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TECH CONSULTING – A DISCUSSION
ARUNAVA GUIN
AGENDA
 Introduction
 Discussion on Consulting
 Key Perspectives
 What a career in consulting looks like
 What is consulting
 Case – Exercise
 Sample Assignments
 How to prepare
AGENDA
 Introduction
 Discussion on Consulting
 Key Perspectives
 What a career in consulting looks like
 What is consulting
 Case – Exercise
 Sample Assignments
 How to prepare
MY CAREER JOURNEY
2005
Graduated from BE
2016
Graduated from IIM –A
PGPX
2020…...
Worked in Direct Sales
• HCL
• HP
• SAP
• Salesforce
• VYMO
Working in Strategy &
Consulting
• Telco Strategy
• Cloud Consulting
• Partner Management
ARUNAVA GUIN
B-TECH Computers || MBA
in/arunavaguin/
arunava.guin@gmail.com
9867566092
A BIT MORE ABOUT MYSELF
Cold Call
based selling
Solution
Selling
Strategy
Career Progression
Sales Career
• Multiple Verticals :– Manufacturing to BFSI to
Services
• Key Wins / Logos :– Travel - Cloud deal, FSI - Mobility
solutions (start-up), Mining – Office Productivity
• Key Takeaways :– Constant Learning
Consulting Career
• Telco focused
• Worked on new age technology
• Global Exposure
• Financial Modeling and Process improvement
Personal Attributes
• Interested in reading, current affairs, amateur cook and micro blogging
• Started a food and travel social presence
in/arunavaguin/
arunava.guin@gmail.com
9867566092
AGENDA
 Introduction
 Discussion on Consulting
 Key Perspectives
 What a career in consulting looks like
 What is consulting
 Case – Exercise
 Sample Assignments
 How to prepare
HOW MANY ARE TRULY INTERESTED IN A CAREER IN CONSULTING
0-10%
25-40%
11-24%%%
40%+
In general, among most b-school cohorts a maximum of 20% students are
interested in Sales
IDEAS AND THOUGHTS ABOUT CONSULTING
Results of an exercise with another set of students
IDEAS AND THOUGHTS ABOUT CONSULTING
PROGRESS OF A CONSULTANT
Fulfil project
objectives
Provide
Business
Impact
Define &
Enable a
Vision
GROWTH OPTIONS
Importance / Impact
to customers
Global Exposure &
learning
Deliver the change
• Move up the value
chain of importance
• Deliver true business
value
• Exposure to different
cultures &
economies
• Learn the latest
developments
• Drive relation with C-
Suite
• Envision and drive
true business
transformation
Multi-Dimensional
Growth
Horizontal or Vertical expertise development
Versatility in Career
Move up to C level
ADVANTAGES & DISADVANTAGES
WHAT TO LOOK FORWARD TO
- Engage with different types of Personas,
countries, teams
- Work with leadership of different firms
- Deliver major impact & transformation
- Grow up the corporate ladder
- Earning Potential $$$ and Potentially
improved lifestyle
- Constant Learning -> Less career
obsolescence
WHAT TO BE WARY OFF
- High pressure environment ( depends on
type of firm & culture too)
- Intensity of work
- May have a lot of travel
- Fluid team structures
LETS DEFINE TECH CONSULTING?
LETS DEFINE TECH CONSULTING? – DOUBLE CLICK
Using technology to solve strategic business
problems ( or address business opportunities)
LETS DEFINE TECH CONSULTING?
Using TECHNOLOGY to solve
STRATEGIC BUSINESS problems ( or
address business opportunities)
THINK WHAT IS STRATEGY
What are some examples of successful business strategies?
THINK WHAT IS STRATEGY
Strategy is the art & science of
synchronized closing and opening of
doors.
In essence strategy is about
choices and deciding
between them. The role of a
consultant is to aid and
guide this decision making
by providing a clear
structured approach
AGENDA
 Introduction
 Discussion on Consulting
 Key Perspectives
 What a career in consulting looks like
 What is consulting
 Case – Exercise
 Sample Assignments
 How to prepare
CASE EXAMPLE
Ji-rtel is a successful telecom operator in India. And is planning for a 5G
launch. India is a large market with low per subscriber billing ( low ARPU)
hence the idea is to approach 5G for Enterprises to get better realization
quickly. How do you plan to proceed?
AGENDA
 Introduction
 Discussion on Consulting
 Key Perspectives
 What a career in consulting looks like
 What is consulting
 Case – Exercise
 Sample Assignments
 How to prepare
DELIVERING A USE CASE ANALYSIS & DECISION
Top Connectivity Opportunities
− Fixed Wireless Access
Top Solution Opportunities
− Use Case 1
− Use Case 2
− Use Case 3
Selectively Pursue Home Run
Strategic Pursuits Selectively Pursue
Market Potential*
Low High
Prob
Ability
to
Offer
Low
High
Prob
5G Connectivity
(FWA)
Home Run
• TC’s should consider these services
as priority - which have higher
probability of revenue generation and
are better aligned to the internal
capabilities
Selectively Pursue
• These represent opportunities where
TC would want to be selective in
confirming the value chain role
(solution, connectivity) and timing
(immediate or long term).
Strategic Pursuits
• Additional Long-Tail of Opportunities
in the mid-long term
AR for On
Job Support
Smart
Surveillance
Intelligent
Retail Analytics
VR Broadcast
Channel
Production Line
Automation
AGVs
AR Live
Event
Drone
Surveillance
Collab. Gaming
High Frequency
Trade
VR Gaming
AR Retail
AR Gaming
Asset
Tracking
ITS with
V2X
AR Medical
Treatment
Autonomous
Robots
Asset Health
Monitoring
Specific Event
BB
Consumer
Focused
Enterprise
Focused
A COMPREHENSIVE TOOL TO HELP THE CUSTOMER TAKE KEY
DECISIONS AND PLAN THEIR CLOUD TRANSFORMATION
Scope Key Decisions Results & Projections
-200
-150
-100
-50
0
Hardware Software SI
End to End business case for converged cloud transformation across private, public and on-prem infrastructure with
accompanying organization transformation
Accelerated Gradual
Aggressive Conservative
Org & Workload Migration Plan
Benefits Realization
Landscape-Telco, IT & Enterprise
2.Identify ideal migration and benefit roadmap
1. Evaluate platform approaches & shortlist most optimum
• Achieve 11% TCO Savings &
32% Op-ex savings in 5
years
• Break-even in Yr. 3
A DETAILED ANALYSIS TO STUDY TERRAIN, TECHNOLOGY,
ECOSYSTEM TO ENABLE BROADBAND ROLLOUT IN RURAL TEXAS
AGENDA
 Introduction
 Discussion on Consulting
 Key Perspectives
 What a career in consulting looks like
 What is consulting
 Case – Exercise
 Sample Assignments
 How to prepare
VALUE FROM MBA
UNDERSTAND
BUSINESS &
FINANCE
STORY
TELLING &
COMMUNICATION
TOOL USAGE
UNDERSTAND
TECHNOLOGY
THOUGHT
LEADERSHIP
An MBA candidate is expected to enable such digital business transformation via an eclectic set of abilities
both tangible & non tangible
KEY LEARNINGS FROM MBA
While MBA is the clear prep base for a career in consulting, it is important to focus on which perspectives
need to stand out to demonstrate proficiency.
Ability to bridge business & technology
Personal Expertise
Frame, contextualize and solve business problems
Use tools demonstrate tangible value argumentation
Evangelize future transformation
1
3
4
5
2
• Define business problem- what are you
solving, for whom and what business
impact
• Define and analyze choices
• Quantify results – financial and other
metrics
• Enable a technology led transformation
• Develop and share a vision
• Belief in that vision
• Making it personal
INTERVIEW PREP
A broad set of guidelines to help you prepare for interviews
Communication
— Story telling
— Strong
interpersonal skills
— Presentation
Understand the
tech
— What tech they
focus on
— Tie it to business
problems & scope
Get your story
& journey in
order
— Can you link with
pre-MBA experience
— Changes that you
have had here
— Anything you would
do different
Remember
Thought
leadershop
— Focus on 1 or 2
areas of interests (
preferably aligned)
Understand the
firm
— Make the discussion
about them
— What are their
imperatives or at
least vertical
DON’T BULLSHIT
Develop Examples
— Few industries (
prefer firm’s targets)
— Map 1-2 cases
— Technical approach
to solutions?
Q & A

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Tech Consulting

  • 1. TECH CONSULTING – A DISCUSSION ARUNAVA GUIN
  • 2. AGENDA  Introduction  Discussion on Consulting  Key Perspectives  What a career in consulting looks like  What is consulting  Case – Exercise  Sample Assignments  How to prepare
  • 3. AGENDA  Introduction  Discussion on Consulting  Key Perspectives  What a career in consulting looks like  What is consulting  Case – Exercise  Sample Assignments  How to prepare
  • 4. MY CAREER JOURNEY 2005 Graduated from BE 2016 Graduated from IIM –A PGPX 2020…... Worked in Direct Sales • HCL • HP • SAP • Salesforce • VYMO Working in Strategy & Consulting • Telco Strategy • Cloud Consulting • Partner Management ARUNAVA GUIN B-TECH Computers || MBA in/arunavaguin/ arunava.guin@gmail.com 9867566092
  • 5. A BIT MORE ABOUT MYSELF Cold Call based selling Solution Selling Strategy Career Progression Sales Career • Multiple Verticals :– Manufacturing to BFSI to Services • Key Wins / Logos :– Travel - Cloud deal, FSI - Mobility solutions (start-up), Mining – Office Productivity • Key Takeaways :– Constant Learning Consulting Career • Telco focused • Worked on new age technology • Global Exposure • Financial Modeling and Process improvement Personal Attributes • Interested in reading, current affairs, amateur cook and micro blogging • Started a food and travel social presence in/arunavaguin/ arunava.guin@gmail.com 9867566092
  • 6. AGENDA  Introduction  Discussion on Consulting  Key Perspectives  What a career in consulting looks like  What is consulting  Case – Exercise  Sample Assignments  How to prepare
  • 7. HOW MANY ARE TRULY INTERESTED IN A CAREER IN CONSULTING 0-10% 25-40% 11-24%%% 40%+ In general, among most b-school cohorts a maximum of 20% students are interested in Sales
  • 8. IDEAS AND THOUGHTS ABOUT CONSULTING Results of an exercise with another set of students
  • 9. IDEAS AND THOUGHTS ABOUT CONSULTING
  • 10. PROGRESS OF A CONSULTANT Fulfil project objectives Provide Business Impact Define & Enable a Vision
  • 11. GROWTH OPTIONS Importance / Impact to customers Global Exposure & learning Deliver the change • Move up the value chain of importance • Deliver true business value • Exposure to different cultures & economies • Learn the latest developments • Drive relation with C- Suite • Envision and drive true business transformation Multi-Dimensional Growth Horizontal or Vertical expertise development Versatility in Career Move up to C level
  • 12. ADVANTAGES & DISADVANTAGES WHAT TO LOOK FORWARD TO - Engage with different types of Personas, countries, teams - Work with leadership of different firms - Deliver major impact & transformation - Grow up the corporate ladder - Earning Potential $$$ and Potentially improved lifestyle - Constant Learning -> Less career obsolescence WHAT TO BE WARY OFF - High pressure environment ( depends on type of firm & culture too) - Intensity of work - May have a lot of travel - Fluid team structures
  • 13. LETS DEFINE TECH CONSULTING?
  • 14. LETS DEFINE TECH CONSULTING? – DOUBLE CLICK Using technology to solve strategic business problems ( or address business opportunities)
  • 15. LETS DEFINE TECH CONSULTING? Using TECHNOLOGY to solve STRATEGIC BUSINESS problems ( or address business opportunities)
  • 16. THINK WHAT IS STRATEGY What are some examples of successful business strategies?
  • 17. THINK WHAT IS STRATEGY Strategy is the art & science of synchronized closing and opening of doors. In essence strategy is about choices and deciding between them. The role of a consultant is to aid and guide this decision making by providing a clear structured approach
  • 18. AGENDA  Introduction  Discussion on Consulting  Key Perspectives  What a career in consulting looks like  What is consulting  Case – Exercise  Sample Assignments  How to prepare
  • 19. CASE EXAMPLE Ji-rtel is a successful telecom operator in India. And is planning for a 5G launch. India is a large market with low per subscriber billing ( low ARPU) hence the idea is to approach 5G for Enterprises to get better realization quickly. How do you plan to proceed?
  • 20. AGENDA  Introduction  Discussion on Consulting  Key Perspectives  What a career in consulting looks like  What is consulting  Case – Exercise  Sample Assignments  How to prepare
  • 21. DELIVERING A USE CASE ANALYSIS & DECISION Top Connectivity Opportunities − Fixed Wireless Access Top Solution Opportunities − Use Case 1 − Use Case 2 − Use Case 3 Selectively Pursue Home Run Strategic Pursuits Selectively Pursue Market Potential* Low High Prob Ability to Offer Low High Prob 5G Connectivity (FWA) Home Run • TC’s should consider these services as priority - which have higher probability of revenue generation and are better aligned to the internal capabilities Selectively Pursue • These represent opportunities where TC would want to be selective in confirming the value chain role (solution, connectivity) and timing (immediate or long term). Strategic Pursuits • Additional Long-Tail of Opportunities in the mid-long term AR for On Job Support Smart Surveillance Intelligent Retail Analytics VR Broadcast Channel Production Line Automation AGVs AR Live Event Drone Surveillance Collab. Gaming High Frequency Trade VR Gaming AR Retail AR Gaming Asset Tracking ITS with V2X AR Medical Treatment Autonomous Robots Asset Health Monitoring Specific Event BB Consumer Focused Enterprise Focused
  • 22. A COMPREHENSIVE TOOL TO HELP THE CUSTOMER TAKE KEY DECISIONS AND PLAN THEIR CLOUD TRANSFORMATION Scope Key Decisions Results & Projections -200 -150 -100 -50 0 Hardware Software SI End to End business case for converged cloud transformation across private, public and on-prem infrastructure with accompanying organization transformation Accelerated Gradual Aggressive Conservative Org & Workload Migration Plan Benefits Realization Landscape-Telco, IT & Enterprise 2.Identify ideal migration and benefit roadmap 1. Evaluate platform approaches & shortlist most optimum • Achieve 11% TCO Savings & 32% Op-ex savings in 5 years • Break-even in Yr. 3
  • 23. A DETAILED ANALYSIS TO STUDY TERRAIN, TECHNOLOGY, ECOSYSTEM TO ENABLE BROADBAND ROLLOUT IN RURAL TEXAS
  • 24. AGENDA  Introduction  Discussion on Consulting  Key Perspectives  What a career in consulting looks like  What is consulting  Case – Exercise  Sample Assignments  How to prepare
  • 25. VALUE FROM MBA UNDERSTAND BUSINESS & FINANCE STORY TELLING & COMMUNICATION TOOL USAGE UNDERSTAND TECHNOLOGY THOUGHT LEADERSHIP An MBA candidate is expected to enable such digital business transformation via an eclectic set of abilities both tangible & non tangible
  • 26. KEY LEARNINGS FROM MBA While MBA is the clear prep base for a career in consulting, it is important to focus on which perspectives need to stand out to demonstrate proficiency. Ability to bridge business & technology Personal Expertise Frame, contextualize and solve business problems Use tools demonstrate tangible value argumentation Evangelize future transformation 1 3 4 5 2 • Define business problem- what are you solving, for whom and what business impact • Define and analyze choices • Quantify results – financial and other metrics • Enable a technology led transformation • Develop and share a vision • Belief in that vision • Making it personal
  • 27. INTERVIEW PREP A broad set of guidelines to help you prepare for interviews Communication — Story telling — Strong interpersonal skills — Presentation Understand the tech — What tech they focus on — Tie it to business problems & scope Get your story & journey in order — Can you link with pre-MBA experience — Changes that you have had here — Anything you would do different Remember Thought leadershop — Focus on 1 or 2 areas of interests ( preferably aligned) Understand the firm — Make the discussion about them — What are their imperatives or at least vertical DON’T BULLSHIT Develop Examples — Few industries ( prefer firm’s targets) — Map 1-2 cases — Technical approach to solutions?
  • 28. Q & A