The Presentation is more on Teenage children & kids on Career Advice and Motivational with clear view of my career profession as an Advertising Practitioner with CLIQUE.NIGERIA.

1. CAREER AND
MOTIVATIONAL
TALK
Delivered By:
Mr. Ayo Aminu rpa
GCEO, CLIQUE.NIGERIA
FOR TEEN STUDENTS
Thursday June 30, 2016

2. THE PRESENTATION SEQUENCE
• STEP 1: Brief introduction of self
• STEP 2: The Self Questioning
• STEP 3: About the agency
• STEP 4: The Career Advice
• STEP 5: Motivation for Life
• STEP 6: My Life Mission and Personal Experience Sharing
• STEP 7: Q & A

3. STEP 1:
Brief introduction of self

4. STEP 2:
The Self Questioning

5. The Self Questioning
• What profession do I intend to pursue?
• Why the profession?
• What influenced my choice?
• Science or Arts Classification…
• Which is superior?
• Why?
• Got talent...?

6. STEP 3:
About the Agency

7. Introducing…

8. i m a g i n a t i o n i n s i g h t+

9. Established over 20 years ago.
A full fledge indigenous integrated
marketing communications firm
An APCON certified Agency
A member of AAAN
CLIQUE.NIGERIA has grown exponentially into a solid
and strong agency that offers multitude of
services to topnotch clients.
 ABOUT US

10.  OPERATIONAL BASE:
• Headquarters in Kaduna
• Operational offices in Abuja & Lagos

12. What We Do

13. HOW WE DO IT…

14. Engr.
BABATUNDE O. ALOKOLARO
CHAIRMAN
AYOBAMI L. AMINU rpa –
CHEIF EXECUTIVE
MR. ROBERT BRUCE HAGAN
Group Head (Creative & Ops)MRS. AMINA OLADAYO
Asst. Manager Finance / Human Resources
MR. PATRICK ISIAKA
Asst. Manager, Public Relations &
Community Mobilisation
• At CLIQUE.NIGERIA, we invest in
talent and technology, combining that
with rapid response teams whose
works bring energetic meaning to the
phrase “personal service.”
• The possibilities are endless. All we
ask is the opportunity to serve.
OUR TEAM

16. STEP 4:
The Career Advice

17. About
ADVERTISING PRACTICE

18. ADVERTISING?
• Advertising is the communication relayed from
companies to persuade an audience to purchase or
patronize their products.
• Communication is usually through various forms of
paid media:
oTV
oRadio commercials
oPrint Ads
oBillboards
oDigital platforms, and more

19. ADVERTISING?
Let’s start with simple definitions:
1. The manufacturer or provider of goods and services would be referred to as
THE ADVERTISER or, may be, THE MARKETING COMPANY.
2. The organization providing advertising services is THE ADVERTISING
AGENCY.
3. ADVERTISING itself is the communication link between the product or
service and the consumer.
4. The MEDIA OR CHANNELS OF COMMUNICATION of course would include
newspapers and magazines, radio, television, posters and everything that
can be used to inform the customer about a product or service.

20. WHAT DOES IT TAKE TO BE IN
ADVERTISING?

21. 1. “First and foremost, you need to have a genuine passion for
advertising. Passionate people breathe enthusiasm
2. It may be a cliché but: Believe in what you do! If you don’t believe in what
you do you'll find it much harder to succeed in the profession
3. You need to be a team player. No advertising campaign is developed from
brief to final execution by one person. Being able to form strong working
relationships is essential
4. Good analytical skills and the ability to communicate your ideas
convincingly will be vital
WHAT DOES IT TAKES TO BE IN ADVERTISING?

22. What it takes…
5. You'll also need to be extremely organized
6. You've got to show a healthy amount of intellect or
common sense and initiative
7. Be curious. Remember that acquiring knowledge is a
lifelong activity, not something that ends with a college
degree. ‘Got to be open to learning.

23. How Do I
prepare
myself ?

24. Five ‘O’ level credit passes to include:
• English Language
• Mathematics
• Literature-in-English and
• One of Arts/Social Sciences
What Subjects do I need to offer?

25. What SKILLS or APTITUDES do I need to possess?
• Excellent communication skills
• Creative writing skills
• Presentation skills
• Organisational skills

26. What are the courses of study in the University?
• Mass communication
• Media & Communication
• English
• Language Arts
• Sociology
• Visual/Graphic/Fine Arts
• Theater Arts

27. Recommended Universities, Duration and Cost
UNIVERSITY COURSE
DURATION
ANNUAL
TUITION FEE
-University of Lagos, Akoka 4 years #53,500
-University of Nigeria, Nsukka 4 years #57,950
-Nnamdi Azikiwe University, Awka 4 years #60,920
-Covenant University, Ota 4 years #799,500
-Babcock University, Ogun 4 years #400,000
-Enugu State University of Technology,
Enugu
4 years #124,900
-Bayero University, Kano 4 years #54,750

28. Career Prospects
• Promotion Opportunities
• Specialisation Opportunities
• Takes you to the peak of your career
• Mentoring / Consultancy – Rebranding Nigeria
• You enjoy strong professional associations
with; APCON, AAAN, NIPR, NIMN, ADVAN, etc.

29. Career Benefits or Fringe Benefits
• Increases your creative thinking
• Builds Powerful Personal Brand
• Networking – circle of friends
• Exposes you to industry captains

30. Advantages of Advertising Profession
• It makes you a creative solution provider
• It expands your circle of friendship
• It boosts your oral and writing skills
• It is highly profitable – No Price Tag – You’re selling intangible.
• It encourages you to read wide and make researches
• It enables you to interact with the media creating a powerful
network within the circle of society’s watchdog
• You gain public recognition

31. Challenges of the Profession
•It’s time-consuming
•No end to sharpening your
creativity & learning

32. SOME TIPS TO MAKE YOU
EXCEL IN THE FIELD OF
ADVERTISING:

33. KEEP LEARNING
• The more you know, the more
opportunities arise.

35. SEEK INSPIRATION
• Always find ways to learn, try new things and
open up doors and possibilities whenever you
can
BE CONFIDENT
• Act confident and you’ll be confident
PERSEVERE
• Be eager to solve new challenges, and think
creatively while you do so.

36. Step 5:
Motivation for Life
SHORT VIDEO CLIPS

40. 10 Life Changing Quotes for Teens

41. • STEP 6:
My Life Mission and Personal
Experience Sharing
• A Short Video Clip

42. My Life Mission
By HIS Grace…
• I will live a very Peaceful, wholly Successful and Total Quality Life –
Rich but modest, Greatly inspiring and God-led.
• I will unconditionally Love, Respect and Cherish my family. Take very
good care of my wife and together raise Great and God –fearing
kids.

43. My Life Mission
• I will forever Love, Respect and care for my parents, remain a source
of Joy and, ceaselessly do for them all that will bring lasting
Happiness and Peace of Mind – which I claim above all things.
• I will achieve Unity-Oneness-with my family loved ones, friends and
working associates.
• I will be Humble and Fair to people in all my dealings; at home, at
work, at play.

44. My Life Mission
• By tapping with effortless ease into my God-given and infinitely
great potentials, I will tirelessly pursue Excellence and Prosperity in
all I lay my hands upon to create Financial Freedom.
• And, using all that bestows on me, I will joyfully and to the best of
my ability Serve humanity; help those who need help, irrespective
of their backgrounds; put smiles on their faces by being a Solution
Provider.
• Based on the Truism – “You are what you know”, I will make wisdom
my provision for the journey from youth to old age by continuing to
seek knowledge, commit, do, do more, claim and reclaim my share
of the good things of life.

45. My Life Mission
• I will heartily share, give Thanks always, to whom it is due – The
Almighty – and at the end, having fulfilled my purpose in life, live a
legacy that my Family , Friends and Associate will be very proud to
build upon and will in one way or the other be of immense benefit
to Mankind.
Ayobami Lateef Aminu
18th Day of October,1999.

47. THANK YOU

48. • STEP 7: Q & A