This document discusses the rise of mobile technology and apps. It notes that there are now more smartphones than computers, showing we have entered the post-PC world where smartphones are more important. It discusses how location-based marketing, beacons, and apps can provide directions, allow automatic check-ins for contests, and display information like bar wait times. It also mentions drones and how apps are increasingly replacing mobile web use. The document advocates for event apps that save organizers time rather than add work, emphasize simplicity over advanced features, and improve experiences for attendees and exhibitors. It discusses pulling and pushing content between websites and apps. It concludes with contact information for Allan Isfan, the CEO.

1. Allan Isfan, CEO
Mobile > web
App > Mobile

2. The Day things Changed

3. http://www.youtube.com/watch?v=aXV-yaFmQNk&feature=youtu.be
EVERYONE

4. 4
There are now more
smartphones than
computers!
We’re well into the post PC world where smartphones
matter more than computers

5. 5
http://www.nielsen.com/us/en/insights/news/2014/mobile-
millennials-over-85-percent-of-generation-y-owns-
smartphones.html

6. Beacon = Future
• Location based
marketing
• Indoor/Outdoor
Directions
• Automatic check-in to
enter contests
• Traffic flow: display
shortest beer lines
6

7. Circet
7
http://youtu.be/9J7GpVQCfms
http://cicret.com/wordpress/

8. The Coming of the drones
8
https://www.youtube.com/watch?v=m2ThTb6iffA

9. 9
Apps are eating mobile web

10. Event App Manifesto
10
Save organizers time, not add work1
Direct profit rather than add cost
Simplicity > advanced features
Improve the experience of attendees &
exhibitors
Year Round
2
3
4
5
http://myeventapps.com/2015/01/13/event-app-manifesto-2015/

11. Pulling Content from your site
11

12. Pushing Content to your WP site
12

13. SuperApp
13
Year round AGM (Convention)

14. Getting your board on board (this is funny)
14
https://www.youtube.com/watch?v=reEOSt9Qhgo

15. 15
Mobile: +1 613-799-6300
allan.isfan@favequest.com
twitter: @isfan
linkedin: linkedin.com/in/allanisfan
Allan Isfan, CEO