SlideShare a Scribd company logo
Social Intranet
www.luisdelbarrio.com
1
2
    Most of big companies are
 fragmented, what blocks their
capacity to spread good ideas.
                                     Andrew McAfee,
    in his book «Collaborative tools for your Organization s
                                      toughest Challenges»
3
4
    When we face challenge at work we
      tend to rely closely on our closest
        colleagues. If we want novelty &
     innovation we need to look further.
                                                 Mark Granovetter
       author of «The Strenght of weak ties; the network theory revisited
5
If knowledge of its employees is the most
important asset a company has…


…but people cannot share it efectively because…


    …their company is highly fragmented…


 …and their internal systems don   t help to
 locate & share knowledge…
…THEN, they need to spend a lot of   time and effort…
      …figuring out where to find the right

    people/information/answer…
…forced to
become
detectives…
…because time is the
scarcest asset they have…
…they rely only on their
       TEAM…
   …obtaining always
   the same answers…
My

World
…limiting creativiy   & innovation…
…and reinventing the wheel…
over, and over, and over
         again
THE GOAL
Foster creativity,
innovation &
productivity in the
workplace with a Social
Intranet
Col.laboration
80% of people with
Internet access in has
The average user UK
use different accounts,
2,2 Social Media Sites
69 friends
Connects Several times
a day
Comscore, february 2010
Only 5% of companies have a Social
  Network for their employees
Col.laboration
Document Ping-Pong

      People try to
      collaborate by sending
      & Replying e-mails
      with different versions
      of the same document
Managers become bottlenecks in
employee to employee communication
                 C
The CC: Effect
But why...
Employees don´t use social media tools
within their company, to share with their
colleagues…

     …the same way they use Social Networks in
     their private life to stay connected with their
     friends and contacts
90% is people
10% is Technology
Early adopters tended to
be isolated from each other
But you have to
take care of the soil
Let them        Empower                Create a
                  your
Participate.   people
                                      trusted
                                  environment

Contribute.
Connect.
Rate.                    Encourage                Lead by
Comment.                 dialog                  example
 Make sure that anyone that
Empower                                      can participate can do so.
                                         
                       Create a
  your                                       Promote transparency.
                      trusted
people            environment               No censorship.
                                            Freedom of opinion


          Encourage                Lead by
          dialog                  example
Empower                  Create a
                           your
                                              trusted
                      people              environment




 Recognize de most               Encourage                Lead by
  active users.                   dialog                  example
Recognition is
  the primary driver for
  sharing.
Now let s talk about
the sexy part
Technology
Ease of use
and learning
Reach

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The Social intranet

  • 2. 1
  • 3. 2 Most of big companies are fragmented, what blocks their capacity to spread good ideas. Andrew McAfee, in his book «Collaborative tools for your Organization s toughest Challenges»
  • 4. 3
  • 5. 4 When we face challenge at work we tend to rely closely on our closest colleagues. If we want novelty & innovation we need to look further. Mark Granovetter author of «The Strenght of weak ties; the network theory revisited
  • 6. 5
  • 7. If knowledge of its employees is the most important asset a company has… …but people cannot share it efectively because… …their company is highly fragmented… …and their internal systems don t help to locate & share knowledge…
  • 8. …THEN, they need to spend a lot of time and effort… …figuring out where to find the right people/information/answer…
  • 10. …because time is the scarcest asset they have… …they rely only on their TEAM… …obtaining always the same answers…
  • 12. …limiting creativiy & innovation…
  • 13. …and reinventing the wheel… over, and over, and over again
  • 15. Foster creativity, innovation & productivity in the workplace with a Social Intranet
  • 17. 80% of people with Internet access in has The average user UK use different accounts, 2,2 Social Media Sites 69 friends Connects Several times a day Comscore, february 2010
  • 18. Only 5% of companies have a Social Network for their employees
  • 20. Document Ping-Pong People try to collaborate by sending & Replying e-mails with different versions of the same document
  • 21. Managers become bottlenecks in employee to employee communication C
  • 23. But why... Employees don´t use social media tools within their company, to share with their colleagues… …the same way they use Social Networks in their private life to stay connected with their friends and contacts
  • 24. 90% is people 10% is Technology
  • 25.
  • 26. Early adopters tended to be isolated from each other
  • 27.
  • 28. But you have to take care of the soil
  • 29. Let them Empower Create a your Participate. people trusted environment Contribute. Connect. Rate. Encourage Lead by Comment. dialog example
  • 30.  Make sure that anyone that Empower can participate can do so.  Create a your Promote transparency. trusted people environment  No censorship.  Freedom of opinion Encourage Lead by dialog example
  • 31. Empower Create a your trusted people environment  Recognize de most Encourage Lead by active users. dialog example Recognition is the primary driver for sharing.
  • 32.
  • 33. Now let s talk about the sexy part Technology
  • 34. Ease of use and learning
  • 35. Reach