS building in Austin.
I ’ll use the next several slides in a discussion of how Bill Doskoch used Twitter on a more routine (and amusing) daily story.
I ’ll encourage questions during the webinar, but will also field them, time-permitting, at the end.