TV Advertising Analysis Monthly Report – July 2015
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of July 2015. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of May 2015. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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TV Advertising Analysis Monthly Report – September 2015
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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TV Advertising Analysis Monthly Report – Aug 2015
According to the August 2015 TV analysis monthly report:
- Airtime minutes for advertising increased by 2% compared to July 2015 and by 40% compared to August 2014.
- The top three categories by share of advertising minutes were food, personal care, and telecom.
- The top three players by share of advertising minutes were Unilever Pakistan, Procter & Gamble, and Coca Cola.
- News and entertainment were the top two genres by share of advertising minutes at 45% and 38% respectively.
TV Advertising Analysis Monthly Report – June 2015
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of June2015. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
TV Advertising Analysis Monthly Report – April 2015
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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TV Advertising Analysis Monthly Report – Feb 2015
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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- The top three categories by share of advertising minutes were food, personal care, and telecom.
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of February 2015. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
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DATA SOURCE: MEDIA BANK PAKISTAN
BASE: Spot TVC’s
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Research Methodology:
This research reports minutes of Corporate Commercial Air Time on Cable in-house channels. It does not include advertisers like Real Estate, Beauty Parlours and other similar categories.
To monitor a network a single head-end is selected per city. For Example in Lahore DiGi Network is being distributed by 14 head-ends that airs similar transmission, in such cases, only a single head-end is monitored that will give 100% error free monitoring report.
Coverage Summary
Total Cities: 16
Total Head-ends: 93
In-House Channels: 400+
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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SOURCE: A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
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Research Methodology:
This research reports minutes of Corporate Commercial Air Time on Cable in-house channels. It does not include advertisers like Real Estate, Beauty Parlours and other similar categories.
To monitor a network a single head-end is selected per city. For Example in Lahore DiGi Network is being distributed by 14 head-ends that airs similar transmission, in such cases, only a single head-end is monitored that will give 100% error free monitoring report.
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Total Cities: 16
Total Head-ends: 93
In-House Channels: 400+
Data Source: Ozone Soution, Ozone is the only company in Pakistan to provide tracking of In-House Cable Channels.
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To monitor a network a single head-end is selected per city. For Example in Lahore DiGi Network is being distributed by 14 head-ends that airs similar transmission, in such cases, only a single head-end is monitored that will give 100% error free monitoring report.
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Pakistan - Tv Monthly Report August’13
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of August 13. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY bases.
TV Advertising Analysis Monthly report - november 16
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of October 2016. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
TV Advertising Analysis Monthly Report – MARCH 2017
This document provides a monthly TV analysis report for March 2017. It summarizes the top advertising categories, players, brands, channels and time bands. The key findings are:
- Beverages were the top advertising category with 28% of ad minutes. The top players were brands 1, 2 and 3 with 28%, 13% and 13% of minutes respectively.
- Advertising minutes in March 2017 increased 20.29% compared to March 2016 and 2.76% compared to February 2017.
- News programming received the highest share of advertising at 45% while entertainment was second highest at 40%. Prime time bands from 7-10pm received the most advertising.
Radio Advertising Industry Snapshot – April 2015
A snapshot of the Radio Industry – April 2015. Find out who’s leading the industry with radio campaigns? Who’s getting the best return from radio?
RADIO INDUSTRY REPORT gives the overall picture of advertising on RADIO during the month of April 2015. It covers top advertisers, categories, brands and FM Channels and their % share in total advertising in terms of minutes. The report also focuses on share of FM channels, share of each genre and ad-spend split over the time slots.
Data Source: MediaMiles
Pakistan Tv Industry Monthly Report July 2013
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of July 13. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY bases.
Tv Analysis Monthly Report June-August 2014
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of Jun-Aug 2014. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
The Deloitte Consumer Tracker Q1 2016
The latest Deloitte Consumer Tracker shows a degree of caution returning to the sector as confidence falls.
Learn more:
http://deloi.tt/1VS7zYE
Pakistan Tv Analysis Monthly Report December’13
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of December 2013. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
Tnc q4 2015_earnings_presentation_final
Tennant Company reported financial results for the fourth quarter and full year of 2015. For Q4 2015, net sales were $205.9 million with organic sales growth of 0.2%. Net earnings were $0.93 per diluted share on an adjusted and constant currency basis, equal to the prior year quarter. For the full year, net sales were $811.8 million with organic growth of 4.3% and net earnings were $3.00 per diluted share on an adjusted and constant currency basis, up 11.1% over the prior year. Looking ahead, Tennant expects 2016 net sales between $795-$825 million and EPS between $2.25-$2.55. The company remains committed to
Cable TV Advertising Analysis – May 2015
Research Methodology:
This research reports minutes of Corporate Commercial Air Time on Cable in-house channels. It does not include advertisers like Real Estate, Beauty Parlours and other similar categories.
To monitor a network a single head-end is selected per city. For Example in Lahore DiGi Network is being distributed by 14 head-ends that airs similar transmission, in such cases, only a single head-end is monitored that will give 100% error free monitoring report.
Coverage Summary
Total Cities: 16
Total Head-ends: 93
In-House Channels: 400+
Data Source: Ozone Soution, Ozone is the only company in Pakistan to provide tracking of In-House Cable Channels.
Tổng quan kinh tế vĩ mô Việt Nam đến 2015
- The global economy slowed in 2015 due to weaker growth in emerging and developing economies. However, Vietnam's economy grew faster than regional peers, achieving 6.7% GDP growth.
- FMCG sales in Vietnam grew 4.9% in 2015, driven by strong volume growth. Beverages was the best performing category. Rural areas saw stronger recovery than urban.
- Online shopping is growing in Vietnam, with over 50% of internet users making online purchases. However, most only shop online twice a month. Retailers need to better differentiate their online brand and experience.
Radio Advertising Industry Snapshot – January 2015
A snapshot of the Radio Industry – January 2015. Find out who’s leading the industry with radio campaigns? Who’s getting the best return from radio?
RADIO INDUSTRY REPORT gives the overall picture of advertising on RADIO during the month of January 2015. It covers top advertisers, categories, brands and FM Channels and their % share in total advertising in terms of minutes. The report also focuses on share of FM channels, share of each genre and ad-spend split over the time slots.
Analysis: Media Miles – Radio Tracking
Note: Ad volume is based on minutes and ad occurrences. The figures should be taken only as indicative not as absolute figures.
Radio Advertising Industry Snapshot – March 2015
A snapshot of the Radio Industry – March 2015. Find out who’s leading the industry with radio campaigns? Who’s getting the best return from radio?
RADIO INDUSTRY REPORT gives the overall picture of advertising on RADIO during the month of March 2015. It covers top advertisers, categories, brands and FM Channels and their % share in total advertising in terms of minutes. The report also focuses on share of FM channels, share of each genre and ad-spend split over the time slots.
Data Source: MediaMiles
The Deloitte Consumer Tracker Q3
Consumer confidence in the UK saw its largest quarterly increase in 18 months according to Deloitte's Consumer Tracker. Five of the six measures that make up the confidence index rose between Q2 and Q3 2016, with strong gains in confidence around job security, opportunities, and career progression. However, confidence in London fell and remains lower than a year ago. Retail sales growth has continued into Q4 2016 supported by low unemployment, inflation, and interest rates. While economic fundamentals remain positive, uncertainties around Brexit and potential higher inflation in 2017 could pose future challenges to consumer spending.
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TV Advertising Analysis Monthly Report – MARCH 2017
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Print Media Analysis September- 2017
The document summarizes advertising data collected by Mediatrack from print media in various regions of Pakistan. It provides data on the share of advertising spend across various categories like government organizations, mobile operators, banks, automakers, consumer goods companies, and others. For each category, it shows the top advertisers and their percentage of total advertising spend. The data covers advertising in both English and Urdu newspapers as well as magazines from major cities in Pakistan.
Radio Advertising Industry Snapshot – September 2017
This document analyzes radio advertising data from September 2017. It finds that telecom advertising had the largest share of total minutes. The Coca-Cola Export Corporation and Pepsi-Cola International were the top two advertisers. Coke Studio and Pepsi were the top two brands advertised. The analysis also breaks down advertising by city, time slot, and individual radio stations to identify patterns in brand clutter and average daily advertisements. Karachi had the largest share of total advertising and most advertisements per day. Morning and evening time slots attracted the most advertisers across all cities.
Print Media Analysis August 2017
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period August 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
Print Media Analysis July 2017
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period July 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
Radio Advertising Industry Snapshot – July 2017
A snapshot of the Radio Industry – July 2017. Find out who’s leading the industry with radio campaigns? Who’s getting the best return from the radio?
RADIO INDUSTRY REPORT gives the overall picture of advertising on RADIO during the month of July 2017. It covers top advertisers, categories, brands and FM Channels and their % share in total advertising in terms of minutes. The report also focuses on the share of FM channels, share of each genre and ad-spend split over the time slots.
Data Source: MediaMiles
Radio Advertising Industry Snapshot – June 2017
A snapshot of the Radio Industry – June 2017. Find out who’s leading the industry with radio campaigns? Who’s getting the best return from the radio?
RADIO INDUSTRY REPORT gives the overall picture of advertising on RADIO during the month of June 2017. It covers top advertisers, categories, brands and FM Channels and their % share in total advertising in terms of minutes. The report also focuses on the share of FM channels, share of each genre and ad-spend split over the time slots.
Data Source: MediaMiles
Print Media Half Yearly Report Jan-Jun 2017
PRINT INDUSTRY REPORT gives the overall picture of advertising in Newspapers and Magazines for the period Jan-June 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
Radio Advertising Industry Snapshot – May 2017
A snapshot of the Radio Industry – May 2017. Find out who’s leading the industry with radio campaigns? Who’s getting the best return from the radio?
RADIO INDUSTRY REPORT gives the overall picture of advertising on RADIO during the month of May 2017. It covers top advertisers, categories, brands and FM Channels and their % share in total advertising in terms of minutes. The report also focuses on the share of FM channels, share of each genre and ad-spend split over the time slots.
Data Source: MediaMiles
Print Media Analysis May 2017
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period May 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
TV Advertising Analysis Monthly Report – April 2017
JOINT RESEARCH STUDY OF PAS AND Media Monitors PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of April 2017. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots.
Print Media Analysis April 2017
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period April 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
Print Media Analysis March 2017
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period March17. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: Media Track
Mobile StatPack
This document is a mobile statpack from eMarketer that provides statistics and forecasts about mobile device usage, mobile commerce, and mobile marketing in the United States. It contains information on topics such as the reach of mobile devices, the growth of mobile shoppers and buyers, the influence of mobile on commerce, and metrics related to mobile commerce performance. The statpack is broken into three sections on mobile device reach, mobile shoppers and buyers, and mobile commerce influence and performance, and provides charts, statistics, and forecasts on each topic.
Afghan media analysis Jan 2017
Data Source: MediaTrack Pakistan
– Mediatrack monitor the top 15 TV Channels that covers more than 95% of total TV spend.
– In Afghanistan Government, Juices/Energy Drinks and Telco are amongst top 3 categories.
– Tolo TV, Shamshad and 1 TV are top 3 TV channels in afghanistan for the month of January.
– Pakistani players have 4% share of spend in total afghan market.
– Many Pakistani brands are operating in Afghanistan or its media releases from Pakistan like Unilever, Coke, Nestle, Huawei, Samsung, etc.
– 6:00 PM to 10:00 PM is most popular and high rated time-slots.
Print media analysis January 2017
This document summarizes print media analysis data from January 2017 in Pakistan. It monitors advertisement data from major publications in various regions of Pakistan, focusing on branded advertisements in English, Urdu and regional publications. It provides data on the percentage market share of major newspapers, magazines, banks, mobile operators and smartphone brands that advertised in January 2017. The data helps analyze trends in print media advertising across various industries in Pakistan.
Print Media Analysis December2016
Print Industry Report gives the overall picture of advertising on Newspapers and Magazines for the period Dec 16. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
TV Advertising Analysis Monthly Report – December 2016
A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of November 2016. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers on YOY basis.
Print Media Industry Yearly Analysis 2016
Annual PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period Jan-Dec’16. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Print Media Analysis October 2016
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period October 2016. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: MediaTrack Pakistan
Print Media Analysis July 2016
PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period July 2016. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising.
Data Source: MediaTrack Pakistan
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TV Advertising Analysis Monthly Report – July 2015
- 1. TV Analysis Monthly Report July 15
- 2. * July 2015 Airtime has Decreased by -12% as compare to June 2015. Total Minutes of Advertising Trend Analysis Comparison June 15 - July 15 Jun-15 Jul-15 391,616 343,912
- 3. * July 2015 Airtime has increased by 4% as compare to July 2014. May 14 May 15 Trend Analysis Comparison July 14 - July 15 Total Minutes of Advertising July 14 July 15 328,492 343,912
- 4. TOP 10 CATEGORIES % Share of Advt. Minutes 19% 16% 11% 10% 9% 5% 5% 2% 2% 2% 18%
- 5. TOP 10 ADVERTISERS % Share of Advt. Minutes 13% 5% 4% 4% 4% 3% 3% 3% 3% 2% UNILEVER PAKISTAN PROCTER & GAMBLE QMOBILE TELENOR PAKISTAN PEPSI COLA RECKITT BENCKISER ENGRO FOODS NESTLE PAKISTAN COCA COLA SAMSUNG
- 6. TOP 15 BRANDS % Share of Advt. Minutes 2% 2% 2% 2% 2% 2% 2% 2% 1% 1% 1% 1% 1% 1% 1%
- 7. Top 15 Channels Across All Genre - % Share of Advt. Minutes 4% 4% 4% 3% 3% 3% 3% 3% 3% 3% 3% 3% 3% 3% 2%
- 8. Top 15 Prime Time Channels – Across All Genre Prime Time (19:00 - 22:59) % Share of Advt. Minutes 4% 4% 3% 3% 3% 3% 3% 3% 3% 3% 3% 3% 3% 2% 2%
- 9. Genre Split in July 15 % Share of Advt. Minutes NEWS 43% ENT 43% MUSIC 5% KIDS 3% SPORTS 2% MOVIES 2% HEALTH 1% FOOD 1%
- 10. Time Band Split July 15 % Share of Advt. Minutes Late Night (00:00 - 05:59) 14% Morning Time (06:00 - 11:59) 23% After Noon (12:00 - 16:59) 23% Evening Time (17:00 - 18:59) 12% Prime Time (19:00 - 22:59) 23% Late Prime Time (23:00 - 23:59) 5%
- 11. THE END For query on DATA, please contact: MEDIA BANK For other queries, please contact PAS at: secretariat@pas.org.pk Mr. Chander Kant chander.k@mediabank.net.pk 0343-2330696