7. Case studies are designed to measure..
Problem solving skills
Tolerance for ambiguity
Communication skills
8. Market entry
Market share
decline
Cost reduction
Profitability
M&A
Backward/
Forward
integration
Strategy
How do you
design
SCM<any other
domain name>
for XYZ
situation
Process
Improvements
Any specific
function
problem
Functional
Business + New
tech. strategy
Business
problem +
Technology
Improvements
in existing
technology
processes/
systems
Technology
Different
guesstimates
Guesstimates
A comprehensive case landscape...
9. We will understand all the processes, tools
and frameworks with the help of a case
10. The Case : Car Manufacturer
Situation
A car manufacturer approached your
firm with the following question
"Our customers wait upto 8 months to
receive their new car. On the other
hand we have 8 months of inventory.
Something must be wrong, can you
help us?"
11. The Case
Framework to solve any case study
1 - Clarify
Clarify the problem
2 - Objective
Set the objectives
3 - Structure
Structure your
approach
4 - Analyse
Ask for data and
analyse
5 - Recommend
Recommend your
solution
12. The Case : Car Manufacturer
Summarise understanding
Customers wait up to 8 months for
their new car to be delivered
The manufacturer has 8 months of
inventor
If I understand you correctly, the
problem is following
Is it correct understanding?
13. The Case : Car Manufacturer
Ask clarifying questions
Is inventory finished products,
parts before assembly or raw
materials?
Where is inventory sitting at
company warehouse, factory or
dealers' locations?
Is 8 months customer waiting time
calculated from car order to
delivery?
14. The Case
Framework to solve any case study
1 - Clarify
Clarify the problem
2 - Objective
Set the objectives
3 - Structure
Structure your
approach
4 - Analyse
Ask for data and
analyse
5 - Recommend
Recommend your
solution
15. The Case : Car Manufacturer
Set the objective
So you want me to find out the
root cause of this phenomenon
and come up with suggestions to
resolve it?
Is there any other objective?
16. The Case
Framework to solve any case study
1 - Clarify
Clarify the problem
2 - Objective
Set the objectives
3 - Structure
Structure your
approach
4 - Analyse
Ask for data and
analyse
5 - Recommend
Recommend your
solution
17. The Case : Car Manufacturer
Structure the approach
What kind of framework of MBA
(w/o looking bookish) can you use?
18. The Case : Car Manufacturer
Structure the approach
End to end Supply/ Value chain
analysis
External v/s Internal analysis
19. The Case : Car Manufacturer
Structure the approach
I will analyse time taken in end to
end value chain of car order in
dealership to final delivery of car
to customers
20. The Case : Car Manufacturer
Structure the approach
1 - Car purchase 2 - Locating car 3 - Manufacturing 4 - Transport 5 - Delivery
21. The Case : Car Manufacturer
MECE
The structure should be MECE
22. The Case : Car Manufacturer
Structure should be Hypothesis drive
Initial Hypothesis
23. The Case : Car Manufacturer
Some useful frameworks
Cost Benefit analysis
Internal v/s external factors
Costs break ups (Fixed/ Variable)
Anatomy of Financial Statements
NPV
IRR
CAPM
Porter's Five forces
SWOT
VRIN
Seven "S"
Product Life Cycle Curves
24. The Case : Car Manufacturer
Some useful frameworks
4P
5C
Value chain analysis
BCG matrix
Ansoff matrix
M&A
Strategy
Synergy
Valuation
25. The Case : Car Manufacturer
Analyse the data
Cars have 5 variants with 32
possibilities
The cars are produced such that
every possibility is manufactured
for one week and then next
possibility is manufactured
Let's say following data is given to you
26. The Case : Car Manufacturer
Recommendations
Manufacture cars in smaller
batches
Propose fewer options
Move to dealer fitted options
(wherever possible)
Possible actionable recommendations:
28. The Case
Framework to solve any case study
1 - Clarify
Clarify the problem
2 - Objective
Set the objectives
3 - Structure
Structure your
approach
4 - Analyse
Ask for data and
analyse
5 - Recommend
Recommend your
solution
30. Listen carefully, paraphrase your
understanding
Do not jump to solve the problem,
Take interviewer's hints
Think aloud
It is ok to get stuck, do not give up
show your approach
Solving case studies
Key points to remember
33. Read The McKinsey Way
Understand key frameworks
(Profitability, Industry structure,Cost
structure, Market entry etc.)
Know macro numbers (Population,
Internet penetration, literacy rate,
income distribution etc.)
Form a group of 2 to 3 students and
start practicing as early as possible
Practice, practice, practice
Solving case studies
Action Plan
35. Your client wants to adopt Cloud
Technology, how will you approach to
present to CEO
Technology cases
36. A large retail firm in India is loosing
its profitability due to entry of e
commerce companies. It also wants
to go for having its own
e commerce channel. How will you
approach?
Technology cases
37. I-Bank is a large financial services
institution with global operations
Given the current environment, the
and a diversified portfolio of
businesses. With the
current financial market
conditions, the firm is aggressively
pursuing cost-cutting initiatives.
CIO has been mandated to cut back
IT operating expenses by 15-20%
over the next 3 years.
Technology cases